---
description: Tudo sobre SALESmanago Marketing Automation: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários. Saiba mais!
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title: SALESmanago Marketing Automation - Preço, avaliações e classificação - Capterra Brasil 2026
---

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# SALESmanago Marketing Automation

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> Plataforma de automação de marketing tudo-em-um que ajuda as empresas a aumentarem a receita, oferecendo ofertas personalizadas em omnicanal.
> 
> Conclusão: 248 usuários atribuíram a nota **4.5/5**. Melhor classificado para **Probabilidade de recomendação**.

-----

## Resumo

### Quem usa o SALESmanago Marketing Automation?

Pequenas, médias e grandes empresas do setor de comércio eletrônico, B2C e B2B

## Estatísticas e notas

| Métrica | Classificação | Detalhes |
| **Geral** | **4.5/5** | 248 Avaliações |
| Praticidade | 4.3/5 | Com base em avaliações gerais |
| Suporte ao cliente | 4.5/5 | Com base em avaliações gerais |
| Relação qualidade/preço | 4.4/5 | Com base em avaliações gerais |
| Recursos | 4.6/5 | Com base em avaliações gerais |
| Porcentagem de recomendação | 80% | (8/10 Probabilidade de recomendação) |

## Sobre o fornecedor

- **Empresa**: Benhauer
- **Localização**: Krakow, Polônia
- **Fundada**: 2011

## Contexto comercial

- **Preço inicial**: € 378,00
- **Modelo de preços**:  (Versão gratuita disponível) (Teste grátis)
- **Público-alvo**: Profissional autônomo, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+
- **Implantação e plataformas**: Nuvem, SaaS, baseado na web, Mac (desktop), Windows (desktop), Linux (desktop), Windows (local), Linux (local), Chromebook (desktop), Android (celular), iPhone (celular), iPad (tablet)
- **Idiomas**: alemão, espanhol, inglês, italiano, polonês
- **Países disponíveis**: Afeganistão, Albânia, Alemanha, Andorra, Angola, Anguila, Antígua e Barbuda, Argentina, Argélia, Armênia, Aruba, Arábia Saudita, Austrália, Azerbaijão, Bahamas, Bangladesh, Barbados, Barein, Belize, Benin e mais 209

## Recursos

- A/B Testing
- Agendamento de campanhas
- Análise de dados de campanhas
- Automação de marketing
- Ações ativadas por eventos
- CAN-SPAM Compliance
- CRM
- Campanhas gota a gota
- Campos personalizáveis
- Editor de WYSIWYG
- Gerenciamento de contatos
- Gestão de assinantes
- Gestão de campanhas
- Gestão de leads
- Gestão de modelos
- Importação/exportação de dados
- Marketing de multicanal
- Marketing por e-mail
- Marketing social
- Mobile Optimization
- Notificação de leads
- Participação do cliente
- Perfis de clientes
- Personalização
- Páginas de início/formulários web
- Qualificação de leads
- ROI Tracking
- Rastreamento de e-mails
- Rastreamento de visitantes do site
- Relatórios e análise de dados
- Segmentação
- Segmentação de clientes
- Segmentação de leads
- Third-Party Integrations

## Integrações (26 no total)

- Adobe Commerce
- BigCommerce
- Firmao CRM
- Freshdesk
- Google Ads
- Google Analytics 360
- IdoSell
- Involve.me
- LiveSpace
- Magento 2 Delivery Date Extension
- Magento 2 Store Locator
- Omniconvert
- OpenCart
- PrestaShop
- SalesLoft

... e mais 11 integrações

## Opções de suporte

- Email/Help Desk
- FAQs/Fórum
- Base de conhecimento
- Suporte por telefone
- Assistência 24/7
- Bate-papo

## Category

- [Ferramentas de Automação de Marketing](https://www.capterra.com.br/directory/6/marketing-automation/software)

