15 anos ajudando empresas brasileiras
a escolherem o melhor software

Sobre Looker

Análise que todo mundo adora. Explore e compartilhe dados. Relatórios e informações para todos os departamentos.

Saiba mais sobre o Looker

Vantagens:

I love that you can query right in the Looker platform and quickly add visualizations for the results.

Desvantagens:

I dislike how long it can take certain reports in Looker to load.

Notas do Looker

Pontuação média

Praticidade
4,2
Atendimento ao cliente
4,5
Recursos
4,4
Relação qualidade/preço
4,4

Probabilidade de recomendação

8,6/10

O Looker tem uma classificação geral de 4,6 em 5 estrelas com base em 250 avaliações de usuários no Capterra.

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Filtrar avaliações (250)

Juliane
Juliane
Analista de Marketing, Brasil
Usuário do LinkedIn Verificado
Publicidade e marketing, 501–1.000 funcionários
Usou o software para: 6 a 12 meses
Fonte da avaliação

Alternativas consideradas anteriormente:

Ótimo visualizador de dados para o setor de Marketing

4,0 há 5 meses

Comentários: Hoje na empresa onde trabalho ele atende bem o que precisamos para o setor de marketing, fazendo a analise de demandas do setor e companhano o processo de captação e conversao de leads.

Vantagens:

Fácil de usar para quem já tem noção de analise de dados, ótima conectividade com planilha online, sem maiores custos para o setor montar seus dashboards.

Desvantagens:

Limita-se de certa forma em visualização dos resultados de ferramentas externas como o Facebook, que fica um pouco mais complicada

Maik
Maik
Analista de Marketing Pleno, Brasil
Usuário do LinkedIn Verificado
Educação superior, 1.001–5.000 funcionários
Usou o software para: Mais de dois anos
Fonte da avaliação

Dashboard eficiente

4,0 ano passado

Comentários: Usamos o looker com principal metrica ads (junto ao reportei)

Vantagens:

O Looker (antigo datastudio) permite integramos as nossas bases de dados e visualizar o melhor direcionamento da equipe

Desvantagens:

Sinto falta de um conector direto do meta, atualmente temos que usar integrações de terceiros

Jan
cloud analyst, Brasil
Serviços e tecnologia da informação, 201–500 funcionários
Usou o software para: Mais de um ano
Fonte da avaliação

Looker uma ferramenta de BI da gigante de dados Google

5,0 há 2 anos

Comentários: Excelente experiência de uso, seja para iniciantes ou profissionais de dados.

Vantagens:

A ferramenta é de fácil aprendizado e consta com diversos conectores e recursos para otimização de seus dashboards.

Desvantagens:

Adicionar ainda mais recursos para layouts.

Avaliador Verificado
Usuário do LinkedIn Verificado
Serviços financeiros, 1.001–5.000 funcionários
Usou o software para: Mais de um ano
Fonte da avaliação

Dashboards

4,0 há 2 anos

Vantagens:

O Looker possui funcionalidades que facilita apresentações de dados de maneira diversa, além disso, possui integração com outros softwares facilitando a extração de dados.

Desvantagens:

Constantemente durante meu uso o Looker apresentava lentidão para carregar todas as informações.

Nicholas
Nicholas
Director of Analytics, EUA
Usuário do LinkedIn Verificado
Internet, 51–200 funcionários
Usou o software para: Mais de um ano
Fonte da avaliação

The perfect solution for our stage business

5,0 há 4 anos

Comentários: I could not be happier with Looker. My one hesitation in recommending it is that other tools seemed to be able to provide 80% of the value at 20% of the cost, but I've only demoed those tools and not actually used them so I'm not sure if they could actually deliver.

Vantagens:

Looker is incredibly easy to use for a casual user, which most of our users are. As soon as your email is activated, you have access to the product and new users need very little direction to start getting value out of it.

Desvantagens:

Relative to other BI tools, the advanced charting functionality is somewhat limited, but frankly that's not the main reason we bought Looker. Data scientists can use another tool of their choice, we have Looker for people who aren't data scientists.

