---
description: Tudo sobre Act!: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários. Saiba mais!
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title: Act! - Preço, avaliações e classificação - Capterra Brasil 2026
---

Breadcrumb: [Home](/) > [Sistemas CRM](/directory/2/customer-relationship-management/software) > [Act\!](/software/133171/act)

# Act\!

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> O Act\! inclui gerenciamento dinâmico de pipeline de vendas e automação de marketing robusta, que fazem dele o melhor conjunto de ferramentas para pequenas e médias empresas.
> 
> Conclusão: 936 usuários atribuíram a nota **3.9/5**. Melhor classificado para **Probabilidade de recomendação**.

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## Resumo

### Quem usa o Act\!?

Para pequenas e médias empresas que desejam crescer, o Act\! é um software de CRM e automação de marketing que permite o crescimento. Ao contrário de outras ofertas, o Act\! é a única plataforma comprovada que é perfeita para o seu negócio.

## Estatísticas e notas

| Métrica | Classificação | Detalhes |
| **Geral** | **3.9/5** | 936 Avaliações |
| Praticidade | 3.9/5 | Com base em avaliações gerais |
| Suporte ao cliente | 3.6/5 | Com base em avaliações gerais |
| Relação qualidade/preço | 3.9/5 | Com base em avaliações gerais |
| Recursos | 3.9/5 | Com base em avaliações gerais |
| Porcentagem de recomendação | 70% | (7/10 Probabilidade de recomendação) |

## Sobre o fornecedor

- **Empresa**: Act\!
- **Localização**: Scottsdale, EUA
- **Fundada**: 1987

## Contexto comercial

- **Preço inicial**: US$ 30,00
- **Modelo de preços**:  (Teste grátis)
- **Público-alvo**: Profissional autônomo, 2–10, 11–50, 51–200, 201–500, 501–1.000
- **Implantação e plataformas**: Nuvem, SaaS, baseado na web, Windows (desktop), Windows (local), Linux (local), Android (celular), iPhone (celular), iPad (tablet)
- **Idiomas**: alemão, francês, holandês, inglês
- **Países disponíveis**: Alemanha, Austrália, Bélgica, Estados Unidos, França, Nova Zelândia, Países Baixos, Reino Unido, Suíça, África do Sul

## Recursos

- Acesso para Celular
- Agendamento de compromissos
- Análise de dados de campanhas
- Armazenamento de documentos
- Automação de marketing
- Banco de dados de contatos
- Banco de dados do cliente
- CRM
- Campanhas gota a gota
- Campos personalizáveis
- Comentários/notas
- Comunicação multicanal
- Contatos compartilhados
- Ferramentas de colaboração
- Gerenciamento de contatos
- Gerenciamento de e-mails
- Gestão da atividade de vendas
- Gestão de calendários
- Gestão de campanhas
- Gestão de leads
- Gestão de modelos
- Gestão de oportunidades
- Gestão de seguros
- Gestão de tarefas
- Gestão do fluxo de trabalho
- Gestão do pipeline
- Gestão do pipeline de vendas
- Indicadores de desempenho
- Integração de redes sociais
- Marketing de multicanal
- Marketing por e-mail
- Marketing social
- Orçamentos/estimativas
- Painel de atividades
- Para o setor de seguro
- Pesquisa e filtro
- Previsão de vendas
- Processamento de lotes
- Páginas de início/formulários web
- Qualificação de leads
- ROI Tracking
- Rastreamento de interações
- Rastreamento de visitantes do site
- Relatórios e análise de dados
- Relatórios e estatística
- Relatórios personalizáveis
- Segmentação
- Segurança de dados
- Sistema de calendário ou lembretes
- Third-Party Integrations

... e mais 4 recursos

## Integrações (24 no total)

- BigCommerce
- Dropbox
- Ecwid
- Eventbrite
- FreshBooks
- Freshdesk
- Google Contacts
- Google Workspace
- Instagram
- LinkedIn for Business
- Meta for Business
- Microsoft 365
- Microsoft Outlook
- QuickBooks Online
- Shopify