## Categorias relacionadas

- [Ferramentas de Automação de Marketing](https://www.capterra.com.br/directory/6/marketing-automation/software)
- [Plataformas de Gestão de Redes Sociais](https://www.capterra.com.br/directory/30939/social-media-management/software)
- [Software CDP (Plataforma de Gestão de Clientes)](https://www.capterra.com.br/directory/31334/customer-data-platform/software)
- [Ferramentas de Email Marketing](https://www.capterra.com.br/directory/30013/email-marketing/software)
- [Software de Captação de Leads](https://www.capterra.com.br/directory/31017/lead-capture/software)

## Alternativas

1. [HubSpot Marketing Hub](https://www.capterra.com.br/software/171840/hubspot-marketing) — 4.5/5 (6230 reviews)
2. [Brevo](https://www.capterra.com.br/software/132996/brevo) — 4.6/5 (3445 reviews)
3. [Mailchimp](https://www.capterra.com.br/software/110228/mailchimp) — 4.5/5 (17603 reviews)
4. [MailerLite](https://www.capterra.com.br/software/136603/mailerlite) — 4.7/5 (2259 reviews)
5. [ActiveCampaign](https://www.capterra.com.br/software/79367/activecampaign) — 4.6/5 (2561 reviews)

## Avaliações

### "A very good compromise between simplicity, effectiveness and investment" — 5.0/5

> **Riccardo** | *28 de fevereiro de 2025* | Publicidade e marketing | Taxa de recomendação: 8.0/10
> 
> **Vantagens**: Since 2016, we’ve partnered with SALESmanago through thick and thin, watching them evolve from a solid Marketing Automation platform into a robust CDP. Over the years, we’ve tackled everything from simple integrations to large-scale projects that linked multiple eCommerce sites, websites, and retail locations. We’ve also had the chance to share feedback that shaped new features—many of the tools we rely on now are the direct result of that collaborative spirit.&#10;What’s truly stood out is SALESmanago’s willingness to adapt. In a rapidly shifting e-commerce landscape, they’ve stayed ahead of the curve—innovating, refining, and listening when it mattered most. Sure, there have been challenges, but their support and dedication have helped us navigate those hurdles and come out stronger. Today, a big part of our success story is tied to how well we’ve worked together.&#10;Looking forward, SALESmanago’s roadmap promises exciting developments that spark our confidence for the future. We’re proud of how far we’ve come as partners, and we’re eager to keep the momentum going, growing and evolving, side by side.
> 
> **Desvantagens**: Over the past three years, following the acquisition, SALESmanago has undergone significant shifts in strategy, personnel, board composition, and management—changes that at times made collaboration more difficult. We felt some growing pains, but we understood this was a necessary step for a company aiming to make major strides in technology, organization, and effective support.&#10;Even so, the platform remains easy to use. There are still a few areas that feel more complex than other solutions, but we can already see them working to streamline these parts. The first releases from this push have been really encouraging, and we’re optimistic about the direction they’re headed.
> 
> We’ve had a solid track record with SALESmanago since 2016, and their ambitious technology investment plan makes it clear the next chapter will be truly groundbreaking.

-----

### "I Learned a Lot Using SALESmanago" — 5.0/5

> **Sebastian** | *17 de abril de 2026* | Publicidade e marketing | Taxa de recomendação: 8.0/10
> 
> **Vantagens**: Great support from the partner manager, a wide range of automation options, and an attractive price make this tool very valuable, especially for beginners.
> 
> **Desvantagens**: Not all features are intuitive at first, especially when it comes to SMS campaigns. However, thanks to the partner account manager, everything was explained clearly, which reduced the learning curve.
> 
> As a beginner user, I’ve had a very positive experience with SALESmanago so far. The platform offers a wide range of automation possibilities, which helped me quickly improve my marketing activities. A big advantage was the excellent support from the partner program account manager, who guided me step by step and clearly explained how to use the tool.

-----

### "Stay away, plenty of cheaper alternatives" — 1.0/5

> **Avaliador Verificado** | *11 de dezembro de 2025* | Design | Taxa de recomendação: 1.0/10
> 
> **Vantagens**: Nothing really stands out for the money they ask you. The only thing is the very good cystomer support
> 
> **Desvantagens**: Very difficult to setup automations and overall platform functionalities are very dated with very basic UI/UX functionalities.
> 
> Quite bad and not worth the price. On top of that you are locked in a 2 year contract that binds you forever.

