--- description: Tudo sobre Quid: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários. Saiba mais! image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Quid - Preço, avaliações e classificação - Capterra Brasil 2026 --- Breadcrumb: [Home](/) > [Software de Marketing de Redes Sociais](/directory/30781/social-media-marketing/software) > [Quid](/software/144336/netbase-social-web-platform) # Quid Canonical: https://www.capterra.com.br/software/144336/netbase-social-web-platform Página: 1 / 3\ Próximo: [Próxima página](https://www.capterra.com.br/software/144336/netbase-social-web-platform?page=2) > O NetBase é a solução líder de análise social empresarial para as principais marcas de consumo e as agências delas visando gerar resultados reais de negócios. > > Conclusão: 43 usuários atribuíram a nota **4.6/5**. Melhor classificado para **Probabilidade de recomendação**. ----- ## Resumo ### Quem usa o Quid? Grandes marcas de consumo B2C, as agências e parceiros no ecossistema delas. ## Estatísticas e notas | Métrica | Classificação | Detalhes | | **Geral** | **4.6/5** | 43 Avaliações | | Praticidade | 4.4/5 | Com base em avaliações gerais | | Suporte ao cliente | 4.6/5 | Com base em avaliações gerais | | Relação qualidade/preço | 4.0/5 | Com base em avaliações gerais | | Recursos | 4.2/5 | Com base em avaliações gerais | | Porcentagem de recomendação | 80% | (8/10 Probabilidade de recomendação) | ## Sobre o fornecedor - **Empresa**: NetBase Quid - **Fundada**: 2004 ## Contexto comercial - **Preço inicial**: US$ 23.000,00 - **Público-alvo**: 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+ - **Implantação e plataformas**: Nuvem, SaaS, baseado na web, Mac (desktop), Windows (desktop), Linux (desktop) - **Idiomas**: alemão, chinês, chinês tradicional, espanhol, francês, inglês, japonês, português - **Países disponíveis**: Brasil, Estados Unidos, Japão, México, Reino Unido ## Recursos - Alertas/notificações - Análise da concorrência - Análise de comportamentos - Análise de dados de campanhas - Análise de sentimentos - Análise de tendências - Coleta de dados de multicanal - Descoberta de influencers - Gerenciamento de contatos - Gestão da reputação - Gestão de campanhas - Gestão de múltiplas contas - Gestão de relacionamento com influencers - Gestão de respostas - Indicadores de desempenho - Integração de redes sociais - Marketing de multicanal - Media Monitoring - Monitoramento - Monitoramento da concorrência - Monitoramento da imprensa - Monitoramento das redes sociais - Monitoramento de campanha - Painel - Painel de atividades - Participação do cliente - Pesquisa/filtro por facetas - ROI Tracking - Rastreamento de conversão - Rastreamento de engajamento - Rastreamento de influencers - Rastreamento de marca - Rastreamento de palavras chave - Real-Time Analytics - Real-Time Notifications - Relatórios e análise de dados - Relatórios e estatística - Relatórios personalizáveis - Segmentação de clientes - Segmentação por público - Visualização de dados ## Integrações (4 no total) - Domo - Hootsuite - Khoros Marketing - Zapier ## Opções de suporte - Email/Help Desk - FAQs/Fórum - Base de conhecimento - Suporte por telefone - Assistência 24/7 - Bate-papo ## Category - [Software de Marketing de Redes Sociais](https://www.capterra.com.br/directory/30781/social-media-marketing/software) ## Categorias relacionadas - [Software de Marketing de Redes Sociais](https://www.capterra.com.br/directory/30781/social-media-marketing/software) - [Ferramentas de Análise de Redes Sociais](https://www.capterra.com.br/directory/31655/social-media-analytics-tools/software) - [Ferramentas de Relações Públicas](https://www.capterra.com.br/directory/10033/public-relations/software) - [Software de Gestão de Marca](https://www.capterra.com.br/directory/30531/brand-management/software) - [Sistemas de Inteligência Competitiva](https://www.capterra.com.br/directory/30539/competitive-intelligence/software) ## Alternativas 1. [Brand24](https://www.capterra.com.br/software/149054/brand24) — 4.7/5 (254 reviews) 2. [Oktopost](https://www.capterra.com.br/software/131277/oktopost) — 4.5/5 (110 reviews) 3. [Hootsuite](https://www.capterra.com.br/software/121701/hootsuite) — 4.4/5 (3795 reviews) 4. [Semrush](https://www.capterra.com.br/software/151962/semrush) — 4.6/5 (2316 reviews) 5. [Sprinklr](https://www.capterra.com.br/software/131274/sprinklr-platform) — 4.3/5 (90 reviews) ## Avaliações ### "Social Listening Success" — 4.0/5 > **Meghan Xandra** | *19 de outubro de 2016* | Publicidade e marketing | Taxa de recomendação: 8.0/10 > > **Vantagens**: Demographics are HUGE. You can analyze topics by people, where they live, and who they are. That way you can delve into cultural nuances. Being able to see patterns in how people react to news, campaigns, and and brand changes. Sentiment. Always sentiment. This helps us to figure out what people really feel. NetBase even accounts for sarcasm and can analyze emojis. > > **Desvantagens**: Sometimes sentiment analysis slips up. It can count something as negative when it is really positive, because it analyzes the sentence and not the paragraph. Neutral sentiment. A lot of the time, a topic can be 80% neutral, which makes analyzation difficult. Customer service - when you run out of hours, you can no longer get help, which is frustrating. > > Campaign tracking - When you launch a campaign, you can analyze it over time to \[see\] how things go. Disaster control - if something bad happens for you or your client, you can see in real time the things they are saying, so you can figure out how to fix it. Disaster tracking - if sentiment gets too low, you can set up an alert so you can immediately see what is going on in order to identify the problem. NetBase is being used in a number of different ways at my agency. We