---
description: Tudo sobre Marcom Portal: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários. Saiba mais!
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Marcom Portal - Preço, avaliações e classificação - Capterra Brasil 2026
---

Breadcrumb: [Home](/) > [Software de Gestão de Marca](/directory/30531/brand-management/software) > [Marcom Portal](/software/115729/marcomcentral-enterprise)

# Marcom Portal

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> Personalize e distribua seus ativos de marketing em todo o mundo com o MarcomCentral.
> 
> Conclusão: 83 usuários atribuíram a nota **4.0/5**. Melhor classificado para **Probabilidade de recomendação**.

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## Resumo

### Quem usa o Marcom Portal?

O MarcomCentral permite que seus recursos em campo (vendas, marketing regional, parceiros) personalizem materiais de marketing online de acordo com as diretrizes estabelecidas para marca e conformidade.

## Estatísticas e notas

| Métrica | Classificação | Detalhes |
| **Geral** | **4.0/5** | 83 Avaliações |
| Praticidade | 3.5/5 | Com base em avaliações gerais |
| Suporte ao cliente | 4.1/5 | Com base em avaliações gerais |
| Relação qualidade/preço | 3.8/5 | Com base em avaliações gerais |
| Recursos | 3.7/5 | Com base em avaliações gerais |
| Porcentagem de recomendação | 70% | (7/10 Probabilidade de recomendação) |

## Sobre o fornecedor

- **Empresa**: MarcomCentral
- **Localização**: Solana Beach, EUA
- **Fundada**: 2000

## Contexto comercial

- **Preço inicial**: US$ 250,00
- **Modelo de preços**:  (Teste grátis)
- **Público-alvo**: 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+
- **Implantação e plataformas**: Nuvem, SaaS, baseado na web
- **Idiomas**: inglês
- **Países disponíveis**: Estados Unidos

## Recursos

- Agendamento de trabalhos
- CRM
- Categorização de recursos
- Controle de versões
- Diretrizes de marca
- Ferramentas de colaboração
- Gerenciamento de documentos
- Gerenciamento de metadados
- Gestão de ativos digitais
- Gestão de campanhas
- Gestão de conteúdo
- Gestão de mudanças
- Gestão de projetos
- Gestão do desempenho
- Gestão do fluxo de trabalho
- Imagem de marca personalizável
- Intranet de franquias
- Marcação
- Pesquisa e filtro
- Relatórios e análise de dados
- Relatórios e estatística

## Integrações (6 no total)

- Adobe Acrobat
- Infor OS
- Marketo Engage
- Microsoft PowerPoint
- Oracle Eloqua Marketing Automation
- Salesforce Marketing Cloud

## Opções de suporte

- Email/Help Desk
- FAQs/Fórum
- Suporte por telefone
- Bate-papo

## Category

- [Software de Gestão de Marca](https://www.capterra.com.br/directory/30531/brand-management/software)

## Categorias relacionadas

- [Software de Gestão de Marca](https://www.capterra.com.br/directory/30531/brand-management/software)
- [Software de Gestão de Ativos](https://www.capterra.com.br/directory/30203/digital-asset-management/software)
- [Software de Dinamização de Vendas](https://www.capterra.com.br/directory/30798/sales-enablement/software)
- [Sistemas de Gestão de Franquias](https://www.capterra.com.br/directory/10059/franchise-management/software)

## Alternativas

1. [monday.com](https://www.capterra.com.br/software/147657/monday-com) — 4.6/5 (5738 reviews)
2. [Acquia DAM (Widen)](https://www.capterra.com.br/software/76774/widen-collective) — 4.4/5 (323 reviews)
3. [Bynder](https://www.capterra.com.br/software/122257/bynder) — 4.5/5 (225 reviews)
4. [Paperflite](https://www.capterra.com.br/software/163946/paperflite) — 4.9/5 (98 reviews)
5. [Mailchimp](https://www.capterra.com.br/software/110228/mailchimp) — 4.5/5 (17580 reviews)

## Avaliações

### "MarcomCentral is so great to work with and their functionality is game changing." — 5.0/5

> **Giuliana** | *4 de janeiro de 2018* | Varejistas | Taxa de recomendação: 10.0/10
> 
> **Vantagens**: There are always new features coming out and they really value our feedback to help with future innovations.
> 
> Fully robust tool to help manage our internal assets, ability to customize digital assets or send them to print, a way to share assets across the entire enterprise in simple, easy user interface.