-----

### "Great marketing automation platform" — 5.0/5

> **Alfredo** | *12 de março de 2026* | Serviços e tecnologia da informação | Taxa de recomendação: 10.0/10
> 
> **Vantagens**: I have had an excellent experience using SALESmanago as a marketing automation platform. One of the things that stands out immediately is how easy it is to use, even for complex automation strategies. The interface is intuitive and well-structured, which makes it simple to create campaigns, manage customer journeys, and analyze results without a steep learning curve.&#10;&#10;SALESmanago offers a very powerful set of tools for segmentation, personalization, and behavioral tracking. The ability to build detailed customer profiles and trigger automated actions based on real-time behavior is extremely valuable for improving engagement and conversions. The automation workflows are flexible and visual, allowing teams to design sophisticated marketing scenarios with ease.&#10;&#10;Another major advantage is how well the platform integrates with websites, e-commerce platforms, and other marketing tools. This makes it possible to centralize customer data and create truly personalized communication across multiple channels.&#10;&#10;From a user experience perspective, the platform is fast, reliable, and designed with marketers in mind. Once the tracking and integrations are in place, it becomes very efficient to manage campaigns, monitor performance, and continuously optimize strategies.&#10;&#10;Overall, SALESmanago is a powerful and user-friendly marketing automation solution. It provides the tools needed to build highly personalized customer experiences while remaining easy to manage on a daily basis. I highly recommend it for companies looking to scale their marketing automation and improve customer engagement.
> 
> **Desvantagens**: While SALESmanago is a very powerful platform, some advanced features can take a little time to fully understand at the beginning, especially for teams that are new to marketing automation. Additionally, because the platform offers so many capabilities, the initial setup and configuration may require some planning. However, once everything is properly configured, the platform becomes very efficient and easy to manage.
> 
> Excellent experience, since we had an onboarding process with a dedicated consultant that helped us along the way. Easy to use, the interface is intuitive and well-structured.

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### "A flexible and user-friendly tool" — 4.0/5

> **Nikola** | *6 de novembro de 2024* | Jogos de computador | Taxa de recomendação: 8.0/10
> 
> **Vantagens**: - The platform is easy and intuitive—I’ve never had trouble navigating it.&#10;- They’re open to creating custom solutions tailored to non-standard e-commerce businesses.&#10;- I feel heard; they’re very receptive to feedback and actively implement suggestions.&#10;- They’re continuously improving, especially when it comes to new features.&#10;- Their customer support is fast. Usually, within minutes, I receive confirmation that my ticket was received, information on who is handling it, and an expected response time. They also understand when an issue is urgent and requires immediate attention.
> 
> **Desvantagens**: There are a few areas that could be enhanced, such as more efficient A/B testing for email subjects (currently, multiple emails have to be created for testing), expanded options for data extraction (e.g., you can extract data for users who opened an email but not for those who clicked), and simpler, faster mass management of tags and user details.&#10;&#10;Also, I wasn’t involved during the initial tool implementation, but there were some gaps in the integration when I started using it.&#10;I’m not sure how this process looks like now, but I believe it would be helpful for the clients if SalesManago conducts a health check at the end of each integration. This could include verifying if purchases are being sent correctly, ensuring dashboards are tracking them properly, etc. &#10;In our case, corrections were needed on our end, but SalesManago didn't inform us that something went wrong during the process.
> 
> Over time, using the tool has become easy and enjoyable. Since we’re not a typical e-commerce company, we needed a more customized approach, and SalesManago introduced several improvements for us over a few months. Currently, the tool runs smoothly.&#10;&#10;There are a few areas that could be enhanced, such as more efficient A/B testing for email subjects (currently, multiple emails have to be created for testing), expanded options for data extraction (e.g., you can extract data for users who opened an email but not for those who clicked), and simpler, faster mass management of tags and user details.&#10;&#10;Generally, some limitations can be worked around, but this often requires contacting support, for example, to extract user data that is available, but not accessible to the user directly, or deleting the tags with a specific phrase used. &#10;&#10;For standard tasks like sending emails and managing campaigns, the tool is reliable, and any issues that arise are communicated and promptly resolved.

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