dotdigital Engagement Cloud

dotdigital Engagement Cloud

da dotdigital

Quem usa o dotdigital Engagement Cloud?

Mid-size and enterprise B2B, B2C, and eCommerce businesses with at least 5k contacts.

Conheça o dotdigital Engagement Cloud

dotdigital (formerly dotmailer) is a global leader in customer engagement technology and Engagement Cloud is its platform: the preferred choice for growing businesses and ambitious brands. The platforms impressive features empower over 80,000 marketers across 150 countries to acquire, convert, and retain customers at scale. Users can connect with CRM and ecommerce systems, surface powerful data, and automate intelligent cross-channel messages that resonate with audiences.

Detalhes do dotdigital Engagement Cloud

dotdigital

https://www.dotdigital.com

Fundada em 1999

Preço do dotdigital Engagement Cloud

O dotdigital Engagement Cloud não possui uma versão gratuita, mas oferece versão de teste grátis.

Versão gratuita

Não

Teste Grátis

Sim

Implantação

Nuvem, SaaS, web

Formação

Pessoalmente

Webinars

Documentos

Assistência

24 horas por dia (representante ao vivo)

Horário comercial

Online

Recursos do dotdigital Engagement Cloud

Ferramentas de Automação de Marketing
Análise de dados/Rastreamento do ROI
CTAs personalizáveis
Campanhas gota a gota
Conteúdo dinâmico
Inteligência de vendas
Lead Scoring
Marketing de pesquisa
Marketing social
Páginas de início/formulários web
Rastreamento de visitantes do site
Segmentação
Testes A/B
Biblioteca de imagens
Campanhas gota a gota
Conformidade com CAN SPAM
Conteúdo dinâmico
E-mail otimizados para celulares
E-mails acionados por eventos
Editor de e-mail de WYSIWYG
Gerenciamento de mala direta
Gestão de assinantes
Gestão de modelos
Pesquisas do cliente
Páginas de início/formulários web
Relatórios e análise de dados
Respondedores automáticos
Testes A/B
Ações ativadas por eventos
Banco de dados de contatos
Gestão de canais
Gestão de leads
Marketing por e-mail
Múltiplas campanhas

Avaliações do dotdigital Engagement Cloud

Exibindo 5 de 159 avaliações

Geral
4,3/5
Praticidade
4,2/5
Atendimento ao cliente
4,3/5
Recursos
4,2/5
Relação qualidade/preço
4,1/5
Jennifer K.
Donor Messaging Strategist
Instituições religiosas, 1.001-5.000 funcionários
Usou o software por: Mais de dois anos
  • Classificação geral
    5/5
  • Praticidade
    5/5
  • Recursos e funcionalidades
    5/5
  • Atendimento ao cliente
    5/5
  • Relação qualidade/preço
    5/5
  • Probabilidade de recomendação
    8/10
  • Fonte da avaliação 
  • Avaliado em 16/02/2018

"As a new user of the Dotmailer software, I quickly found that it is user-friendly and robust ."

Comentários: I was quickly able to build my skill in creation of emails, reach a wider audience, and push relevant content to the email list.

Vantagens: I enjoy the drag-and-drop campaign builder and segmentation that are offered, I find that our organization can go back regularly to templates and rebuild similarly styled emails. I also find that Dotmailer helps us reach our audience in the most sophisticated way through Programs that are uniquely tailored to the email subscriber.

Desvantagens: I would like for there to be a few tweaks to the address book and segment functionality. I feel in some ways the system requires you to choose one or the other, when I'd like to be able to use a segment vs. an address book. I also would like it to be easier to select campaigns in the segment builder-- i.e. pin selected campaigns at the top.

  • Fonte da avaliação 
  • Avaliado em 16/02/2018
Naomi T.
Marketer
Bancos, 1.001-5.000 funcionários
Usou o software por: 6 a 12 meses
  • Classificação geral
    4/5
  • Praticidade
    4/5
  • Recursos e funcionalidades
    4/5
  • Atendimento ao cliente
    5/5
  • Relação qualidade/preço
    5/5
  • Probabilidade de recomendação
    9/10
  • Fonte da avaliação 
  • Avaliado em 21/05/2018

"Brilliant mailing platform."

Vantagens: I like the Dotmailer support team , they were very helpful while we first began using this solution and they have been helpful at every step during these past few months.As a sales and marketing specialist ; I was able to reference the Dotmailer support team approach to my team ,as an example of how to provide effective product support to users.
I have got very little knowledge of html and I have been able to use this solution to create newsletters still ,all thanks to their easy editor which removes the need to leverage on a programming background to get work done. I must admit though ,that for my marketing colleagues who have got a better programming knowledge ; they create better newsletter templates than I do.
It has an high email delivery ratio and we are able to monitor the number of recipients who opened our newsletter emails.

