---
description: Tudo sobre GetResponse: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários. Saiba mais!
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title: GetResponse - Preço, avaliações e classificação - Capterra Brasil 2026
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# GetResponse

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> O GetResponse Email Marketing foi criado para obter mais leads e mais vendas com menos estresse e mais sucesso.
> 
> Conclusão: 521 usuários atribuíram a nota **4.2/5**. Melhor classificado para **Probabilidade de recomendação**.

-----

## Resumo

### Quem usa o GetResponse?

Ela oferece também um conjunto completo de soluções simples, porém avançadas, dimensionadas e personalizadas para pequenas e grandes empresas.

## Estatísticas e notas

| Métrica | Classificação | Detalhes |
| **Geral** | **4.2/5** | 521 Avaliações |
| Praticidade | 4.0/5 | Com base em avaliações gerais |
| Suporte ao cliente | 4.0/5 | Com base em avaliações gerais |
| Relação qualidade/preço | 4.0/5 | Com base em avaliações gerais |
| Recursos | 4.1/5 | Com base em avaliações gerais |
| Porcentagem de recomendação | 70% | (7/10 Probabilidade de recomendação) |

## Sobre o fornecedor

- **Empresa**: GetResponse
- **Localização**: Gdansk, Polônia
- **Fundada**: 1997

## Contexto comercial

- **Preço inicial**: € 15,00
- **Modelo de preços**:  (Versão gratuita disponível) (Teste grátis)
- **Público-alvo**: Profissional autônomo, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+
- **Implantação e plataformas**: Nuvem, SaaS, baseado na web
- **Idiomas**: alemão, chinês, chinês tradicional, coreano, dinamarquês, espanhol, francês, hebraico, holandês, húngaro, indonésio, inglês, italiano, japonês, malaio, norueguês, polonês, português, português, português, romeno, sueco, tailandês, turco, ucraniano, vietnamita, árabe
- **Países disponíveis**: Afeganistão, Albânia, Alemanha, Andorra, Angola, Anguila, Antígua e Barbuda, Argentina, Argélia, Armênia, Aruba, Arábia Saudita, Austrália, Azerbaijão, Bahamas, Bangladesh, Barbados, Barein, Belize, Benin e mais 210

## Recursos

- A/B Testing
- API
- Agendamento de campanhas
- Alertas/notificações
- Análise de dados de campanhas
- Arrastar e soltar
- Automação de marketing
- Autoresponders
- Ações ativadas por eventos
- Banco de dados de contatos
- CAN-SPAM Compliance
- CRM
- Campanhas gota a gota
- Campos personalizáveis
- Captura de leads
- Conteúdo dinâmico
- Editor de WYSIWYG
- Edição em tempo real
- Gerenciamento de SEO
- Gerenciamento de contatos
- Gerenciamento de e-mails
- Gerenciamento de listas
- Gestão de assinantes
- Gestão de campanhas
- Gestão de canais
- Gestão de conteúdo
- Gestão de leads
- Gestão de modelos
- Lead Nurturing
- Marketing de multicanal
- Marketing social
- Mobile Optimization
- Modelos de e-mails
- Múltiplas campanhas
- Notificações pela Internet
- Planejamento de campanhas
- Páginas de início/formulários web
- ROI Tracking
- Rastreamento de cliques
- Rastreamento de e-mails
- Rastreamento de visitantes do site
- Real-Time Notifications
- Relatórios e análise de dados
- Relatórios e estatística
- Responsive Web Design
- SMS Notifications
- Segmentação
- Segmentação de clientes
- Simple Mail Transfer Protocol (SMTP)
- Third-Party Integrations

... e mais 2 recursos

## Integrações (53 no total)

- 123FormBuilder
- Adobe Commerce
- BigCommerce
- Bouncer
- Capsule
- ClickDesk
- ClickFunnels
- ClickMeeting
- Drupal
- Eventbrite
- Formstack Forms
- FreshBooks
- GitHub
- Google Ads
- Google Analytics 360

... e mais 38 integrações

## Opções de suporte

- Email/Help Desk
- FAQs/Fórum
- Base de conhecimento
- Assistência 24/7
- Bate-papo

## Category

- [Ferramentas de Automação de Marketing](https://www.capterra.com.br/directory/6/marketing-automation/software)

## Categorias relacionadas

- [Ferramentas de Automação de Marketing](https://www.capterra.com.br/directory/6/marketing-automation/software)
- [Ferramentas de Email Marketing](https://www.capterra.com.br/directory/30013/email-marketing/software)
- [Ferramentas de Landing Pages](https://www.capterra.com.br/directory/30844/landing-page/software)
- [Software de Geração de Leads](https://www.capterra.com.br/directory/30963/lead-generation/software)
- [Software de Gerenciamento de Email](https://www.capterra.com.br/directory/30553/email-management/software)