-----

### "We had good experience with the product I have used it for about a year and it's fairly simple." — 4.0/5

> **Avaliador Verificado** | *4 de janeiro de 2018* | Educação superior | Taxa de recomendação: 7.0/10
> 
> **Vantagens**: I like that we can easily add products and how simple it is for our static products. It easy to add users, products and cost centers. The approval process for products is easy and intuitive. It's  a localized resource that our users can use.
> 
> **Desvantagens**: The back end of the product is fairly slow. It takes a long time to add products because of how slow it is at times.  The reporting for the portal could be better. I know the Business Intelligence feature was created to solve for reporting. &#13;&#10;&#13;&#10;Also sometimes we experience difficulty with customizable products. I feel like there's more options to build this out more based on the users needs.
> 
> It's a localized place where users can find collateral and promotional items.

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### "MarcomCentral has robust capability. But, from a UX and admin standpoint, needs work" — 3.0/5

> **Andrew** | *3 de janeiro de 2018* | Seguros | Taxa de recomendação: 6.0/10
> 
> **Vantagens**: The capability in a vacuum is awesome. It can do many things, and considers many scenarios that required as part of maintaining a businesses brand. I noticed at the last conference and even in conversations, the desire to listen and consider the challenges customers are facing with regards to system needs. &#13;&#10;The recent hire of UX support is a tremendous step in a great direction to understand use and process and enhance from a user perspective. &#13;&#10;I mostly enjoy the consideration of the system not just being POD, and instead, being a brand system, with needs for downloads, print, assets, guidelines, templates, videos, etc. This is where MarcomCentral can shine.
> 
> **Desvantagens**: The capability in a vacuum is awesome. The product is better promoted than it performs. As the admin, planner, builder, and user, I see all sides. I can see what it can be but struggle with a system with an attitude. Some days, it is so great, and then something stops working or changes and all things go to hell. I need something I can be an ambassador for and believe in.  The unpredictability of new releases, adding functionality, changing settings or altering things intended to improve can have unexpected and timely consequences. I can tell the fundamental system was conceived and built by techs, with limited UX exploration or user consideration.
> 
> the benefits is having a location for all things brand from Sentry. We  want to keep it simple for users to know where to go, and have quick and easy access to what they need to enhance their workplace duties.  The software provides the resource for supporting and strengthening our brand.

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### "I use it on the front and backend" — 4.0/5

> **Avaliador Verificado** | *4 de janeiro de 2018* | Varejistas
> 
> **Vantagens**: I like the most that I can see the edits that I make to the platform live time and make minor edits, such as captions or thumbnail image easily. I like that I can pull reports to see who is ordering and downloading from the site.
> 
> **Desvantagens**: I do think that there are little nuisances on the back end that add up to be quite time consuming, such as having to re-search for products rather than the search saving.

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### "My experience with Marcom has been very positive. Great customer service and support." — 4.0/5

> **Avaliador Verificado** | *3 de janeiro de 2018* | Construção | Taxa de recomendação: 7.0/10
> 
> **Vantagens**: We loved the fact that we were able to customize our portal to our specific needs. This has grown to be a great tool to provide all of our marketing material to our network.
> 
> **Desvantagens**: It takes some time to get use to the platform and the back end. Features and functionality are great although you will need training.

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## Links

- [Ver em Capterra](https://www.capterra.com.br/software/115729/marcomcentral-enterprise)

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