Desvantagens: Dotmailer pricing is on the high side when compared with substitute products.However , with the amount of quality support we have gotten so far ; it does not matter ,as far as it keeps getting the job done for us.

  • Fonte da avaliação 
  • Avaliado em 21/05/2018
Judson H.
CEO/Founder
Roupa e moda, 13-50 funcionários
Usou o software por: Mais de dois anos
  • Classificação geral
    1/5
  • Praticidade
    2/5
  • Recursos e funcionalidades
    2/5
  • Atendimento ao cliente
    1/5
  • Relação qualidade/preço
    1/5
  • Probabilidade de recomendação
    0/10
  • Fonte da avaliação 
  • Avaliado em 30/08/2017

"A great platform, if this was 2009 and not 2017"

Comentários: A lesson in vetting platforms that claim to be solutions more thoroughly before proceeding. Other than that, I cannot think of another benefit.

Vantagens: The analytics on each email campaign. It is nice to get a visual report following the performance of the email campaign.

Desvantagens: Other than the campaign reports, I have a problem with just about everything else with this platform, particularly the customer service but I suppose that that is not the question here. The platform itself is wildly outdated, seemingly by intention because they will offer you custom templates but with an extremely high cost and they will request that you fill out so much information that you've already done half of the work for them. The drag-and-drop feature is not unique in 2017, which I see is the most frequent positive thing others have to say about it, but the fact that there is no auto-save is absolutely absurd. The platform is also buggy when trying to adjust background colors and with editing photos post-upload. Raising issues to customer service only led to them pointing fingers at me for supposedly not knowing how to use the product and not even once led to a solution.

  • Fonte da avaliação 
  • Avaliado em 30/08/2017
Samantha G.
Graphic Designer
Bens de consumo, 51-200 funcionários
Usou o software por: 6 a 12 meses
  • Classificação geral
    5/5
  • Praticidade
    5/5
  • Recursos e funcionalidades
    5/5
  • Atendimento ao cliente
    5/5
  • Relação qualidade/preço
    5/5
  • Probabilidade de recomendação
    10/10
  • Fonte da avaliação 
  • Avaliado em 02/05/2018

"Best Emailing Software"

Vantagens: The ease of use. Setting up the design of emails is super easy compared to other softwares I've used. When I used Bronto Iwould have to set up the template using code. But on dotmailer I can easily drag and drop photos and text wherever I please and can quickly adjust colors, boarders, and spacing. It also has unique dynamic content options allowing you to pull things from your site and display them on the email. My favorite dynamic content feature is how you are able to have images/text change depending on who is opening the email. I often would send out offers with domestic only shipping and a separate one for international shipping, but using dotmailer I can have these both in the same email but depending on where I customer is located they see the offer relevant to them.

Desvantagens: The only thing I dislike about Dotmailer is that when sending an email to a specific group of contacts you are unable to choose another group of contacts to exclude from the send. (So overlapping contacts won't receive an email)

  • Fonte da avaliação 
  • Avaliado em 02/05/2018
Sean D.
Marketing Assistant
Software, 51-200 funcionários
Usou o software por: 6 a 12 meses
  • Classificação geral
    5/5
  • Praticidade
    4/5
  • Recursos e funcionalidades
    4/5
  • Atendimento ao cliente
    5/5
  • Relação qualidade/preço
    5/5
  • Probabilidade de recomendação
    10/10
  • Fonte da avaliação 
  • Avaliado em 01/02/2019

"Works great for my marketing team!"

Comentários: This is the end all be all of email campaign management for my medium sized company. We use Dot Digital every single day to track our new leads and put them through our nurture cycle. I can whole heartedly say that without this platform my marketing team would be lost. If you are looking for a way to manage your address books and email campaigns this is where you should stop your search.

Vantagens: The ability to track your email campaigns
Super easy to use overall
Ranking leads by email engagement has been critical to our business
The ability to export the lists to Excell make marketing meetings a breeze
Really great for managing address books and targeting segments

Desvantagens: When you export the data to excel it exports the file to a .csv by default and in this scenario it is possible that you will lose data more often than if the file were exported as .xls file. However, this seems like a very simple fix and may simply be dependent upon user preference and the software your company works with outside of Dot Digital.

  • Fonte da avaliação 
  • Avaliado em 01/02/2019