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## Avaliações

### "GetResponse Fuels Data-Driven Marketing Decisions" — 4.0/5

> **Sasha** | *7 de outubro de 2024* | Bens de consumo | Taxa de recomendação: 8.0/10
> 
> **Vantagens**: GetResponse's email marketing analytics exceed basic open and click rates. Advanced segmentation capabilities allow junior managers to drill down into particular subscriber behaviors, lending itself to hyper targeted campaign optimization. ​This level of granularity in campaign analysis is a new feature that most other platforms don’t offer.
> 
> **Desvantagens**: If you need real data regarding a platform’s A/B testing tool, then it is quite useful; however, it has fewer variables to test than subject lines and content variations. The best thing about GetResponse was the more advanced segmentation tools and even in the analytics report.
> 
> It has an accessible interface that makes it easy for a single person to set up and monitor multiple campaigns at once. The analytics dashboard gives immediate feedback on campaign performance with ease. One thing that I have found the autoresponder function most helpful for was nurturing leads with the delivery of targeted content. The learning process was pretty smooth, while there was a brief adjustment period to make most features, but the comprehensive knowledge base and the responsiveness of customer support helped.

-----

### "Best Email Marketing Software for Beginners" — 5.0/5

> **Andrea** | *28 de setembro de 2025* | Serviços financeiros | Taxa de recomendação: 3.0/10
> 
> **Vantagens**: GetResponse by far is the most user friendly platform I've found for email marketing and I've tried several. It's perfect software for a beginner. If you want basic or full automation, you're covered. Great customer service and several beautiful templates to choose from.
> 
> **Desvantagens**: In truth, I've not found anything that I don't like. Even the free version allows for click tracking which is rare.
> 
> Again, after trying multiple emails marketing platforms, I've chosen GetResponse as my "go-to" for every new campaign I start. Easy, friendly and free\!\! The paid version must be amazing but the free plan is very generous. Thank you, GetResponse\!\!

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### "Refund policy is wrong." — 1.0/5

> **Mickey** | *17 de fevereiro de 2026* | Bancos | Taxa de recomendação: 0.0/10
> 
> **Vantagens**: It seemed like it was going to be a good fit, until I paid for a premium service ($356) and then found out once purchased I could not perform the task that I needed. With 1 hour of making the purchase they told me they could not refund that portion of my money. Now mind you I also paid $158 2 hours earlier and I can’t do the function still. I was willing to take the $158 loss, but the $356 I feel was deceptive practices and will fight tooth and nail to get it charged back from American Express.
> 
> **Desvantagens**: The description of the services is outdated and inaccurate. A very basic function is not included in their premium pricing.
> 
> Not happy at all. Within one hour and you can’t make a refund? Unacceptable business practices. The customer service had a quick rebuttal for not getting a refund. I’ll be spreading this word to every platform I can find today.

-----

### "Productive AI Software" — 5.0/5

> **Avaliador Verificado** | *12 de março de 2026* | Publicidade e marketing | Taxa de recomendação: 10.0/10
> 
> **Vantagens**: I like GetResponse because it makes email marketing and automation simple and efficient. The platform combines powerful tools like email campaigns, landing pages, automation workflows, and analytics in one place, which saves time and improves productivity. Its user-friendly interface and helpful templates make it easy to create professional campaigns even without advanced technical skills. Overall, GetResponse helps businesses connect with their audience more effectively and grow their marketing efforts.
> 
> **Desvantagens**: What I liked least about GetResponse is that some of the more advanced features are only available on higher-tier plans, which can make the platform feel a bit restrictive for smaller businesses or beginners on a budget. Additionally, while the interface is generally user-friendly, certain settings and automation options can take some time to fully understand.
> 
> Overall, GetResponse is a great email marketing software that really allows you to increase your growth with AI.

-----

### "Automation of our tourism marketing." — 5.0/5

> **Emily** | *25 de janeiro de 2026* | Ócio, viagens e turismo | Taxa de recomendação: 9.0/10
> 
> **Vantagens**: The automation templates have saved us the hassle of configuring our seasonal email marketing programs that will make sure our past customers receive timely offers without us having to watch it day by day.
> 
> **Desvantagens**: Customer service may take long to address emergent technical problems. Sometimes it may speed down my progress of working.
> 
> To have our accommodation in mind of the travelers, we need to be able to communicate regularly. I use this platform to take care of our newsletters and sales promotions. It is very useful in terms of features which it gives but in some cases the security settings used to manage the list are difficult to navigate.

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