---
description: Tudo sobre Riddle: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários. Saiba mais!
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title: Riddle - Preço, avaliações e classificação - Capterra Brasil 2026
---

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# Riddle

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> Plataforma intuitiva de marketing e desenvolvedor de questionários. Crie questionários e testes de personalidade, envolva o público e encontre mais clientes.
> 
> Conclusão: 47 usuários atribuíram a nota **4.8/5**. Melhor classificado para **Probabilidade de recomendação**.

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## Resumo

### Quem usa o Riddle?

De equipes pequenas a agências de criação e grandes editoras online, como a BBC, qualquer pessoa pode aproveitar o assistente de questionários para envolver o público e encontrar/qualificar mais clientes potenciais.

## Estatísticas e notas

| Métrica | Classificação | Detalhes |
| **Geral** | **4.8/5** | 47 Avaliações |
| Praticidade | 4.7/5 | Com base em avaliações gerais |
| Suporte ao cliente | 5.0/5 | Com base em avaliações gerais |
| Relação qualidade/preço | 4.9/5 | Com base em avaliações gerais |
| Recursos | 4.5/5 | Com base em avaliações gerais |
| Porcentagem de recomendação | 90% | (9/10 Probabilidade de recomendação) |

## Sobre o fornecedor

- **Empresa**: Riddle
- **Localização**: Saarbrücken, Alemanha
- **Fundada**: 2014

## Contexto comercial

- **Preço inicial**: US$ 59,00
- **Modelo de preços**:  (Teste grátis)
- **Público-alvo**: Profissional autônomo, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+
- **Implantação e plataformas**: Nuvem, SaaS, baseado na web
- **Idiomas**: alemão, inglês
- **Países disponíveis**: Afeganistão, Albânia, Alemanha, Andorra, Angola, Anguila, Antígua e Barbuda, Argentina, Argélia, Armênia, Aruba, Arábia Saudita, Austrália, Azerbaijão, Bahamas, Bangladesh, Barbados, Barein, Belize, Benin e mais 205

## Recursos

- Análise de dados de campanhas
- Automação de marketing
- CRM
- Campanhas gota a gota
- Gestão de leads
- Marketing por e-mail
- Marketing social
- Páginas de início/formulários web
- Qualificação de leads
- ROI Tracking
- Rastreamento de conversão
- Segmentação
- Third-Party Integrations

## Integrações (6 no total)

- AWeber
- ActiveCampaign
- Brevo
- Google Sheets
- Mailchimp
- Zapier

## Opções de suporte

- Email/Help Desk
- FAQs/Fórum
- Base de conhecimento
- Suporte por telefone
- Bate-papo

## Category

- [Ferramentas de Automação de Marketing](https://www.capterra.com.br/directory/6/marketing-automation/software)

## Alternativas

1. [HubSpot Marketing Hub](https://www.capterra.com.br/software/171840/hubspot-marketing) — 4.5/5 (6222 reviews)
2. [Systeme.io](https://www.capterra.com.br/software/198994/systeme) — 4.8/5 (2126 reviews)
3. [ActiveCampaign](https://www.capterra.com.br/software/79367/activecampaign) — 4.6/5 (2561 reviews)
4. [Brevo](https://www.capterra.com.br/software/132996/brevo) — 4.6/5 (3414 reviews)
5. [MailerLite](https://www.capterra.com.br/software/136603/mailerlite) — 4.7/5 (2257 reviews)

## Avaliações

### "The best app and customer service I use for my business\!" — 5.0/5

> **Tara** | *29 de janeiro de 2018*
> 
> **Vantagens**: This software (given all the things it does ) is so easy to use. Also, I cannot leave out the amazing customer service at Riddle. They go above and beyond\!