Tara
Product Manager, EUA
Software, 51–200 funcionários
Usou o software para: Mais de um ano
Fonte da avaliação

Looker Review

4,0 há 5 anos

Vantagens:

Easy to create dashboards without engineers needing to write code.

Desvantagens:

Still not very good yet for a multi-tenant embedded environment. Needs a lot of work to set up and the API is slow.

Jamie
Head of Growth, Reino Unido
Software, 11–50 funcionários
Usou o software para: Mais de dois anos
Fonte da avaliação

Alternativas consideradas anteriormente:

Best option for first/time dashboard building

5,0 há 2 meses

Vantagens:

It’s super easy to maintain and update reports - particularly if using some of the direct integrations for Google products (eg Google ads). Also great to be able to pull in data from attribution tools like Ruler Analytics too.

Desvantagens:

Not necessarily a ‘con’ as such, but your dashboards look as good as you are a designer; I’ve seen some incredible dashboards built by colleagues and peers and also seen some truly terrible ones; the flexibility of the tool means you do need to have a basic grasp of data analysis and visualisation.

Vincent
Vincent
Sr Planning Analyst, EUA
Usuário do LinkedIn Verificado
Usou o software para: Mais de um ano
Fonte da avaliação

Controlled Analytics Exploration

3,0 há 6 anos

Comentários: Like I said, it's a great tool for analysts that don't need a lot of flexibility or maybe just aren't used to working with a lot of data. To get the full value out of this software, you'll need a core group of experienced Data Analysts that can learn fast (to learn Lookers Table Calculation code which is similar to SQL) who can build a bunch of dashboards and views. You really don't want people who aren't savvy with data doing a lot of the creating because measures are always aggregated based on the dimensions you pull into each table...if a user forgets to add a specific dimension then measures could show the wrong value. This could be offset by having really good developers who architect the data in a way that doesn't allow this to happen.

Vantagens:

It's a great data exploration tool for users who normally would get anxious when given a large dataset in something like Excel. It's generally simple to use and there can be unlimited Viewers (users at the lowest permissions level) through the enterprise product. Data Visualization is essentially done for you and Exploers (users at the second level of permissions) can build new visualizations & turn them into interactive dashboards. On the Looker platform, Explorers can locate a view (called an Explore) and then are given a list of dimensions and measures they can pull into a table. Users can create new dimensions using calculated fields and then save their views so any users with Viewer permissions (and up) can see what was put together.

Desvantagens:

With simplicity comes lack of flexibility. More skilled data analysts will want more flexibility than Looker can provide but at the same time you need to have highly skilled Data Analysts to be the Developers (high level of permissions) to set up the data so that less skilled analysts (the users who benefit from Looker most) who are Explorers don't build views that grossly misrepresent the data. My biggest pet peeve with this software as an Explorer is that you cannot make calculations on the base data...only the data that you pull into your table (called table calculations). That is a major feature that Tableau has that Looker does not have at the Explorer permission level. Of course developers can use LookML (Lookers data language) to create a new column...but a Developer license is more expensive and creating the fields take time and it's something you constantly will need.

Haba
Content Manager, Romênia
Imprensa, 2–10 funcionários
Usou o software para: Mais de um ano
Fonte da avaliação

All metrics in one place

5,0 há 4 meses

Comentários: It is a great tool for reporting and monitor metrics. I shared my dashboard with colleagues so we can keep our website's data under supervision.

Vantagens:

After creating a dashboard with all important data for my website it was very easy to keep track and visualize my websites metrics. I have integrated Analytics, Search Console and Semrush in my main dashboard get a better view over my Business's website, making it very easy to see where I can grow. Sharing the dashboard with my colleagues it was very easy and everybody can keep an eye.

Desvantagens:

Dashboard setup was a little tricky until I found the exact data I wanted to display.

