--- description: Tudo sobre Ahrefs: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários. Saiba mais! image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Ahrefs - Preço, avaliações e classificação - Capterra Brasil 2026 --- Breadcrumb: [Home](/) > [Ferramentas de SEO](/directory/30931/seo/software) > [Ahrefs](/software/176340/ahrefs) # Ahrefs Canonical: https://www.capterra.com.br/software/176340/ahrefs Página: 1 / 25\ Próximo: [Próxima página](https://www.capterra.com.br/software/176340/ahrefs?page=2) > Um conjunto de poderosas ferramentas de SEO para aumentar o tráfego de pesquisa, pesquisar concorrentes e supervisionar o nicho. > > Conclusão: 581 usuários atribuíram a nota **4.7/5**. Melhor classificado para **Probabilidade de recomendação**. ----- ## Resumo ### Quem usa o Ahrefs? SEOs, profissionais de marketing, agências, empresas, pequenas e médias empresas. ## Estatísticas e notas | Métrica | Classificação | Detalhes | | **Geral** | **4.7/5** | 581 Avaliações | | Praticidade | 4.5/5 | Com base em avaliações gerais | | Suporte ao cliente | 4.5/5 | Com base em avaliações gerais | | Relação qualidade/preço | 4.2/5 | Com base em avaliações gerais | | Recursos | 4.7/5 | Com base em avaliações gerais | | Porcentagem de recomendação | 90% | (9/10 Probabilidade de recomendação) | ## Sobre o fornecedor - **Empresa**: Ahrefs - **Fundada**: 2010 ## Contexto comercial - **Preço inicial**: US$ 0,00 - **Modelo de preços**: (Versão gratuita disponível) (Teste grátis) - **Público-alvo**: Profissional autônomo, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+ - **Implantação e plataformas**: Nuvem, SaaS, baseado na web - **Idiomas**: alemão, chinês, espanhol, francês, holandês, inglês, japonês, polonês, português, russo, sueco, turco - **Países disponíveis**: Alemanha, Angola, Argélia, Austrália, Benin, Botsuana, Brasil, Burquina Faso, Burundi, Cabo Verde, Camarões, Canadá, Chade, China, Comores, Congo - Kinshasa, Djibuti, Egito, Eritreia, Essuatíni e mais 46 ## Recursos - API - Alertas/notificações - Análise da concorrência - Análise de dados do site - Automação de marketing - Ferramentas de pesquisa de palavras chave - Gerenciamento de SEO - Gerenciamento de links - Gestão de auditorias - Gestão de campanhas - Gestão de conteúdo - Importação/exportação de dados - Indicadores de desempenho - Inteligência artificial e aprendizado de máquina - Marketing Management - Monitoramento - Painel - Painel de atividades - Pesquisa e filtro - Rastreamento de conversão - Rastreamento de palavras chave - Relatórios de tráfego da Internet - Relatórios e análise de dados - Relatórios e estatística - Visualização de dados ## Integrações (2 no total) - Google Analytics 360 - Google Search Console ## Opções de suporte - Email/Help Desk - FAQs/Fórum - Base de conhecimento - Suporte por telefone - Bate-papo ## Category - [Ferramentas de SEO](https://www.capterra.com.br/directory/30931/seo/software) ## Categorias relacionadas - [Ferramentas de SEO](https://www.capterra.com.br/directory/30931/seo/software) - [Software de Otimização de Websites](https://www.capterra.com.br/directory/31557/website-optimization-tools/software) - [Software Web Analytics](https://www.capterra.com.br/directory/30073/web-analytics/software) - [Software de Marketing de Redes Sociais](https://www.capterra.com.br/directory/30781/social-media-marketing/software) - [Ferramentas de Automação de Marketing](https://www.capterra.com.br/directory/6/marketing-automation/software) ## Alternativas 1. [Semrush](https://www.capterra.com.br/software/151962/semrush) — 4.6/5 (2316 reviews) 2. [Wix](https://www.capterra.com.br/software/169007/wix) — 4.4/5 (10628 reviews) 3. [AccuRanker](https://www.capterra.com.br/software/149278/accuranker) — 4.9/5 (330 reviews) 4. [SE Ranking](https://www.capterra.com.br/software/142169/se-ranking) — 4.7/5 (297 reviews) 5. [Moz Pro](https://www.capterra.com.br/software/152215/moz-pro) — 4.5/5 (349 reviews) ## Avaliações ### "Declining quality of data since 2023" — 2.0/5 > **Jana** | *24 de setembro de 2025* | Publicidade e marketing | Taxa de recomendação: 1.0/10 > > **Vantagens**: We are still a paying user of Ahrefs at TheoryDigital but honestly, there's less and less to like. I have been extensively using the keyword research tool though, to produce writing prompts. That's the only thing that's keeping me there. > > **Desvantagens**: They quit tracking niche keywords in like 2023, probably because of the server cost. So for websites in tiny niches the traffic would routinely be estimated as 0 unless you ranked on major, mainstream keywords. This costed webmasters agency business because some agencies had a process where they evaluated traffic based on Ahrefs and would not accept any alternative way. And now in 2025 they no