... e mais 9 integrações

## Opções de suporte

- Email/Help Desk
- FAQs/Fórum
- Base de conhecimento
- Suporte por telefone
- Bate-papo

## Category

- [Sistemas CRM](https://www.capterra.com.br/directory/2/customer-relationship-management/software)

## Categorias relacionadas

- [Sistemas CRM](https://www.capterra.com.br/directory/2/customer-relationship-management/software)
- [Ferramentas de Automação de Marketing](https://www.capterra.com.br/directory/6/marketing-automation/software)
- [Sistemas de Automação de Vendas](https://www.capterra.com.br/directory/12/sales-force-automation/software)
- [Sistemas de Atendimento ao Cliente](https://www.capterra.com.br/directory/22/customer-service/software)
- [Software de Gestão de Contatos](https://www.capterra.com.br/directory/30016/contact-management/software)

## Alternativas

1. [HubSpot CRM](https://www.capterra.com.br/software/152373/hubspot-crm) — 4.5/5 (4491 reviews)
2. [Zoho CRM](https://www.capterra.com.br/software/155928/zoho-crm) — 4.3/5 (7002 reviews)
3. [Bigin by Zoho CRM](https://www.capterra.com.br/software/204998/bigin-by-zoho-crm) — 4.7/5 (744 reviews)
4. [Salesforce Sales Cloud](https://www.capterra.com.br/software/61368/salesforce) — 4.4/5 (18811 reviews)
5. [Dynamics 365](https://www.capterra.com.br/software/157279/dynamics-365) — 4.4/5 (5860 reviews)

## Avaliações

### "VP Construction and was a VP in Fire Protection" — 5.0/5

> **Harry** | *28 de abril de 2026* | Imobiliárias | Taxa de recomendação: 10.0/10
> 
> **Vantagens**: I have it for many many years\! Its an awesome setup that helps work\! I have done it over 25 years . I need it to work successfully and it is\!  The letters written was though ACT. That's a way to keep track of customer's. I have over 4000 costumer's that I always look at\!
> 
> **Desvantagens**: NOTHING\! I like ACT a lot\!

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### "Act an old favorite, with great potential." — 4.0/5

> **Thomas** | *9 de junho de 2026* | Software | Taxa de recomendação: 10.0/10
> 
> **Vantagens**: I love the layout, information is clear easy to read and displayed the way it should; be not like other programs where you have to scroll down and open collapsed areas. It is a good value for the money, security is decent but can be broken. Sales management tools are strong. Especially when combined with QuoteWerks. Integration with QBO, Microsoft 365 and QuoteWerks is excellent.
> 
> **Desvantagens**: So slow to adopt. It is just not keeping up with other programs. I don't really see any ground breaking website management, or marketing features regarding social media.
> 
> I have been using Act since its inception. It has been very slow to change and improve over the years. Since Switftpage purchased it from Sage it is 100% better. I'm just not sure if it will catch up to the current market in time to make it relevant again. It's customer support is ok but nothing to brag about.

-----

### "What happened?" — 3.0/5

> **Lori** | *29 de abril de 2026* | Editoras | Taxa de recomendação: 1.0/10
> 
> **Vantagens**: The idea of what is possible. I'm a longtime (20+ years) ACT desktop user and have been devoted to ACT. Last year I moved to the cloud version to try to save some money because I'm reaching retirment and now only use it for personal reasons. I hoped for the same easy use.
> 
> **Desvantagens**: The cloud version is clunky. It dumps out .ao files that have no purpose and you ust have to delete them to keep your system from getting cluttered. Tech support told me there is no fix for this. I can't get it to sync with my Google calendar--just doesn't work. About every third time I open it I get a repeat of the "getting started" menu that no longer has any relevance for me but visually clutters and obscures important things on my screen. Overall, I find it to not be that worthwhile and am looking for another alternative that is suited to my limited needs but that will work more efficiently.
> 
> First 20+ years--fantasti\! Life changing\! A secret weapon for my business success\! the last 4 months--clunky, inefficient, disappointing.