use it to keep track of our competitors; we use it to track our success for our current clients, and one of the most useful purposes is for new business. NetBase helps us discover what works and what doesn't for potential clients, and also uncovers patterns or opportunities, especially when it comes to social media. ----- ### "NetBase for social listening" — 5.0/5 > **Avaliador Verificado** | *13 de dezembro de 2016* | Hotelaria | Taxa de recomendação: 10.0/10 > > **Vantagens**: --NetBase's overall dedication and efforts towards improving the system, releasing regularly scheduled product release updates. --Superior customer service and always so very knowledgeable. Our account reps have truly become an extension of our organization and really get our business. --Visualization/ visual dashboards make insights easy to understand, especially when we are distributing reports to key stakeholders throughout our organization who may not be as familiar with our world and lingo. --The platform does a remarkable job deciphering emojis/emoticons, slang, and alternative spelling. --Customizable dashboards/dashboard templates have made my life as a social media analyst MUCH easier. > > **Desvantagens**: The dashboard reporting formatting can be a bit tedious at first in terms of ensuring all of your metrics/widgets fit together on the same page. > > We use NetBase primarily to monitor our brand health but over the course of the last 3+ years that we have been with NetBase, our account manager/reps have helped us discover several other ways that the platform can provide intelligence. We now use NetBase for competitive analysis, crisis management/monitoring, and campaign performance. These are all areas that our organization had never before had insights to. It has also helped us become better connected with our different business lines/industries. ----- ### "Decent Software; HARD to Navigate" — 3.0/5 > **Avaliador Verificado** | *24 de agosto de 2021* | Hospitais e Saúde | Taxa de recomendação: 6.0/10 > > **Vantagens**: Netbase allows us to monitor and track various social media platforms using an established set of keywords. It helps us to monitor ongoing conversation surrounding a given topic to gauge interest. > > **Desvantagens**: This is one of the least user-intuitive platforms I've used, and navigation is an absolute nightmare. The layout is confusing, nothing is located where you'd think it would be, and there are numerous steps in various sections of the site that are required in order to do a basic search. In addition, sentiment is an almost worthless measurement - the software is not even close to correct and miscategorizes almost everything without the option to manually change anything. > > Overall, Netbase has been helpful for some social monitoring uses, but it's far too difficult to use and the results are nowhere near accurate. ----- ### "Netbase Review" — 5.0/5 > **Avaliador Verificado** | *18 de outubro de 2016* | Publicidade e marketing | Taxa de recomendação: 10.0/10 > > **Vantagens**: Netbase is so easy to use, you can also choose whether or not you want to use Boolean which is great. They are constantly releasing new product features There is a real community feel where users of Netbase share use cases and help each other Customer service is amazing even from the other side of the world > > **Desvantagens**: With the product itself I can't think of any cons, I have tested a lot of other social listening tools and Netbase is by far the most intuitive and has the best functionality. The only downside is the cost of the different products and that they don't all come under one fee - If I were a small business I don't think I would be able to afford Netbase, > > I work in the research team for a media agency so I use Netbase for something different each time I log in. Each of our clients have different aims and objectives from monitoring product launches to events to investigating brand sentiment. We have monthly brand reporting set up for clients and work with others on a more bespoke ad hoc basis. It is also great for new business pitches because it allows us to gauge people's reactions to new brands that we haven't worked with before and show that we have some insight for them right from the start. ----- ### "Netbase is the best-in-class social listening tool I've used" — 5.0/5 > **Ksenia** | *11 de março de 2018* | Taxa de recomendação: 8.0/10 > > **Vantagens**: They provide so many different ways in which you can analyze the data. As long as you have in-depth training of what the tool provides the power to uncover rich insights is at your fingertips. I like the unlimited number of topics and themes and how you can get creative with them. Love how you can create an authors-based theme to gain deeper insights into their behaviors outside of your brand space. > > **Desvantagens**: I don't have anything in particular that I dislike but one thing I wish that social listening tools can do is categorizing completely unstructured data into similar content and topics (like Quid). Most social listening tools are a query-based set up, so if you miss a keyword there's potential you might miss something. > > Audience focused behaviors, their passion points, and interests are key things we try to gain deeper understanding in. Once you have certain topics/themes you like to analyze this helps us to understand the different nuances and to be able to quantify them. ----- Página: 1 / 3\ Próximo: [Próxima página](https://www.capterra.com.br/software/144336/netbase-social-web-platform?page=2) ## Links - [Ver em Capterra](https://www.capterra.com.br/software/144336/netbase-social-web-platform) ## Esta página está disponível nos seguintes idiomas | Localidade | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Dados estruturados