--- description: Tudo sobre Pendo: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários. Saiba mais! image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Pendo - Preço, avaliações e classificação - Capterra Brasil 2026 --- Breadcrumb: [Home](/) > [Ferramentas de Engajamento com Cliente](/directory/30906/customer-engagement/software) > [Pendo](/software/151951/pendo-platform) # Pendo Canonical: https://www.capterra.com.br/software/151951/pendo-platform Página: 1 / 11\ Próximo: [Próxima página](https://www.capterra.com.br/software/151951/pendo-platform?page=2) > Capture dados de comportamento do usuário, segmente usuários e execute ações por meio de mensagens, pesquisas e questionários no aplicativo. > > Conclusão: 238 usuários atribuíram a nota **4.5/5**. Melhor classificado para **Probabilidade de recomendação**. ----- ## Resumo ### Quem usa o Pendo? Equipes de gestão de produtos, sucesso do cliente, suporte ao cliente, engenharia, marketing, vendas e experiência do usuário ## Estatísticas e notas | Métrica | Classificação | Detalhes | | **Geral** | **4.5/5** | 238 Avaliações | | Praticidade | 4.1/5 | Com base em avaliações gerais | | Suporte ao cliente | 4.5/5 | Com base em avaliações gerais | | Relação qualidade/preço | 4.3/5 | Com base em avaliações gerais | | Recursos | 4.4/5 | Com base em avaliações gerais | | Porcentagem de recomendação | 90% | (9/10 Probabilidade de recomendação) | ## Sobre o fornecedor - **Empresa**: Pendo.io - **Localização**: Raleigh, EUA - **Fundada**: 2014 ## Contexto comercial - **Modelo de preços**: (Versão gratuita disponível) (Teste grátis) - **Público-alvo**: 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+ - **Implantação e plataformas**: Nuvem, SaaS, baseado na web - **Idiomas**: inglês - **Países disponíveis**: Afeganistão, Albânia, Alemanha, Andorra, Angola, Anguila, Antígua e Barbuda, Argentina, Argélia, Armênia, Aruba, Arábia Saudita, Austrália, Azerbaijão, Bahamas, Bangladesh, Barbados, Barein, Belize, Benin e mais 209 ## Recursos - Alertas/notificações - Análise de dados visual - Análise de pesquisa de usuário - Análise de texto - Análise do funil de vendas - Análises de dados comportamentais - Bate-papo ao vivo - Coleta de dados de multicanal - Comunicação multicanal - Elaboração de conteúdo - Estrutura de pesquisas NPS - Ferramentas de colaboração - Gerenciamento de comentários - Gestão da comunicação - Gestão de conformidade - Gestão de experiência do cliente - Gestão de funcionários - Gestão de pesquisas/enquetes - Gestão de prazos - Gestão de tarefas - Histórico do cliente - Importação/exportação de dados - Indicadores de desempenho - Lembretes - Mapas térmicos - Modelos personalizáveis - Monitoramento de tempo na página - Orientação contextual - Painel - Painel de atividades - Pesquisas de pulso - Planejamento de projetos - Portal de autoatendimento - Priorização - Processo de integração dos usuários - Quadro de referência de produtos - Questionários e feedback - Rastreamento da interação entre usuários - Rastreamento de comportamento - Rastreamento de conversão - Rastreamento de engajamento - Rastreamento de eventos no app - Reconhecimento de funcionários - Relatórios de tráfego da Internet - Relatórios e análise de dados - Relatórios e estatística - Segmentação de clientes - Treinamento no app - Visualização - Visualização de dados ... e mais 27 recursos ## Integrações (31 no total) - Amazon Redshift - Calendly - ChurnZero - Confluence - Domo - Drift - Elastic Enterprise Search - Fivetran - Fullstory - Gainsight CS - HelpDocs - HubSpot CRM - Igloo - Intercom - Jira ... e mais 16 integrações ## Opções de suporte - Email/Help Desk - FAQs/Fórum - Base de conhecimento - Suporte por telefone - Bate-papo ## Category - [Ferramentas de Engajamento com Cliente](https://www.capterra.com.br/directory/30906/customer-engagement/software) ## Categorias relacionadas - [Ferramentas de Engajamento com Cliente](https://www.capterra.com.br/directory/30906/customer-engagement/software) - [Software de Análise de Dados Qualitativos](https://www.capterra.com.br/directory/31297/qualitative-data-analysis/software) - [Software Web Analytics](https://www.capterra.com.br/directory/30073/web-analytics/software) - [Software de Análises para Celular](https://www.capterra.com.br/directory/30936/mobile-analytics/software) - [Software de UX (User Experience)](https://www.capterra.com.br/directory/31036/ux/software) ## Alternativas 1. [Aha\!](https://www.capterra.com.br/software/144020/aha) — 4.7/5 (561 reviews) 2. [Google Analytics 360](https://www.capterra.com.br/software/177042/google-analytics) — 4.7/5 (8090 reviews) 3. [Mixpanel](https://www.capterra.com.br/software/158740/mixpanel) — 4.5/5 (145 reviews) 4. [Hotjar](https://www.capterra.com.br/software/163516/hotjar) — 4.6/5 (539 reviews) 5. [Amplitude](https://www.capterra.com.br/software/158741/amplitude) — 4.6/5 (67 reviews) ## Avaliações ### "Great Tool For Analytics, Gathering User Feedback, and Customer Outreach" — 5.0/5 > **Joseph** | *15 de novembro de 2022* | Software | Taxa de recomendação: 10.0/10 > > **Vantagens**: Our organization uses Pendo for a variety of purposes. We use the powerful analytic tools to understand how our users are using our product. This helps our Product Managers make important roadmapping decisions, track feature adoption, and monitor user behavior. The design team gets a lot of benefit from the Funnel and Pathing features, it helps them to study user flows and make design adjustments on the fly. We use guides frequently to announce new features, market events and webinars, collect user feedback, and educate users on how to use our features. I really like the NPS functionality, this allows us to be constantly collecting user feedback that is sampled on a random basis. This has been extremely beneficial for us to track if we are improving our NPS and PMF score quarter by quarter.Nearly ever department in our