Brandon
Director of SEO, EUA
Publicidade e marketing, 11–50 funcionários
Usou o software para: Mais de um ano
Fonte da avaliação

Great Reporting Software That’s Hard To Use

4,0 há 3 meses

Vantagens:

The massive amount of data, from many different platforms, can be compiled in many different ways for a great report.

Desvantagens:

You almost need a PhD in computer science to program the report. Steep learning curve.

Andreea
Teacher, Romênia
Gestão da educação, 11–50 funcionários
Usou o software para: Mais de um ano
Fonte da avaliação

Data visualization

5,0 há 2 meses Novo

Comentários: Looker has been a useful app that I use with pleasure for creating presentations and reports.

Vantagens:

I really like Looker because is easy to import data from external sources and organize it the way you like it. Making graphs and charts are is easy with the imported data.

Desvantagens:

No cons for Looker, everything works good.

Lee
Manager, Reino Unido
Engenharia civil, 51–200 funcionários
Usou o software para: Mais de um ano
Fonte da avaliação

Looker - another type of reporting

5,0 há 4 semanas Novo

Comentários: Looker (and data) is all you need for a good business analysis. It has exactly what you need for data visualization, analytics and predictions.

Vantagens:

The most I like that you can import data from different sources. Making charts and graphs from all data you have allows you to do very accurate prediction on the business. Sharing the reports with different colleagues from other departments is easy and important.

Desvantagens:

Is a little complicated until you come to the final dashboard design, too many options (might be only me).

Albert
Manager, Reino Unido
Engenharia civil, 51–200 funcionários
Usou o software para: Mais de um ano
Fonte da avaliação

Best data vizualization dashboard

5,0 mês passado Novo

Comentários: I open Looker every week and analyze the growth or loos in the company. I can make an overwall picture over the business activity.

Vantagens:

The most important feature for me is that you can import all sort of data into looker. After importing creating a dashboard with information you need, charts and graphs is a easy thing. When needed I share my dashboard with colleague and partners, is easy to share any report or export in a PDF and sent it.

Desvantagens:

There are no cons for Looker, everything is works good and ... free.

Marian
IT Technician, Alemanha
Automação industrial, 1.001–5.000 funcionários
Usou o software para: Mais de dois anos
Fonte da avaliação

Another type of reporting

5,0 há 2 meses Novo

Comentários: Looker is the perfect tool for data analysis and report creation. I usually share the reports with the live link so users can get live updates every day but sometimes i download a PDF with the report for certain people. Data import is easy and can be done manually or automatically.

Vantagens:

When it comes to make reports I use only Looker. The option to automatically import data from different sources makes my reports always updated. I usually make graphs and charts with all the data I need and share the reports with my superiors and colleagues who needs these information.

Desvantagens:

You needs special API access from different vendors to import data, some of these are quite pricey.

Gal
Head of Data, Israel
Desenvolvimento de programas, 51–200 funcionários
Usou o software para: Mais de dois anos
Fonte da avaliação

Alternativas consideradas anteriormente:

Great BI Tool, easy to use, deploy and manage, both by developers and business users

5,0 há 3 anos

Comentários: It helping us give the business users access to our data models and get business insights.
Our R&D team is monitoring deployment of product using this data.
We are also give customer access to their data (with row level security)

Vantagens:

very quick deployment, self serve abilities for the business users are very high. Mediation layer management is very good, it is "Code" based and not setup based so it is very easy to replicate/versioning and find "Hacks" to many needs, and versioning is managed by GIT. Support is amazing, always available.

Desvantagens:

Still lacking a little bit on the graphic side, Would really love to have some more buildin dynamic graphs.

asad
Data Analyst, Alemanha
Serviços e tecnologia da informação, 51–200 funcionários
Usou o software para: Mais de um ano
Fonte da avaliação

Alternativas consideradas anteriormente:

Easy to use hard to master

4,0 há 6 meses

Vantagens:

Very easy for Self service BI: Enabled our marketing teams to work directly on data without getting the Data engineering team involved,

Desvantagens:

There is a lot of room for improvement. Data connectors should be added more.

