---
description: Tudo sobre Salesforce Marketing Cloud: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários. Saiba mais!
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Salesforce Marketing Cloud - Preço, avaliações e classificação - Capterra Brasil 2026
---

Breadcrumb: [Home](/) > [Ferramentas de Email Marketing](/directory/30013/email-marketing/software) > [Salesforce Marketing Cloud](/software/7723/salesforce-marketing-cloud) > [Alternativas ao Salesforce Marketing Cloud](https://www.capterra.com.br/alternatives/7723/salesforce-marketing-cloud)

# Alternativas ao Salesforce Marketing Cloud

Canonical: https://www.capterra.com.br/alternatives/7723/salesforce-marketing-cloud

> Descubra as principais alternativas ao Salesforce Marketing Cloud. Compare recursos, notas e avaliações para encontrar o melhor software para suas necessidades.

-----

## Melhores alternativas

1. **HubSpot Marketing Hub** — 4.5/5 (6230 reviews) — O software de marketing completo da HubSpot é ideal para empresas em crescimento que desejam usar a automação de marketing para aumentar o tráfego, converter leads e gerar ROI.
   - [Ver perfil](https://www.capterra.com.br/software/171840/hubspot-marketing)
   - [Comparar com Salesforce Marketing Cloud](https://www.capterra.com.br/compare/7723/171840/salesforce-marketing-cloud/vs/hubspot-marketing)
2. **Brevo** — 4.6/5 (3445 reviews) — Obtenha as ferramentas de email marketing necessárias para expandir os negócios a um preço acessível.
   - [Ver perfil](https://www.capterra.com.br/software/132996/brevo)
   - [Comparar com Salesforce Marketing Cloud](https://www.capterra.com.br/compare/7723/132996/salesforce-marketing-cloud/vs/brevo)
3. **Mailchimp** — 4.5/5 (17603 reviews) — A plataforma de marketing tudo-em-um Mailchimp ajuda as pequenas empresas a comercializarem com mais inteligência para crescer mais rapidamente.
   - [Ver perfil](https://www.capterra.com.br/software/110228/mailchimp)
   - [Comparar com Salesforce Marketing Cloud](https://www.capterra.com.br/compare/7723/110228/salesforce-marketing-cloud/vs/mailchimp)
4. **ActiveCampaign** — 4.6/5 (2561 reviews) — Mais de 90 mil clientes usam o ActiveCampaign para email marketing personalizado, fornecendo a seus contatos exatamente o que eles querem e quando querem.
   - [Ver perfil](https://www.capterra.com.br/software/79367/activecampaign)
   - [Comparar com Salesforce Marketing Cloud](https://www.capterra.com.br/compare/7723/79367/salesforce-marketing-cloud/vs/activecampaign)
5. **MailerLite** — 4.7/5 (2259 reviews) — Ferramentas avançadas de email marketing fáceis de usar para que seja possível expandir seus negócios usando boletins informativos, sites e muito mais.
   - [Ver perfil](https://www.capterra.com.br/software/136603/mailerlite)
   - [Comparar com Salesforce Marketing Cloud](https://www.capterra.com.br/compare/7723/136603/salesforce-marketing-cloud/vs/mailerlite)
6. **Constant Contact** — 4.3/5 (2923 reviews) — Todas as ferramentas de marketing, recursos e orientação especializada de que você precisa para ter sucesso, tudo em um só lugar. Crie seu site gratuitamente.
   - [Ver perfil](https://www.capterra.com.br/software/31898/constant-contact)
   - [Comparar com Salesforce Marketing Cloud](https://www.capterra.com.br/compare/7723/31898/salesforce-marketing-cloud/vs/constant-contact)
7. **EmailOctopus** — 4.8/5 (655 reviews) — Ferramenta econômica de marketing por e-mail via Amazon SES