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### "Very impressive\!" — 5.0/5

> **Rochelle** | *18 de abril de 2020* | Publicidade e marketing | Taxa de recomendação: 10.0/10
> 
> **Vantagens**: I was almost about to give up on the idea of having a quiz as my lead magnet for my business coaching services having rebuilt it THREE times in other systems that just didn't do what I wanted to do.  You know when something seems so simple, but all the quiz makers make it seem impossible and put various obstacles in the way to just bump up the subscription you need? yeah that. Then I found Riddle. I'm so glad I did - its easy to use, looks great, the little quibbles I had with integrating with Active Campaign were sorted seamlessly and when I had a question on a Saturday night I get a message back from the \[SENSITIVE CONTENT HIDDEN\] telling me what to do. Very impressive customer service, fallas\! Now Im off to get me some leads....
> 
> **Desvantagens**: The integration withZapier/ AC was frustrating but they know about this, and are launching a direct inegration very soon.  Wasnt impossible though and the quick customer service telling me what to do outweighed this (and I am picky and impatient about this sort of thing\!)
> 
> Fantastic. My audience are gonna get sick of all the quizzes I am gonna launch now\!

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### "Great tool for interactive website content" — 5.0/5

> **Martynas** | *23 de março de 2026* | Serviços e tecnologia da informação | Taxa de recomendação: 10.0/10
> 
> **Vantagens**: Easy to create quizzes and tests. The interface is intuitive and the embedding options work seamlessly.
> 
> **Desvantagens**: The renewal process could be more transparent – it's easy to miss the cancellation window for annual subscriptions.
> 
> We've been using Riddle for a couple of years to create interactive quizzes and tests for our website. It has been a reliable and easy-to-use tool that integrates well with our content. Overall, a solid choice for anyone looking to add engaging interactive elements to their site.

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### "Product was good. Company's CEO was not." — 4.0/5

> **Avaliador Verificado** | *9 de setembro de 2019* | Publicidade e marketing | Taxa de recomendação: 0.0/10
> 
> **Vantagens**: The software in general met the purposes of our campaign. It was straightforward. Not a lot of bells and whistles, but it does what it does well. We have also seen a fair amount of investment in the last year.
> 
> **Desvantagens**: The reporting and some admin functions were half-built, and were not fully functional. It didn't directly impact the use of the product on the public side, but was not helpful in the admin and especially analytics areas.
> 
> We had a very poor ending to our relationship. We wanted to continue to use the product, but were auto-renewed at a much higher plan than necessary. There was no notice, and our immediate and initial outreach to the company was positive. They agreed to downgrade to another plan. Then, they stated they would not because it was pre-paid annually. So the FAQs which state cancel anytime are not accurate. We offered to let them charge additional fees to reclaim the monthly level or even additional costs. No was the answer. It was very disappointing and a rather lengthy and poor exchange. We do not desire to work with a company such as this again. There are plenty other platforms with many more features.

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### "A Game Changer for Team Engagement and Assessment" — 5.0/5

> **Chris** | *18 de fevereiro de 2026* | Formação profissional e coaching | Taxa de recomendação: 10.0/10
> 
> **Vantagens**: Riddle was incredibly helpful for assessing our clients’ natural presentation and communication styles. At The Comediology Company, we used it as a fast, engaging way to generate immediate insight within teams and it consistently delivered real value right away. The platform is intuitive, professional, and the assessments feel both practical and insightful. It’s one of those tools that quickly becomes a “must have” when working with groups.
> 
> **Desvantagens**: If I had to point to one drawback, it would be that subscription renewals can be easy to miss if you’re not actively monitoring them, especially for long-time users on annual plans. I’d love to see even more flexibility and visibility around renewal timing and cancellation windows, perhaps downgrading to a monthly subscription if and when needed.
> 
> Overall, our experience with Riddle has been excellent. We’ve used it for years and found it to be a highly effective platform for team engagement, presentation-style discovery, and delivering immediate client-facing insight. The tool is well-designed, informative, and genuinely useful in professional development settings. Customer support has also been thoughtful, responsive and very humanistic, which reinforces the quality of the company behind the product.

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## Links

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