--- description: Tudo sobre Brand24: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários. Saiba mais! image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Brand24 - Preço, avaliações e classificação - Capterra Brasil 2026 --- Breadcrumb: [Home](/) > [Ferramentas de Monitoramento de Redes Sociais](/directory/31028/social-media-monitoring/software) > [Brand24](/software/149054/brand24) # Brand24 Canonical: https://www.capterra.com.br/software/149054/brand24 Página: 1 / 12\ Próximo: [Próxima página](https://www.capterra.com.br/software/149054/brand24?page=2) > Acesso instantâneo a todas as conversas online sobre a marca. > > Conclusão: 256 usuários atribuíram a nota **4.7/5**. Melhor classificado para **Probabilidade de recomendação**. ----- ## Resumo ### Quem usa o Brand24? O Brand24 atende a pequenas e médias marcas em todo o mundo para identificar e analisar conversas online relevantes para os negócios, a fim de obter informações sobre os clientes, aumentar a satisfação e vendas. ## Estatísticas e notas | Métrica | Classificação | Detalhes | | **Geral** | **4.7/5** | 256 Avaliações | | Praticidade | 4.7/5 | Com base em avaliações gerais | | Suporte ao cliente | 4.8/5 | Com base em avaliações gerais | | Relação qualidade/preço | 4.5/5 | Com base em avaliações gerais | | Recursos | 4.4/5 | Com base em avaliações gerais | | Porcentagem de recomendação | 80% | (8/10 Probabilidade de recomendação) | ## Sobre o fornecedor - **Empresa**: Brand24 - **Localização**: Wroc¿aw, Polônia - **Fundada**: 2011 ## Contexto comercial - **Preço inicial**: US$ 199,00 - **Modelo de preços**: (Teste grátis) - **Público-alvo**: Profissional autônomo, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+ - **Implantação e plataformas**: Nuvem, SaaS, baseado na web, Mac (desktop), Windows (desktop), Linux (desktop), Chromebook (desktop), Android (celular), iPhone (celular), iPad (tablet) - **Idiomas**: alemão, coreano, croata, dinamarquês, eslovaco, espanhol, finlandês, francês, holandês, húngaro, indonésio, inglês, italiano, norueguês, polonês, português, romeno, sueco, tailandês, tcheco, turco, vietnamita, árabe - **Países disponíveis**: Alemanha, Anguila, Antígua e Barbuda, Argentina, Aruba, Austrália, Bahamas, Barbados, Belize, Bermudas, Bolívia, Brasil, Bélgica, Canadá, Chile, China, Colômbia, Costa Rica, Cuba, Curaçao e mais 55 ## Recursos - AI Visibility Score - Análise da concorrência - Análise de dados de campanhas - Análise de dados visual - Análise de sentimentos - Análise de tendências - Citation Intelligence - Coleta de dados de multicanal - Competitive Benchmarking - Descoberta de influencers - Ferramentas de colaboração - Gerenciamento de contatos - Gestão da reputação - Gestão de campanhas - Gestão de experiência do cliente - Gestão de projetos - Gestão de respostas - Hashtag Tracking - Indicadores de desempenho - Integração de redes sociais - Media Monitoring - Monitoramento - Monitoramento da concorrência - Monitoramento da imprensa - Monitoramento das redes sociais - Monitoramento de revisões - Multi-Language Tracking - Multi-Platform AI Coverage - Notificação de avaliações - Painel - Participação do cliente - Pesquisa e filtro - Prompt Organization - Rastreamento de engajamento - Rastreamento de influencers - Rastreamento de marca - Rastreamento de palavras chave - Real-Time Notifications - Relatórios e análise de dados - Relatórios e estatística - Relatórios personalizáveis - Response Position Analysis - Segmentação por público - Share of Voice (SoV) ## Integrações (1 no total) - Slack ## Opções de suporte - Email/Help Desk - FAQs/Fórum - Base de conhecimento - Suporte por telefone - Bate-papo ## Category - [Ferramentas de Monitoramento de Redes Sociais](https://www.capterra.com.br/directory/31028/social-media-monitoring/software) ## Categorias relacionadas - [AI Search Visibility](https://www.capterra.com.br/directory/34597/ai-search-visibility/software) - [Ferramentas de Marketing com IA](https://www.capterra.com.br/directory/34136/ai-marketing-tools/software) - [Software de Gestão de Reputação](https://www.capterra.com.br/directory/30750/reputation-management/software) - [Ferramentas de Monitoramento de Redes Sociais](https://www.capterra.com.br/directory/31028/social-media-monitoring/software) - [Ferramentas de Influenciadores](https://www.capterra.com.br/directory/31337/influencer-marketing/software) ## Alternativas 1. [Hootsuite](https://www.capterra.com.br/software/121701/hootsuite) — 4.4/5 (3803 reviews) 2. [Agorapulse](https://www.capterra.com.br/software/123971/agorapulse) — 4.6/5 (713 reviews) 3. [YouScan](https://www.capterra.com.br/software/173036/youscan) — 4.9/5 (124 reviews) 4. [Sprout Social](https://www.capterra.com.br/software/121447/sprout-social) — 4.4/5 (609 reviews) 5. [Brandwatch](https://www.capterra.com.br/software/157048/brandwatch) — 4.2/5 (255 reviews) ## Avaliações ### "A Comprehensive and Essential Brand Monitoring Tool" — 5.0/5 > **Roberto** | *24 de janeiro de 2025* | Esportes | Taxa de recomendação: 9.0/10 > > **Vantagens**: The accuracy and wealth of information provided were excellent for monitoring