   - [Ver perfil](https://www.capterra.com.br/software/147415/emailoctopus)
   - [Comparar com Salesforce Marketing Cloud](https://www.capterra.com.br/compare/7723/147415/salesforce-marketing-cloud/vs/emailoctopus)
8. **Systeme.io** — 4.8/5 (2127 reviews) — Plataforma de marketing tudo-em-um que permite que qualquer pessoa com pouco conhecimento técnico crie funis de vendas e sistemas de automação.
   - [Ver perfil](https://www.capterra.com.br/software/198994/systeme)
   - [Comparar com Salesforce Marketing Cloud](https://www.capterra.com.br/compare/7723/198994/salesforce-marketing-cloud/vs/systeme)
9. **EngageBay CRM** — 4.7/5 (907 reviews) — O EngageBay permite expandir os negócios com poderosas funcionalidades de marketing por e-mail para aumentar as taxas de abertura e as conversões.
   - [Ver perfil](https://www.capterra.com.br/software/178819/engagebay-marketing)
   - [Comparar com Salesforce Marketing Cloud](https://www.capterra.com.br/compare/7723/178819/salesforce-marketing-cloud/vs/engagebay-marketing)
10. **Omnisend** — 4.7/5 (836 reviews) — Plataforma de automação e marketing por e-mail para comércio eletrônico Omnisend, que ajuda você a vender mais. Compatível com as plataformas de comércio eletrônico mais populares.
    - [Ver perfil](https://www.capterra.com.br/software/153508/omnisend)
    - [Comparar com Salesforce Marketing Cloud](https://www.capterra.com.br/compare/7723/153508/salesforce-marketing-cloud/vs/omnisend)
11. **Marketo Engage** — 4.3/5 (710 reviews) — Software de automação de marketing robusto e fácil de usar, que ajuda a gerar leads qualificados e a traduzir os gastos de marketing em receita.
    - [Ver perfil](https://www.capterra.com.br/software/75130/marketo-lead-management)
    - [Comparar com Salesforce Marketing Cloud](https://www.capterra.com.br/compare/7723/75130/salesforce-marketing-cloud/vs/marketo-lead-management)
12. **Marketing 360** — 4.5/5 (1138 reviews) — Plataforma de marketing n.º 1 para marketing por e-mail.
    - [Ver perfil](https://www.capterra.com.br/software/148516/marketing-360)
    - [Comparar com Salesforce Marketing Cloud](https://www.capterra.com.br/compare/7723/148516/salesforce-marketing-cloud/vs/marketing-360)
13. **monday.com** — 4.6/5 (6035 reviews) — O monday.com é um sistema operacional de trabalho na nuvem, com o qual as equipes executam seus projetos e trabalhos diários, estejam elas no escritório, em casa ou em trânsito.
    - [Ver perfil](https://www.capterra.com.br/software/147657/monday-com)
    - [Comparar com Salesforce Marketing Cloud](https://www.capterra.com.br/compare/7723/147657/salesforce-marketing-cloud/vs/monday-com)
14. **Klaviyo** — 4.6/5 (528 reviews) — O Klaviyo é uma plataforma de marketing moderna, que permite às marcas de comércio eletrônico criar relações ilimitadas de alto valor através de e-mail e marketing social.
    - [Ver perfil](https://www.capterra.com.br/software/156699/klaviyo)
    - [Comparar com Salesforce Marketing Cloud](https://www.capterra.com.br/compare/7723/156699/salesforce-marketing-cloud/vs/klaviyo)
15. **Keap** — 4.1/5 (1298 reviews) — Infusionsoft by Keap - plataforma tudo-em-um, de baixo custo e poderosa de automação de marketing, vendas e CRM para expandir seu negócio.
    - [Ver perfil](https://www.capterra.com.br/software/76390/infusionsoft)
    - [Comparar com Salesforce Marketing Cloud](https://www.capterra.com.br/compare/7723/76390/salesforce-marketing-cloud/vs/infusionsoft)

