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description: Tudo sobre UXPressia: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários. Saiba mais!
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title: UXPressia - Preço, avaliações e classificação - Capterra Brasil 2026
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# UXPressia

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> Uma plataforma online para o desenvolvimento de uma excelente experiência do usuário por meio do mapeamento de jornada do cliente, personas e técnicas de mapeamento de impacto.
> 
> Conclusão: 80 usuários atribuíram a nota **4.8/5**. Melhor classificado para **Probabilidade de recomendação**.

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## Resumo

### Quem usa o UXPressia?

Equipes e departamento de empresas de vários portes dispostos a definir persona usuário/comprador, mapear usuários e jornadas de clientes para criar produtos e serviços com experiência excepcional ao cliente.

## Estatísticas e notas

| Métrica | Classificação | Detalhes |
| **Geral** | **4.8/5** | 80 Avaliações |
| Praticidade | 4.7/5 | Com base em avaliações gerais |
| Suporte ao cliente | 4.8/5 | Com base em avaliações gerais |
| Relação qualidade/preço | 4.6/5 | Com base em avaliações gerais |
| Recursos | 4.5/5 | Com base em avaliações gerais |
| Porcentagem de recomendação | 90% | (9/10 Probabilidade de recomendação) |

## Sobre o fornecedor

- **Empresa**: UXPressia
- **Fundada**: 2015

## Contexto comercial

- **Preço inicial**: US$ 95,00
- **Modelo de preços**:  (Versão gratuita disponível) (Teste grátis)
- **Público-alvo**: Profissional autônomo, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+
- **Implantação e plataformas**: Nuvem, SaaS, baseado na web
- **Idiomas**: inglês
- **Países disponíveis**: Afeganistão, Albânia, Alemanha, Andorra, Angola, Anguila, Antígua e Barbuda, Argentina, Argélia, Armênia, Aruba, Arábia Saudita, Austrália, Azerbaijão, Bahamas, Bangladesh, Barbados, Barein, Belize, Benin e mais 208

## Recursos

- Análise de pesquisa de usuário
- Arrastar e soltar
- Coleta de dados de multicanal
- Ferramentas de colaboração
- Gerenciamento de comentários
- Gestão de experiência do cliente
- Importação/exportação de dados
- Modelos personalizáveis
- Painel
- Perfis de clientes
- Segmentação de clientes
- Third-Party Integrations
- Trajetórias dos usuários
- Visualização de dados

## Opções de suporte

- Email/Help Desk
- FAQs/Fórum
- Base de conhecimento
- Suporte por telefone
- Bate-papo

## Category

- [Software de Experiência do Cliente](https://www.capterra.com.br/directory/30671/customer-experience/software)

## Categorias relacionadas

- [Software de Experiência do Cliente](https://www.capterra.com.br/directory/30671/customer-experience/software)
- [Software para Personalização](https://www.capterra.com.br/directory/30965/personalization/software)
- [Software de UX (User Experience)](https://www.capterra.com.br/directory/31036/ux/software)
- [Ferramenta de Mapa da Jornada do Cliente](https://www.capterra.com.br/directory/31537/customer-journey-mapping-tools/software)

## Alternativas

1. [Miro](https://www.capterra.com.br/software/128955/miro) — 4.7/5 (1683 reviews)
2. [Hotjar](https://www.capterra.com.br/software/163516/hotjar) — 4.6/5 (539 reviews)
3. [Lucky Orange](https://www.capterra.com.br/software/150695/lucky-orange) — 4.7/5 (260 reviews)
4. [Pendo](https://www.capterra.com.br/software/151951/pendo-platform) — 4.5/5 (238 reviews)
5. [Smaply](https://www.capterra.com.br/software/177161/smaply) — 4.4/5 (20 reviews)