our brand's reputation. The interface is intuitive, and the real-time alerts helped us quickly identify relevant mentions. > > **Desvantagens**: The cost can be a bit high for smaller companies or those not utilizing the tool's full potential. Additionally, more customizable reporting options would be a great improvement. > > My experience was very positive. The tool was essential for our brand monitoring project, helping us understand public perception and make data-driven decisions. Additionally, the customer support was quick and efficient. ----- ### "Growth Hacking Manage" — 5.0/5 > **Bartłomiej** | *10 de julho de 2025* | Hardware | Taxa de recomendação: 9.0/10 > > **Vantagens**: I really like how easy it is to see what people are saying about our brand. It helps us understand our audience better, not just during a crisis but also in everyday projects. The AI features are super useful, and the analytics show more than just numbers – they give us a clear picture of our brand’s image. > > **Desvantagens**: Sometimes there’s a lot of data, and it takes a bit of time to go through everything. But once you get used to it, it’s actually helpful. > > Very positive. It’s a powerful tool that gives us both real-time mentions and deeper insights. We use it to track our brand voice, spot trends, and even improve projects based on what people say. It’s a great mix of monitoring and strategy support. ----- ### "An essential tool for PR and media monitoring" — 5.0/5 > **Bartłomiej** | *28 de julho de 2026* | Escritório legislativo | Taxa de recomendação: 10.0/10 > > **Vantagens**: What we value most is the real-time monitoring and comprehensive media coverage. The platform is very easy to use, offers powerful analytics, and makes it simple to track brand mentions across news websites, social media, blogs, and forums. The reporting features save us a lot of time, and the intuitive interface allows our team to quickly find the insights we need. > > **Desvantagens**: We haven't encountered any significant drawbacks. While there is always room for additional advanced analytics, the current feature set fully meets our needs. > > Brand24 has become an essential part of our communications and PR strategy at Donateo Foundation. It enables us to monitor media coverage, track online conversations, and measure the impact of our campaigns in real time. The platform is intuitive, reliable, and provides valuable insights that help us make better communication decisions. The reports are clear, the alerts are timely, and the overall experience has been excellent. ----- ### "Good but can be much better" — 3.0/5 > **Eli** | *7 de julho de 2025* | Publicidade e marketing | Taxa de recomendação: 6.0/10 > > **Vantagens**: The interface is great and easy to navigate and i liked that the report was generated for me when i requested for it > > **Desvantagens**: I asked for a call to take me through certain aspects and the response i got was for a suggestion to have an email conversation instead which was not sufficient. Also the results only go back as far as one year but i needed data from 2 to 3 years > > could have been better if we had that call i requested for because the request from my client was very specific ----- ### "Turning Conversations into Strategy: Our Journey with Brand24" — 5.0/5 > **Jennifer** | *6 de outubro de 2025* | Serviços meio ambientais | Taxa de recomendação: 10.0/10 > > **Vantagens**: Brand24 made it incredibly easy to get started with social listening. The setup was seamless, and there was virtually no learning curve, which is a huge relief when launching a new tool can often feel overwhelming. Their customer support team is fantastic, both during onboarding and as we continued to build out our program. They are responsive, knowledgeable, and genuinely invested in helping us succeed. Thanks to Brand24, we were able to quickly launch our social listening initiative and start sharing real-time insights about brand conversations across the business. It’s been a game-changer for how we understand and respond to our audience. > > **Desvantagens**: Brand24’s filters can let irrelevant or incorrect content through, which affects the accuracy of insights. Boolean search and sentiment filters sometimes need refinement to better exclude noise or unrelated mentions, but that's the case with virtually any tool, so not really a con. Just more refinement may be needed to get drilled down to what we're looking for at times. > > Brand24 has empowered us to launch a robust social listening program and share meaningful insights with our broader organization. We’ve been able to track brand conversations in real time, identify trends, and better understand our audience’s needs and perceptions. ----- Página: 1 / 12\ Próximo: [Próxima página](https://www.capterra.com.br/software/149054/brand24?page=2) ## Links - [Ver em Capterra](https://www.capterra.com.br/software/149054/brand24) ## Esta página está disponível nos seguintes idiomas | Localidade | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pl | | | pt | | | pt-PT | | | sv | | ----- ## Dados estruturados