--- description: Tudo sobre Brand24: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários. Saiba mais! image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Brand24 - Preço, avaliações e classificação - Capterra Brasil 2026 --- Breadcrumb: [Home](/) > [Ferramentas de Monitoramento de Redes Sociais](/directory/31028/social-media-monitoring/software) > [Brand24](/software/149054/brand24) # Brand24 Canonical: https://www.capterra.com.br/software/149054/brand24 Página: 1 / 11\ Próximo: [Próxima página](https://www.capterra.com.br/software/149054/brand24?page=2) > Acesso instantâneo a todas as conversas online sobre a marca. > > Conclusão: 254 usuários atribuíram a nota **4.7/5**. Melhor classificado para **Probabilidade de recomendação**. ----- ## Resumo ### Quem usa o Brand24? O Brand24 atende a pequenas e médias marcas em todo o mundo para identificar e analisar conversas online relevantes para os negócios, a fim de obter informações sobre os clientes, aumentar a satisfação e vendas. ## Estatísticas e notas | Métrica | Classificação | Detalhes | | **Geral** | **4.7/5** | 254 Avaliações | | Praticidade | 4.7/5 | Com base em avaliações gerais | | Suporte ao cliente | 4.8/5 | Com base em avaliações gerais | | Relação qualidade/preço | 4.5/5 | Com base em avaliações gerais | | Recursos | 4.4/5 | Com base em avaliações gerais | | Porcentagem de recomendação | 80% | (8/10 Probabilidade de recomendação) | ## Sobre o fornecedor - **Empresa**: Brand24 - **Localização**: Wroc¿aw, Polônia - **Fundada**: 2011 ## Contexto comercial - **Preço inicial**: US$ 199,00 - **Modelo de preços**: (Teste grátis) - **Público-alvo**: Profissional autônomo, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+ - **Implantação e plataformas**: Nuvem, SaaS, baseado na web, Mac (desktop), Windows (desktop), Linux (desktop), Chromebook (desktop), Android (celular), iPhone (celular), iPad (tablet) - **Idiomas**: alemão, dinamarquês, espanhol, finlandês, francês, holandês, indonésio, inglês, italiano, norueguês, polonês, português, sueco, tcheco, turco - **Países disponíveis**: Alemanha, Anguila, Antígua e Barbuda, Argentina, Aruba, Austrália, Bahamas, Barbados, Belize, Bermudas, Bolívia, Brasil, Bélgica, Canadá, Chile, China, Colômbia, Costa Rica, Cuba, Curaçao e mais 55 ## Recursos - Análise da concorrência - Análise de dados de campanhas - Análise de dados visual - Análise de sentimentos - Análise de tendências - Coleta de dados de multicanal - Descoberta de influencers - Ferramentas de colaboração - Gerenciamento de contatos - Gestão da reputação - Gestão de campanhas - Gestão de experiência do cliente - Gestão de projetos - Gestão de respostas - Hashtag Tracking - Indicadores de desempenho - Integração de redes sociais - Media Monitoring - Monitoramento - Monitoramento da concorrência - Monitoramento da imprensa - Monitoramento das redes sociais - Monitoramento de revisões - Notificação de avaliações - Painel - Participação do cliente - Pesquisa e filtro - Rastreamento de engajamento - Rastreamento de influencers - Rastreamento de marca - Rastreamento de palavras chave - Real-Time Notifications - Relatórios e análise de dados - Relatórios e estatística - Relatórios personalizáveis - Segmentação por público ## Integrações (1 no total) - Slack ## Opções de suporte - Email/Help Desk - FAQs/Fórum - Base de conhecimento - Suporte por telefone - Bate-papo ## Category - [Ferramentas de Monitoramento de Redes Sociais](https://www.capterra.com.br/directory/31028/social-media-monitoring/software) ## Categorias relacionadas - [Ferramentas de Marketing com IA](https://www.capterra.com.br/directory/34136/ai-marketing-tools/software) - [Software de Gestão de Reputação](https://www.capterra.com.br/directory/30750/reputation-management/software) - [Ferramentas de Monitoramento de Redes Sociais](https://www.capterra.com.br/directory/31028/social-media-monitoring/software) - [Ferramentas de Influenciadores](https://www.capterra.com.br/directory/31337/influencer-marketing/software) - [Plataformas de Gestão de Redes Sociais](https://www.capterra.com.br/directory/30939/social-media-management/software) ## Alternativas 1. [Hootsuite](https://www.capterra.com.br/software/121701/hootsuite) — 4.4/5 (3795 reviews) 2. [Agorapulse](https://www.capterra.com.br/software/123971/agorapulse) — 4.6/5 (713 reviews) 3. [YouScan](https://www.capterra.com.br/software/173036/youscan) — 4.9/5 (107 reviews) 4. [Sprout Social](https://www.capterra.com.br/software/121447/sprout-social) — 4.4/5 (606 reviews) 5. [facelift](https://www.capterra.com.br/software/150410/facelift) — 4.4/5 (131 reviews) ## Avaliações ### "A Comprehensive and Essential Brand Monitoring Tool" — 5.0/5 > **Roberto** | *24 de janeiro de 2025* | Esportes | Taxa de recomendação: 9.0/10 > > **Vantagens**: The accuracy and wealth of information provided were excellent for monitoring our brand's reputation. The interface is intuitive, and the real-time alerts helped us quickly identify relevant mentions. > > **Desvantagens**: The cost can be a bit high for smaller