longer track any positions that rank at over 10th place in Google, because the forced pagination in Google API would make their costs also prohibitive. > > Overall the traffic estimates Ahrefs show are extremely misleading my opinion is that marketing agencies should no longer use this tool as a point of reference about traffic levels on a website. The outdated impression of Ahrefs as a reliable reference is causing damage in the industry. The keyword search has been pretty good as an ideation tool, but I worry that now that they don't access 2+ pages of SERP they will no longer have the data to provide matching queries and related queries that were so great for my process. TLDR processes relying on Ahrefs need to be rebuilt now\! ----- ### "Ahrefs is the best option to keyword research" — 5.0/5 > **Paulo** | *26 de junho de 2024* | Saúde, bem-estar e condicionamento físico | Taxa de recomendação: 10.0/10 > > **Vantagens**: Excellent user interface. You can use it to content insights, competitor analysis and keyword research > > **Desvantagens**: Price is a bit too expensive, but worth it on long term ----- ### "Reliable SEO platform with strong rank tracking and easy navigation" — 5.0/5 > **Hemkesh** | *24 de fevereiro de 2026* | Serviços e tecnologia da informação | Taxa de recomendação: 10.0/10 > > **Vantagens**: Ahrefs is very strong in rank tracking and competitor research. I can clearly see keyword positions and how they change over time. The navigation inside the tool is clean and easy, so moving between Site Explorer, Keywords Explorer and reports feels smooth. For website management, it helps me quickly audit pages, links and content gaps from one place. From a security point of view, access control and account management feel reliable for professional use. It also supports team collaboration well, because multiple people can review the same data and reports easily. > > **Desvantagens**: The biggest concern is value for money, especially for freelancers and small teams, because the pricing is high. Some reports are powerful but not explained clearly, which can slow down work for new users. For customer support, responses are helpful, but sometimes not fast enough when you are working on urgent client projects. > > Overall, my experience with Ahrefs has been very positive. It is a reliable platform for rank tracking, competitor analysis and website management. The tool is easy to use because of its good navigation, and it works well for team collaboration when sharing insights with colleagues. Although the value for money can be a challenge for smaller businesses, the quality of data and stability of the platform make it a strong choice for serious SEO Work. ----- ### "Years in my digital marketing toolset and will be for years to come" — 5.0/5 > **Paul** | *6 de setembro de 2025* | Publicidade e marketing | Taxa de recomendação: 9.0/10 > > **Vantagens**: Organisation of massive data into really simple to follow 'flows'. I think just about everyone will find their own fairly unique way of doing the reporting they need but unlike some of the competition - that's fantastic\! Find the data, deep dive into it, explore, collate lists, download, analyse. There's so many opportunities to use this data set. > > **Desvantagens**: I think tools like this start as one thing and then try to move into full stack analysis or usage tools. Ahrefs has done this - so perhaps you're paying for things you don't need - but it has handled it a touch more gracefully than other software. > > I've been a user of Ahrefs for many years. It's a treasure trove of incredible digital marketing data - particularly for SEO, PPC and social research. My personal opinion is that it's handling the pivot to GEO really well and remains a staple of my digital marketing toolset. ----- ### "Best SEO Suite of Tools (in my opinion)" — 5.0/5 > **Stephen** | *27 de janeiro de 2026* | Software | Taxa de recomendação: 10.0/10 > > **Vantagens**: The different kinds of features it has and how it is exactly made for every possible use case imaginable for SEO. It helps me find out keyword gaps, improve on page SEO, find hidden backlink opportunities, perform site audits etc > > **Desvantagens**: It can be a bit overwhelming and complex and times. Sometimes it does produce slow results also and has a slow learning curve. > > Overall, a really happy experience. Once you get to learn it, it just is very helpful for any SEO task. ----- Página: 1 / 25\ Próximo: [Próxima página](https://www.capterra.com.br/software/176340/ahrefs?page=2) ## Links - [Ver em Capterra](https://www.capterra.com.br/software/176340/ahrefs) ## Esta página está disponível nos seguintes idiomas | Localidade | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Dados estruturados