organization gets some benefit from Pendo, whether its our Product, Customer Success, Marketing, or Sales teams. > > **Desvantagens**: There is a huge learning curve with Pendo. It can take months to learn all the ins and outs, and it needs to be set up correctly or you will lose all the benefits of the tool. The hardest steps are injecting the Pendo snippet into your codebase, setting up data attributes correctly. tagging the pages/features. creating‹ segments. and excluding testing environments and test orgs. In the past we ran into some troubles with Pendo when we had several people using the tool at once who were not properly trained, this lead to a messy Pendo instance and incorrect/unreliable data. It is best to have one Pendo owner in your organization who is completely familiar with the tool and owns all aspects of Pendo from implementation to maintenance. Once it is set up properly. it is an incredibly powerful and beneficial tool for any organization. > > I love Pendo\! It's fun to use and I always discover new insights into our users and product. ----- ### "Used at Multiple Companies / Highly Recommend" — 5.0/5 > **Josh** | *6 de maio de 2019* | Telecomunicações | Taxa de recomendação: 10.0/10 > > **Vantagens**: Pendo is a great tool. It is easy to use and helps executives start tracking the right metrics (instead of guessing at what is important). It also scales your support organization with automated onboarding and educational opportunities for users. > > **Desvantagens**: Sometimes the reports bug-out, but the support team is quick to respond. Additionally, there is no way to communicate with users OUTSIDE your application ecosystem (i.e. email). If a user isn't engaged with your software, you have to go into a different system in order to get re-engagement. ----- ### "Terrible company w terrible biz practice" — 1.0/5 > **Mark** | *14 de janeiro de 2020* | Internet | Taxa de recomendação: 0.0/10 > > **Vantagens**: Nothing impressive. Slow responsiveness in generating ui/ux pages > > **Desvantagens**: Terrible biz practice. After a year of license, suddenly came and say we have to pay more because we are using more features. The features used are what they trained our team to use after the agreement was signed and also we paid for the training. > > Not that useful as only work for web interface. We have apps so need better tool. And terrible biz practice trying to scam more money from customers... ----- ### "Good tool for web analytics and onboarding" — 4.0/5 > **Olya** | *19 de dezembro de 2025* | Serviços e tecnologia da informação | Taxa de recomendação: 8.0/10 > > **Vantagens**: It's easy to use once everything is set up from engineering side. It's easy to create analytics, experiment with different guides and track it's performance. > > **Desvantagens**: Sometimes data collected is incorrect. The discrepancy is not big but I noticed different numbers when I set the same filters. Also, limited number of guide types (but probably it's within our company). I would love to know if I can do more. Also, sometimes, the number of functionality can be overwhelming. I don't know where to start or what I can find our with the functionality I have > > Overall, I have a positive experience. I think it's a great tool to plan onboarding for your product and collect some basic web analytics ----- ### "Principal User Interface Engineer" — 5.0/5 > **Dhavalkumar** | *11 de dezembro de 2025* | Software | Taxa de recomendação: 10.0/10 > > **Vantagens**: Pendo gives us a clear, consolidated view of how customers actually use our product—what they click, where they drop off, and which features drive the most value. The path, funnel, and cohort reports make it easy to answer questions that used to require custom analytics work. I like that non-technical teammates can create in-app guides, tooltips, and surveys without engineering support, which speeds up experimentation. The segmentation options are strong, so we can target messages by account tier, behavior, or region instead of blasting everyone. And the last one THE DARK THEMING, allowing teams to support any theme personalization without needing of code change. Overall, it feels like good value for money because it replaces several separate tools (analytics, surveys, and basic onboarding) with a single standalone platform. > > **Desvantagens**: The biggest drawback is the learning curve\! there are a lot of options, and it takes time to understand which reports and filters to use for different questions. Implementation and tagging can also be a bit technical, so you still need initial engineering support to get clean data. Some of the more advanced dashboards and exports feel a little rigid, and customizing reports beyond the built-in templates can be tedious. Thanks to Pendo MCP where my team would leverage the pendo metrics through any LLM's. > > I use Pendo since 2018. Overall, Pendo has helped us move from opinion-driven discussions to data-driven decisions about UX decisions. We use it to validate whether new features are actually being adopted, identify friction points, and trigger in-app messages or surveys at the right moments in a user’s journey. The combination of behavioral analytics, NPS/feedback collection, and in-app guidance in one place makes it easier for product, UX, and customer success to stay aligned. There are definitely areas where the UI and reporting could be more intuitive, but once the core setup is in place, Pendo becomes a reliable part of our product decision-making process. ----- Página: 1 / 11\ Próximo: [Próxima página](https://www.capterra.com.br/software/151951/pendo-platform?page=2) ## Links - [Ver em Capterra](https://www.capterra.com.br/software/151951/pendo-platform) ## Esta página está disponível nos seguintes idiomas | Localidade | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pl | | | pt | | | pt-PT | | | tr | | ----- ## Dados estruturados