---
description: Tudo sobre Lighthouse Studio: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários. Saiba mais!
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title: Lighthouse Studio - Preço, avaliações e classificação - Capterra Brasil 2026
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# Lighthouse Studio

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> Entrevistas gerais, análises conjuntas e exercícios MaxDiff para pesquisas online, offline ou em papel.
> 
> Conclusão: 168 usuários atribuíram a nota **4.6/5**. Melhor classificado para **Probabilidade de recomendação**.

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## Resumo

### Quem usa o Lighthouse Studio?

Pesquisadores de marketing ou outros interessados em quantificar como as pessoas avaliam aspectos de seu produto ou serviço (análise conjunta), bem como aqueles que procuram criar pesquisas gerais.

## Estatísticas e notas

| Métrica | Classificação | Detalhes |
| **Geral** | **4.6/5** | 168 Avaliações |
| Praticidade | 4.1/5 | Com base em avaliações gerais |
| Suporte ao cliente | 4.6/5 | Com base em avaliações gerais |
| Relação qualidade/preço | 4.3/5 | Com base em avaliações gerais |
| Recursos | 4.4/5 | Com base em avaliações gerais |
| Porcentagem de recomendação | 90% | (9/10 Probabilidade de recomendação) |

## Sobre o fornecedor

- **Empresa**: Sawtooth Software
- **Localização**: Provo, EUA
- **Fundada**: 1983

## Contexto comercial

- **Preço inicial**: US$ 4.000,00
- **Modelo de preços**:  (Teste grátis)
- **Público-alvo**: Profissional autônomo, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+
- **Implantação e plataformas**: Nuvem, SaaS, baseado na web, Windows (desktop), Windows (local), Linux (local)
- **Idiomas**: inglês
- **Países disponíveis**: Estados Unidos

## Recursos

- Análise estatística
- Biblioteca de perguntas
- Coleta de respostas offline
- Criador de questionários
- Importação/exportação de dados
- Lógica de ramificação
- Modelos personalizáveis
- Perguntas personalizáveis
- Personalização de URL
- Ramificação de perguntas
- Relatórios e análise de dados

## Opções de suporte

- Email/Help Desk
- FAQs/Fórum
- Base de conhecimento
- Suporte por telefone
- Bate-papo

## Category

- [Ferramentas de Pesquisa](https://www.capterra.com.br/directory/30092/survey/software)

## Categorias relacionadas

- [Ferramentas de Pesquisa](https://www.capterra.com.br/directory/30092/survey/software)
- [Ferramentas de Pesquisa de Mercado](https://www.capterra.com.br/directory/10041/market-research/software)
- [Software de Estatística](https://www.capterra.com.br/directory/30752/statistical-analysis/software)
- [Software de Análise Preditiva](https://www.capterra.com.br/directory/30945/predictive-analytics/software)

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5. [Quizell](https://www.capterra.com.br/software/1014615/quizell) — 5.0/5 (20 reviews)

## Avaliações

### "The software is very user friendly. Conjoint and maxdiff analysis is very powerful and recommendable" — 4.0/5

> **Sumit** | *6 de março de 2020* | Pesquisa de mercado | Taxa de recomendação: 9.0/10
> 
> **Vantagens**: Output of conjoint and maxdiff is very user friendly. Making customized survey is very easy. The best part is data collection in different mode like online/offline and can integrate with other platform is also helpful to sustain in market. Some desired questions are not there by default but can make it using Jquery/CSS/HTML like text highlighter/Heatmap.
> 
> **Desvantagens**: Sometimes data lost for any particular question which should not but we can find the same in history table which is good.
> 
> Overall experience is very good that's why I have associated with this software for last 5 years.

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### "Lighthouse Studios Review" — 5.0/5

> **Justin** | *6 de março de 2020* | Pesquisa de mercado | Taxa de recomendação: 10.0/10
> 
> **Vantagens**: We have used Sawtooth Software for many years.  Recently, we upgraded to the Lighthouse Studios version 9.  I really enjoyed some of the new features like a drag and drop rank, the increased mobile responsiveness, and the next to none learning curve from the original Sawtooth Software.  I could go on and one, but overall it is a very easy to use program.
> 
> **Desvantagens**: With all of the good Lighthouse Studios offers there are some things I would really like to see improved; mostly with the market simulator conjoint.  In the past, Sawtooth had a program called SMRT.  With SMRT, I was able to make banner variables and analyze multiple segments all at one time.  That function was not added to the market simulator.  Segmentation is not as easy as it had been in the past.  Also, while you can customize your layout surveys, it is difficult to change the .css style sheets to change font colors, text sizes, spacing, and text styles.  I have a intermediate knowledge of css and it was still very difficult for me.
> 
> Overall, I am still extremely happy and satisfied with the Sawtooth and the new Lighthouse Studios program.  The customer support is second to none and the team is always available when needed.  The employees are also very knowledgeable and answer any questions we have with a solution.  After using Sawtooth for all 8 years of my employment at AMG Research, I do not think there is another company that could meet our needs as well as Sawtooth.

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### "Expensive" — 3.0/5

> **Silvo** | *6 de março de 2020* | Pesquisa de mercado | Taxa de recomendação: 6.0/10
> 
> **Vantagens**: Efficiency for choice modelling.  Not much beyond that.
> 
> **Desvantagens**: Expensive and few usability improvements over the years.
> 
> OK for what we use it for.

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### "Deep Software That Empowers Users" — 5.0/5

> **Maxwell** | *11 de março de 2020* | Pesquisa de mercado | Taxa de recomendação: 8.0/10
> 
> **Vantagens**: Nothing is impossible.  While many of the new slick, glossy software competing with Sawtooth prioritize aesthetics and wide-spreading integrated functionality, they sacrifice the deeper levels of customization and flexibility that Sawtooth enables with it's native scripting language, unverified perl,  and advanced skip logic functionality.  While many other softwares offer you a "boxed" solution that may be easier to use for casual users, Sawtooth rewards those willing to learn by empowering them to be able to do whatever they want.
> 
> **Desvantagens**: Some interface items could be streamlined (nested menu only enable you to interact with whatever window is in focus) and the styles could be more robust with animations - Although this has never been Sawtooth's comparitive advantage, in my opinion.
> 
> It's been our bread and butter survey publisher for over 10 years\! We love it\! What else is there to say.

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### "Best software for choice modeling" — 5.0/5

> **Phil** | *6 de março de 2020* | Jogos de computador | Taxa de recomendação: 10.0/10
> 
> **Vantagens**: I love the amount of customization you can do with this software. The options available for doing choice modeling are the best of any available software. The expertise behind the product is amazing as well. Customer support has helped me numerous times. The information available on the website is comprehensive and helpful. The forum is particularly well moderated.
> 
> **Desvantagens**: Not quite as user-friendly as Qualtrics for some things such as survey flow.
> 
> Use for product feature prioritization, pricing research, brand equity. LOVE working in it. It's my favorite tool.

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