## Categorias relacionadas

- [Ferramentas de Email Marketing](https://www.capterra.com.br/directory/30013/email-marketing/software)
- [Software de Marketing de Redes Sociais](https://www.capterra.com.br/directory/30781/social-media-marketing/software)
- [Plataformas de Gestão de Redes Sociais](https://www.capterra.com.br/directory/30939/social-media-management/software)
- [Software para Plataformas de Gestão de Dados](https://www.capterra.com.br/directory/32261/data-management-platforms/software)
- [Software de Geração de Leads](https://www.capterra.com.br/directory/30963/lead-generation/software)

## Links

- [Ver em Capterra](https://www.capterra.com.br/alternatives/7723/salesforce-marketing-cloud)
- [Ver perfil do produto](https://www.capterra.com.br/software/7723/salesforce-marketing-cloud)

## Esta página está disponível nos seguintes idiomas

| Localidade | URL |
| de | <https://www.capterra.com.de/alternatives/7723/salesforce-marketing-cloud> |
| de-AT | <https://www.capterra.at/alternatives/7723/salesforce-marketing-cloud> |
| de-CH | <https://www.capterra.ch/alternatives/7723/salesforce-marketing-cloud> |
| en | <https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/alternatives/> |
| en-AE | <https://www.capterra.ae/alternatives/7723/salesforce-marketing-cloud> |
| en-AU | <https://www.capterra.com.au/alternatives/7723/salesforce-marketing-cloud> |
| en-CA | <https://www.capterra.ca/alternatives/7723/salesforce-marketing-cloud> |
| en-GB | <https://www.capterra.co.uk/alternatives/7723/salesforce-marketing-cloud> |
| en-IE | <https://www.capterra.ie/alternatives/7723/salesforce-marketing-cloud> |
| en-IL | <https://www.capterra.co.il/alternatives/7723/salesforce-marketing-cloud> |
| en-IN | <https://www.capterra.in/alternatives/7723/salesforce-marketing-cloud> |
| en-NZ | <https://www.capterra.co.nz/alternatives/7723/salesforce-marketing-cloud> |
| en-SG | <https://www.capterra.com.sg/alternatives/7723/salesforce-marketing-cloud> |
| en-ZA | <https://www.capterra.co.za/alternatives/7723/salesforce-marketing-cloud> |
| es | <https://www.capterra.es/alternatives/7723/salesforce-marketing-cloud> |
| es-AR | <https://www.capterra.com.ar/alternatives/7723/salesforce-marketing-cloud> |
| es-CL | <https://www.capterra.cl/alternatives/7723/salesforce-marketing-cloud> |
| es-CO | <https://www.capterra.co/alternatives/7723/salesforce-marketing-cloud> |
| es-CR | <https://www.capterra.co.cr/alternatives/7723/salesforce-marketing-cloud> |
| es-DO | <https://www.capterra.do/alternatives/7723/salesforce-marketing-cloud> |
| es-EC | <https://www.capterra.ec/alternatives/7723/salesforce-marketing-cloud> |
| es-MX | <https://www.capterra.mx/alternatives/7723/salesforce-marketing-cloud> |
| es-PA | <https://www.capterra.com.pa/alternatives/7723/salesforce-marketing-cloud> |
| es-PE | <https://www.capterra.pe/alternatives/7723/salesforce-marketing-cloud> |
| fr | <https://www.capterra.fr/alternatives/7723/salesforce-marketing-cloud> |
| fr-BE | <https://fr.capterra.be/alternatives/7723/salesforce-marketing-cloud> |
| fr-CA | <https://fr.capterra.ca/alternatives/7723/salesforce-marketing-cloud> |
| fr-LU | <https://www.capterra.lu/alternatives/7723/salesforce-marketing-cloud> |
| it | <https://www.capterra.it/alternatives/7723/salesforce-marketing-cloud> |
| ja | <https://www.capterra.jp/alternatives/7723/salesforce-marketing-cloud> |
| ko | <https://www.capterra.co.kr/alternatives/7723/salesforce-marketing-cloud> |
| nl | <https://www.capterra.nl/alternatives/7723/salesforce-marketing-cloud> |
| nl-BE | <https://www.capterra.be/alternatives/7723/salesforce-marketing-cloud> |
| pt | <https://www.capterra.com.br/alternatives/7723/salesforce-marketing-cloud> |
| pt-PT | <https://www.capterra.pt/alternatives/7723/salesforce-marketing-cloud> |
| sv | <https://www.capterra.se/alternatives/7723/salesforce-marketing-cloud> |