Justin
Consultant, Canadá
Publicidade e marketing
Usou o software para: Mais de um ano
Fonte da avaliação
Fonte: SoftwareAdvice

Powerful for the Data Scientist, Friendly for the Business User

4,5 há 9 anos

Vantagens:

When I first saw Looker (during a long BI evaluation process where we demo'd perhaps 5-10 tools) I knew it was what I had been hoping for in a BI vendor. The ease of dragging dimensions and metrics onto a canvas, the fluid way that you could generate reports, and the simplicity of drilling down into the source data all suggested this was a tool that had been built well from the ground up. Other vendors seemed to trap you into a narrow view of your metrics, but with Looker the only restrictions were the ones built into your data model. It could easily flex to accommodate whatever data you wanted to look at. The LookML language and the way Looker is designed to interact with your data is pretty brilliant. Even a non-data scientist and non-SQL user like me could get the hang of the basics ;) The range of options, the configurability, the flexibility...all aces. Really you only get stuck by your imagination, the tool is powerful enough that you can solve most problems if you have the know-how. The team is also great. Awesome culture, friendly support. They have a continual flow of new features and improvements.

Desvantagens:

You do need a good BI person or ETL developer to really get the most out of this tool. Setting up your data model really well and going to the outer limits to solve some particularly difficult queries are all things I would have had a hard time doing without technical resources on the team. Of course it's possible Looker helps with a lot of this during implementation; we pretty much controlled our own because we had the folks in house to do it.

Dheeraj
Dheeraj
Business Development Manager, Índia
Usuário do LinkedIn Verificado
Software, 51–200 funcionários
Usou o software para: Mais de um ano
Fonte da avaliação

Data analysis is simple using this application

4,0 ano passado

Comentários: The most cutting-edge method for creating data experiences and products is called Looker. From a user perspective, Looker is incredibly simple to use. Clear filters let you access data that I need to execute my job on a daily basis, especially when I'm retrieving client health scores.

Vantagens:

It is a great delight to strengthen my data analysis system. Scheduling reports is another great way to avoid acting as a middleman between various clients in my opinion. Flexibility, durability, the LookML Semantic layer, dependability, scalability, and the set of tools for modifying data experiences. Very versatile when it comes to writing code and showing tiles; the greatest aspect is the dynamic nature of the results presentation, which makes it easier to examine results while on the go.

Desvantagens:

There are fewer things that can be done at the tile level, which limits functionality. Such dynamicness is required for a more thorough dashboarding experience. Less restrictions on things, in my opinion, would allow me to dream a little greater. Additionally, the forecasting function may be improved. Just a bit more conviction in this amazing product would do.

Isam
CFO, Jordânia
Construção, 51–200 funcionários
Usou o software para: 6 a 12 meses
Fonte da avaliação

The best tool for business intelligence

4,0 ano passado

Comentários: As a CFO, Google Looker helps me monitoring budgets and financial information about our company. It is a great tool that helps me taking financial decisions.

Vantagens:

Google Looker is one of the best business intelligence tools, it offers many features and visualizations that can help business owners to view real-time reports and dashboards. Also, Google Looker is fully customized so that you can make your own reports, graphs, and dashboards.

Desvantagens:

Google Looker is complex and hard to learn especially when you are trying to make complex data collection or reports.

Jonathan
Head of BI, Reino Unido
Serviços financeiros, 201–500 funcionários
Usou o software para: Mais de dois anos
Fonte da avaliação

A game changing data tool

5,0 há 5 anos

Comentários: Looker is a game changing tool insofar as it provides a 21st century approach to data tooling that massively amplifies how organisations can get access to, explore and power applications through data without making sacrifices from an accuracy perspective. Looker's company culture is fantastic and the focus on customer support really helps to extent the impact of the product itself.