## Avaliações

### "Flawless customer experience and a great product\!" — 5.0/5

> **Shai** | *13 de setembro de 2018* | Publicidade e marketing | Taxa de recomendação: 10.0/10
> 
> **Vantagens**: UXPRESSIA offers a unique combination of great value combined with great features.  The UXPRESSIA managed to combine 3 different tools into one well-integrated tool, resulting in a flawless customer experience.&#10;&#10;I love the ability to create personas, which I can then use within my Customer Journey Map while creating an impact map which can pull info from the persona tool. All this includes the ability to share the projects with other UXPRESSIA users or allow others to see your work as well (without a UXPRESSIA subscription).&#10;&#10;It's a whole lot of power and a whole lot of bang for your buck\!
> 
> **Desvantagens**: It's rare that I say this, but this product is in many ways flawless.  Yes, there are new features they could add, but then again, like any software its a work in progress.  The best part is this...​&#10;&#10;Got an idea, suggestion or bug report? The UXPRESSIA team wants to hear it\! And unlike many others, they actually listen\!
> 
> UXPRESSIA has helped me produce a living breathing Customer Journey Maps along with Persona profiles and Impact maps for clients in a quick and efficient way.&#10;&#10;Anyone who's ever had to put such documents together knows how hard it is to create them from scratch, keep them in a centralized location and allow for multiple people to view and edit them. UXPRESSIA solved this with their tool.&#10;&#10;This WILL save you time (and money), make you more productive all while making you look highly polished in front of clients.&#10;&#10;My clients loved this so much, that one even printed a 5ft by 4ft version of their own customer journey map created with UXPRESSIA, to hang in his office\!&#10;&#10;Thanks,​ UXPRESSIA\!

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### "Creating personas and features" — 5.0/5

> **Iskra** | *23 de abril de 2025* | Recursos Humanos | Taxa de recomendação: 8.0/10
> 
> **Vantagens**: Easy and fun to use. It helps me to be more creative.
> 
> **Desvantagens**: Prices... It is very expensive for small businesses

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### "OK starting point for customer insights mapping" — 3.0/5

> **Henrik** | *3 de dezembro de 2019* | Design | Taxa de recomendação: 3.0/10
> 
> **Vantagens**: Super easy interface. Create a solid customer journey in minutes and personas in seconds. You can fully customise your personas as well as customer journey. The best element is impact mapping, which allows you the support your product decision process and align with overall strategic intents.
> 
> **Desvantagens**: The software seams like it's in an early state. Many times it forgets to save the current state of e.g. a persona. Also, it's quite annoying that you cannot fully customise your persona. The grid is always either in thirds, in halves or full width. You can only make a high persona, not a wide.&#10;Finally, the edit options of the components in the personas (content types) are somewhat limited.
> 
> Really great to get yourself started and have the personas live outsite powerpoint but in a shared tool. Also, produce your customer journeys super fast to align the product team on the over CX as well as pinpoint true pain points.

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### "Amazing SAAS platform that enables Service Design Thinking at the next level" — 5.0/5

> **Alex** | *24 de janeiro de 2020* | Publicidade e marketing | Taxa de recomendação: 10.0/10
> 
> **Vantagens**: Extremely intuitive and easy to use to the platform.  The integration into Google Data Studio allows for seamless automation and ease of reporting to our clients. We've completed removed redundancy from the process while improving the value provided to our internal team and clients alike.
> 
> **Desvantagens**: Missing the Service Blueprint Map from the package. Though not part of the Customer Experience Mapping Journey, it is an incredibly helpful tool to augment the experience. UXPressia does offer an incredibly smart workaround and allows integration of Miro Boards (Previously real-time boards.)
> 
> Integrating service design thinking into a marketing agency is no small feat, especially one with a dynamic and highly demanding clientele. Integrating UXPressia into our work-flow has simplified a large portion of our customer research phase by providing seamless and easy to use cloud-based tools. The quality of exports is phenomenal and easy to use, increasing the speed and value of the deliverables we provide to our clientele.

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### "Excellent teaching tool with great support\!" — 5.0/5

> **Andrew** | *13 de fevereiro de 2023* | Educação superior | Taxa de recomendação: 10.0/10
> 
> **Vantagens**: As a lecturer in experience design, this is a wonderful tool for both myself and students. In a 12-week semester, with so much theory to cover, there is limited time that I can devote to introducing a platform. However the intuitive nature of UXPressia, its adaptability and the availability of so many customizable templates and video guides ensure students can quickly get up to speed, with limited direction from me. As the administrator, I feel confident knowing that any little hiccups or questions are always very quickly addressed by the friendly, online support team.
> 
> **Desvantagens**: Perhaps some differently constructed persona templates? My students tend to copy the existing ones without really understanding the contents - sliders in particular.

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