-----

## Dados estruturados

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Salesforce Marketing Cloud","description":"Encontre as melhores alternativas ao Salesforce Marketing Cloud. Compare preços, recursos, leia avaliações de usuários e encontre a ferramenta ideal para o seu negócio!","url":"https://www.capterra.com.br/alternatives/7723/salesforce-marketing-cloud","about":{"@id":"https://www.capterra.com.br/alternatives/7723/salesforce-marketing-cloud#software"},"breadcrumb":{"@id":"https://www.capterra.com.br/alternatives/7723/salesforce-marketing-cloud#breadcrumblist"},"@id":"https://www.capterra.com.br/alternatives/7723/salesforce-marketing-cloud#webpage","@type":["WebPage","CollectionPage"],"mainEntity":{"@id":"https://www.capterra.com.br/alternatives/7723/salesforce-marketing-cloud#software"},"isPartOf":{"@id":"https://www.capterra.com.br/#website"},"publisher":{"@id":"https://www.capterra.com.br/#organization"},"inLanguage":"pt"},{"name":"Salesforce Marketing Cloud","url":"https://www.capterra.com.br/software/7723/salesforce-marketing-cloud","@id":"https://www.capterra.com.br/software/7723/salesforce-marketing-cloud#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.com.br/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.2,"bestRating":5,"ratingCount":529},"offers":{"price":"25","@type":"Offer"}},{"@id":"https://www.capterra.com.br/alternatives/7723/salesforce-marketing-cloud#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Ferramentas de Email Marketing","position":2,"item":"/directory/30013/email-marketing/software","@type":"ListItem"},{"name":"Salesforce Marketing Cloud","position":3,"item":"/software/7723/salesforce-marketing-cloud","@type":"ListItem"},{"name":"Alternativas ao Salesforce Marketing Cloud","position":4,"item":"https://www.capterra.com.br/alternatives/7723/salesforce-marketing-cloud","@type":"ListItem"}]}]}
</script><script type="application/ld+json">
  {"name":"15 melhores alternativas ao Salesforce Marketing Cloud - Capterra Brasil 2026","@context":"https://schema.org","@id":"https://www.capterra.com.br/alternatives/7723/salesforce-marketing-cloud#itemlist","@type":"ItemList","itemListElement":[{"name":"HubSpot Marketing Hub","position":1,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/5152f7c6-61ed-4168-b89f-f436d97ebccd.png","url":"https://www.capterra.com.br/software/171840/hubspot-marketing","@type":"ListItem"},{"name":"Brevo","position":2,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/10261f97-8dd6-4ab1-9cf0-781bce5dbc0e.png","url":"https://www.capterra.com.br/software/132996/brevo","@type":"ListItem"},{"name":"Mailchimp","position":3,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/dd1b7965-612d-4c53-899b-0cf4a9337971.png","url":"https://www.capterra.com.br/software/110228/mailchimp","@type":"ListItem"},{"name":"ActiveCampaign","position":4,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/9b440085-9a1d-42e2-9f4a-496ce62451fd.png","url":"https://www.capterra.com.br/software/79367/activecampaign","@type":"ListItem"},{"name":"MailerLite","position":5,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/26438247-3509-4d2d-b80c-3600664c8acd.png","url":"https://www.capterra.com.br/software/136603/mailerlite","@type":"ListItem"},{"name":"Constant Contact","position":6,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/d5bb525e-43fd-44ad-b018-e69dbd4d4817.jpeg","url":"https://www.capterra.com.br/software/31898/constant-contact","@type":"ListItem"},{"name":"EmailOctopus","position":7,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/d072dd50-e1e9-49ac-b15a-7ef3eaaefc37.png","url":"https://www.capterra.com.br/software/147415/emailoctopus","@type":"ListItem"},{"name":"Systeme.io","position":8,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/f09f8452-ca18-44b5-a3eb-495c93401121.png","url":"https://www.capterra.com.br/software/198994/systeme","@type":"ListItem"},{"name":"EngageBay CRM","position":9,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/f68dbd37-d921-4284-a28c-535eb223074a.png","url":"https://www.capterra.com.br/software/178819/engagebay-marketing","@type":"ListItem"},{"name":"Omnisend","position":10,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/d8bb50c5-6acc-496a-b12f-f81b79443c46.jpeg","url":"https://www.capterra.com.br/software/153508/omnisend","@type":"ListItem"},{"name":"Marketo Engage","position":11,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/199791ad-8770-493d-bb55-98544cc98cf7.png","url":"https://www.capterra.com.br/software/75130/marketo-lead-management","@type":"ListItem"},{"name":"Marketing 360","position":12,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/e0d4096b-6fa3-4d66-98e5-8f3ac4c06590.png","url":"https://www.capterra.com.br/software/148516/marketing-360","@type":"ListItem"},{"name":"monday.com","position":13,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/464cd3be-e2b8-4f9b-a572-577e31770f58.png","url":"https://www.capterra.com.br/software/147657/monday-com","@type":"ListItem"},{"name":"Klaviyo","position":14,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/70e73485-b7f8-4007-a323-f5c47bba15b3.png","url":"https://www.capterra.com.br/software/156699/klaviyo","@type":"ListItem"},{"name":"Keap","position":15,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/bbf09836-8786-4e7d-909b-10b75adc5ef6.png","url":"https://www.capterra.com.br/software/76390/infusionsoft","@type":"ListItem"}],"numberOfItems":15}
</script>