Vantagens:

* LookML because it enables a scalable semantic layer wherein business rules can be defined in a single place and logic is code based thereby enabling version control, testing and auditing. * Extendability because the data platform focus enables businesses to serve data to applications and people through a single component * Customer experience focus

Desvantagens:

* It can be hard to navigate the huge volumes of content that users build on Looker and find the canonical/VIP products that are the foundation for any company

Avaliador Verificado
Usuário do LinkedIn Verificado
Serviços ao consumidor, 51–200 funcionários
Usou o software para: Mais de dois anos
Fonte da avaliação

Flexible and detailed

5,0 há 2 anos

Comentários: Overall pretty satisfied with looker, I use it everyday to find some patterns, problems and solutions to the problems as well, it has been a huge part of my work for a while and it does what I need pretty well!

Vantagens:

Customization is one of the best parts of looker. Having the ability to fit the data to the required details through filters is handy. You can add/remove or filter data as you wish. The platform also has multiple types of visualizing and also the option to downloading the data in various forms.

Desvantagens:

The platform is great, but in sometimes, during high traffic, the process is prolonged. It takes forever to load a look or dashboard. Also, the learning curve is a bit tough at the start but gets better once you get the grip.

Waheed
Sales ManagerSales Manager, Jordânia
Construção, 51–200 funcionários
Usou o software para: Mais de dois anos
Fonte da avaliação

Design your dashboards with Looker

5,0 há 9 meses

Vantagens:

Google Looker is one of the best data-visualizing tools, it is easy to use, cheap, and flexible. I like the ready-to-use templates that Looker provides. Also, Looker can deal with complex reports and can show KPIs on multiple dimensions.

Desvantagens:

Google Looker is a great tool and beneficial for any business type, it is all about its advantages, and in my opinion it does not have any single problem or a disadvantage.

Greg
Director of Business Intelligence, EUA
Serviços de eventos, 51–200 funcionários
Usou o software para: Mais de um ano
Fonte da avaliação

Looker

4,0 há 5 anos

Comentários: Looker has helped us provide higher quality information to our users in a more attractive and efficient manner. Our users are able to customize and share content in ways they couldn't before. Looker has eliminated manual report runs in many cases and definitely has created efficiencies that save time and money.

Vantagens:

Looker allows you to work with virtually any data warehouse, and setup is not difficult. LookML is easy to work with, and allows non-developers to create content for their teams. Embedding Looker in our web app was relatively painless, and is a big improvement over our prior reporting system. Sharing content is super easy with scheduled reporting, and the variety of formats gives us solutions for different types of users.

Desvantagens:

I would like to see more visualization options, and enhanced capabilities with scheduling.

Mayrell
teacher, Filipinas
Usuário do LinkedIn Verificado
Gestão da educação, 10.000+ funcionários
Usou o software para: Mais de dois anos
Fonte da avaliação

Amazing Looker

5,0 ano passado

Comentários: My over all experience is that it is really helpful and useful. It is amazing.

Vantagens:

I like the most in Looker is that it allows me to visualize my data analysis and to explore and to understand my data efficiently. Also this platform has a wide variety of data sources. Aside from this it is also flexible and customizable and also allows me to make tables and graph for my data. It is also user friendly.

Desvantagens:

The most cons that I can say is that it is a quite expensive but the prize is worth it for it's uses and purpose.

Avaliador Verificado
Usuário do LinkedIn Verificado
Imobiliárias, 51–200 funcionários
Usou o software para: Mais de um ano
Fonte da avaliação

Looker provides great insight

5,0 há 4 anos

Comentários: Looker has been a great and useful tool for out business. Where we've found challenges is in the specific data dictionary and set-up, which internally was not well prepared prior to implementation.

Vantagens:

The ability to compare data from different sources in one place is great - this allows us to better understand our user base, their performance on our platform - everything from health to revenues and the nuances we use to grade and measure our users.

Desvantagens:

Looker provides lots of flexibility in its set-up, but that could create confusion in the user experience. You need to really know what you're doing, understand data and its presentation to set Looker up to be most optimal. If would be great if Looker could visualize better, and also allow for over time analysis.