companies or those not utilizing the tool's full potential. Additionally, more customizable reporting options would be a great improvement. > > My experience was very positive. The tool was essential for our brand monitoring project, helping us understand public perception and make data-driven decisions. Additionally, the customer support was quick and efficient. ----- ### "Nice tool to have\!" — 4.0/5 > **Leticia** | *30 de agosto de 2024* | Entretenimento | Taxa de recomendação: 7.0/10 > > **Vantagens**: What stands out most about Brand24 is its user-friendly interface combined with powerful features. I like to have sentiment analysis, real-time monitoring and customizable reports in one place. > > **Desvantagens**: Filtering and noise: although brand24 offers filtering options, sometimes it can still pull in a lot of irrelevant mentions or noise, especially for common keywords. > > It was interesting to have, the integration with slack gave us agility to know what people are talking about our brands and it's easier to know about sentiment analysis. ----- ### "The Brand24 tool is excellent" — 5.0/5 > **Ricardo** | *7 de agosto de 2024* | Design gráfico | Taxa de recomendação: 10.0/10 > > **Vantagens**: The Brand24 tool is very efficient and very intuitive. It is very easy to use. > > **Desvantagens**: I liked practically everything. I have nothing to say against the tool ----- ### "Brand24 make the invisible visible" — 5.0/5 > **Kuba** | *26 de março de 2026* | Gestão de organizações sem fins lucrativos | Taxa de recomendação: 10.0/10 > > **Vantagens**: What I value most about Brand24 is its incredible ability to "make the invisible visible" across dozens of small local communities in Poland. As an organization running the "Równać Szanse" program, we monitor youth projects in very small towns where traditional media monitoring often fails. Brand24 allows us to catch authentic stories from daily workshops and meetings, which we call "Moments of Power." The AI-driven insights and automated PDF reports save us around 10 to 15 hours of manual work every month. We also love the pace of development and the fact that the team is always one step ahead with new features. The partnership-based relationship with their support team makes the whole experience even better. > > **Desvantagens**: I have not encountered any significant issues or features that I dislike so far. The tool is very intuitive and the team updates it frequently. If I had to mention one challenge, the sheer volume of data can be overwhelming at first, but the filtering options and AI summaries do a great job of helping us manage it. It is honestly difficult to find flaws in a product that evolves as quickly as Brand24 does. > > Our overall experience with Brand24 has been transformative for our foundation. It solved a massive visibility gap for us by acting as our "digital eyes and ears" in small towns across Poland. Before using it, we struggled to track how local media and social platforms covered our daily workshops and meetings, which are the most important part of our youth development program. Now, we can ensure that young people remain the protagonists of these stories through sentiment analysis. It is a powerful, future-ready tool that provides immense value to any organization focusing on social impact and nationwide reach. ----- ### "Great platform backed by outstanding post-sales support" — 5.0/5 > **Eduardo** | *29 de maio de 2025* | Bens de consumo | Taxa de recomendação: 10.0/10 > > **Vantagens**: The post-sales support has been one of the best I’ve experienced with any monitoring tool. The Brand24 team genuinely takes the time to understand the business needs and provides personalized follow-up. The platform also delivers useful data to visualize mentions in real time, identify conversation spikes, and spot key influencers in a very intuitive way. > > **Desvantagens**: At first, it can be a bit tricky to fine-tune filters so that only the truly relevant mentions come through—especially when the keyword being tracked is broad. It would also be incredibly helpful to have the ability to combine reports from multiple projects into a single PDF file. That way, you could generate a consolidated report with only the projects you actually need to include, without having to export and merge them manually. > > My overall experience has been very positive. The platform does what it promises, and the customer support has been outstanding. We’ve been able to use Brand24 as a valuable starting point to build a more robust social listening strategy tailored to our brands and the Mexican market. The team’s support has made a big difference. ----- Página: 1 / 11\ Próximo: [Próxima página](https://www.capterra.com.br/software/149054/brand24?page=2) ## Links - [Ver em Capterra](https://www.capterra.com.br/software/149054/brand24) ## Esta página está disponível nos seguintes idiomas | Localidade | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pl | | | pt | | | pt-PT | | | sv | | ----- ## Dados estruturados