-----

### "Satisfied ACT Customer" — 4.0/5

> **Kari** | *19 de maio de 2026* | Serviços financeiros | Taxa de recomendação: 5.0/10
> 
> **Vantagens**: The ACT desktop version is simple and easy to use for looking up contacts, taking notes, and generating pipeline reports. I appreciate having the capability of synchronizing updated information to the cloud.
> 
> **Desvantagens**: Using ACT for marketing and setting up work flows for email campaigns is not the most user friendly feature. Additionally, the customer support team is great but language barrier's can sometimes be a challenge in achieving desired results in a timely manner.
> 
> My overall experience with ACT is better than average. However, it could still use some upgrades making it a more user friendly CRM.

-----

### "30 Years of Excellence: A CRM Relationship That Has Delivered Unmatched Value, Service, and Reliability" — 5.0/5

> **Dan** | *1 de maio de 2026* | Serviços financeiros | Taxa de recomendação: 10.0/10
> 
> **Vantagens**: For nearly 30 years, ACT\! has been one of the most valuable business relationships I’ve had—including compared to my banking partners. Very few companies today deliver this level of long-term value, service, and reliability.&#10;&#10;What stands out most is their exceptional customer support and continuous software improvement. In an era where many major companies charge significantly more for limited online-only service, ACT\! provides direct, high-level technical support from experienced senior technicians and engineers who genuinely stay with you until problems are fully resolved. Whether it’s recovering critical data or troubleshooting complex system issues, their team consistently delivers.&#10;&#10;ACT\! has remained an essential part of my business infrastructure because they combine affordability, powerful CRM functionality, and unmatched support better than virtually anyone else in the industry.
> 
> **Desvantagens**: If I had to identify one drawback, it would be that the software can occasionally be a bit finicky—particularly with things like Outlook integration needing to be reset or reconfigured from time to time. That said, this is rarely a serious issue because ACT\!’s support team can typically remote in and resolve it within minutes.&#10;&#10;My only real criticism would be the occasional communication challenges that can come with offshore support teams. In a global business environment, that’s simply part of modern customer service, and it’s a small tradeoff considering the outstanding level of technical support ACT\! provides at its price point.&#10;&#10;Ultimately, any minor frustrations are heavily outweighed by the company’s value, responsiveness, and commitment to keeping clients operational.
> 
> My overall experience with ACT\! has been nothing short of exceptional. As of 2026, this represents a 29-year business relationship—one of the longest and most important professional relationships I have, including compared to many major service providers and financial institutions.&#10;&#10;I began using ACT\! when my business was in its earlier stages, paying roughly $99, and over the decades I’ve watched both my company and ACT\! evolve together. Today, even at a significantly higher investment, it remains worth every penny. Few companies can honestly claim to have delivered this level of consistent value, adaptability, and service over nearly three decades.&#10;&#10;What has kept me loyal is simple: unmatched customer support, dependable software, and continuous improvement. Their technical teams have repeatedly demonstrated an extraordinary willingness to solve problems completely—whether it involves troubleshooting, Outlook integration issues, or even recovering critical data. Their willingness to stay engaged until the issue is resolved provides a level of confidence that is increasingly rare in today’s software world.&#10;&#10;Like any long-term software platform, there are occasional technical hiccups, and at times communication with offshore support can require a little additional patience. However, these are minor considerations when weighed against the incredible affordability, depth of functionality, and level of service ACT\! consistently delivers.&#10;&#10;ACT\! is far more than just a CRM to my business—it has been a foundational operational tool for nearly 30 years. Their combination of value, reliability, and customer commitment is extraordinarily difficult to find, and I fully expect to remain a client for as long as I am in business.

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