SendGrid

Usuária para finalidades de marketing

Vantagens:

A parte que mais gosta é dos insights dos e-mails enviados. O dashboard com as informações do envio é bem completo e ajuda os usuários a visualizar se as iniciativas estão dando certo e a trabalhar possíveis melhorias.

Desvantagens:

Acredito que a interface possa melhorar para garantir uma boa experiência ao usuário. A parte de segmentação de grupos e contatos também é um pouco complicada, mas nada que impossibilite o uso.

Pretty solid product with a good reputation, but can be pricey

Comentários: My overall experience with SendGrid has been positive. I appreciate its reliability, detailed analytics, and user-friendly interface. My only concerns are with pricing scalability and occasional customer support challenges, but the platform consistently delivers effective and impactful email campaigns.

Vantagens:

SendGrids high deliverability rates, solid tracking metrics and easy to use interface make it a very attractive offering in a competitive space.

Desvantagens:

The pricing structure mean that scalability can be a concern, there are some sudden jumps in pricing. The step from 200k to 250k emails a month takes you from $89.95/mo to $249/mo which is a suddenly 3x cost increase, with similar 2x increases at the next intervals. Having unit-based pricing would be less stressful than suddenly crossing a threshold.

Alternativas consideradas anteriormente: HubSpot Marketing Hub e Mailchimp

Razões para escolher o SendGrid: SendGrids developer tools made it far easier to integrate with than Mailchimp, for what we needed to do.

Software anterior: Mailchimp

Razões para mudar para o SendGrid: The developer offering was much simpler, and the starting pricing was fairly attractive if a little bit of a honeypot to get you on their ladder.

Sending SaaS emails through the service is the best option.

Comentários: Minimal running costs and the minimal need for application development make the API cost-effective. Even as a simple SMTP gateway, the API can perform many functions. These include distribution results and bounce information, which make the proper operation possible. MTA SaaS services are made possible by the original. It is used to display messages from the service provider and notify the public of upcoming announcements. Nowadays it is difficult to operate with an original because it could be used by malicious third parties as a spam pass-through. However, it can operate securely if appropriate security measures and patches are applied frequently. Using the SendGrid service frees business owners from work they cannot control.

Vantagens:

With the sub-user functions and the ability to manage each distribution case, it is easy to confirm the rate and track each delivery in the dashboard. In addition, it is easy to ensure bounce time records and investigate why mail was not delivered from the dashboard. This is because each case has a dedicated distribution manager that can perform distribution management in each case. It is advisable to confirm delivery with a tracking code, but it is also possible to check mail confirmation without any further action. This process can be completed quickly with any of the services offered.

Desvantagens:

Since the records of previous bounces disappear when searching, I want to extend the logging period a bit. To extract the data through webhooks, making a request each time is necessary.

SendGrid is our #1 email sender for newsletters and outbound

Comentários: We use SendGrid for newsletter and outbound sequences and our overall experience is positive. It serves its purpose, while some of the functionalities could be improved.

Vantagens:

I like the ability to send single newsletters, or automations. I like the segmentation of the contact lists. I like the interface and user friendliness. I like the foreign IP address for risk free outbound initiatives.

Desvantagens:

I would invite the possibility to merge contact lists. I would also invite more intuitive set up of the automations. I would love better analytics with the automations.

Customer Service Is Terrible

Comentários: As long as you don't have an issue and need CS their tech works great and have a good value proposition. When I can find another company with a similar value proposition and even decent customer service I will switch.

Vantagens:

They present a good value and a dependable product

Desvantagens:

Customer service is terrible. It used to be pretty good. They have made getting service more difficult, and when you use the chat they try to redirect you away. So when you chat you get in a queue and they text you when you are next. I get a text go to the chat and it says >1 Minute. I stay on for 3-5 minutes no one is there, I go back to what I am doing and when I go back the chat closed. Do it all over again, and this time within a minute someone gets on. I message 7 times my question and issue, 10 minutes go by before I get an answer. The whole process is terrible and purposefully by design treats their paying customer like trash. You don't matter, your time doesn't matter, and in fact you are an idiot for not figuring out the issue on your own. Even when my question/issue was something ONLY they can do. I do not have the ability to increase subusers, only they do. I wish I could say that this is a SendGrid issue, almost every business has rearranged their CS to serve employees, which usually is at the expense of those who pay to make the whole operation work.

Alternativas consideradas anteriormente: SparkPost

Razões para mudar para o SendGrid: I also use Twilio, seemed like a reasonable thing to use both services.