--- description: Tudo sobre Zoho CRM: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários. Saiba mais! image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Zoho CRM - Preço, avaliações e classificação - Capterra Brasil 2026 --- Breadcrumb: [Home](/) > [Sistemas CRM](/directory/2/customer-relationship-management/software) > [Zoho CRM](/software/155928/zoho-crm) # Zoho CRM Canonical: https://www.capterra.com.br/software/155928/zoho-crm Página: 1 / 281\ Próximo: [Próxima página](https://www.capterra.com.br/software/155928/zoho-crm?page=2) > O Zoho CRM capacita as empresas com uma solução 360º de gestão do ciclo de vida do relacionamento com os clientes desenvolvida em uma plataforma omnichannel. > > Conclusão: 6982 usuários atribuíram a nota **4.3/5**. Melhor classificado para **Probabilidade de recomendação**. ----- ## Resumo ### Quem usa o Zoho CRM? O Zoho CRM é para empresas de todos os tamanhos, seja um pequeno negócio ou uma grande empresa. Venda melhor, com mais inteligência e rapidez com o Zoho CRM. ## Estatísticas e notas | Métrica | Classificação | Detalhes | | **Geral** | **4.3/5** | 6982 Avaliações | | Praticidade | 4.2/5 | Com base em avaliações gerais | | Suporte ao cliente | 4.1/5 | Com base em avaliações gerais | | Relação qualidade/preço | 4.3/5 | Com base em avaliações gerais | | Recursos | 4.3/5 | Com base em avaliações gerais | | Porcentagem de recomendação | 80% | (8/10 Probabilidade de recomendação) | ## Sobre o fornecedor - **Empresa**: Zoho - **Fundada**: 1996 ## Contexto comercial - **Preço inicial**: US$ 12,00 - **Modelo de preços**: (Teste grátis) - **Público-alvo**: Profissional autônomo, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+ - **Implantação e plataformas**: Nuvem, SaaS, baseado na web, Android (celular), iPhone (celular), iPad (tablet) - **Idiomas**: alemão, búlgaro, chinês, chinês tradicional, coreano, croata, dinamarquês, espanhol, francês, hebraico, hindi, holandês, húngaro, indonésio, inglês, italiano, japonês, polonês, português, português, russo, sueco, tailandês, tcheco, turco, vietnamita, árabe - **Países disponíveis**: Alemanha, Argentina, Armênia, Arábia Saudita, Austrália, Bangladesh, Barein, Bielorrússia, Brasil, Butão, Bélgica, Canadá, Catar, Chile, China, Chipre, Colômbia, Dinamarca, Egito, Emirados Árabes Unidos e mais 42 ## Recursos - Acompanhamento da atividade do cliente - Agendamento - Análise de dados visual - Arrastar e soltar - Automação de marketing - Automação dos processos comerciais - Banco de dados do cliente - Bate-papo ao vivo - Bate-papo/Mensagens instantâneas - CRM - Coleta de dados de multicanal - Comentários/notas - Configuração do fluxo de trabalho - Controles/permissões de acesso - Ferramentas de colaboração - For Financial Institutions - Geração de leads - Gerenciamento de comentários - Gerenciamento de contatos - Gerenciamento de documentos - Gerenciamento de reuniões - Gestão da atividade de vendas - Gestão da comunicação - Gestão de calendários - Gestão de campanhas - Gestão de compromissos - Gestão de conteúdo - Gestão de doadores - Gestão de experiência do cliente - Gestão de incentivos - Gestão de pesquisas/enquetes - Gestão de recompensas - Gestão de tarefas - Histórico do cliente - Incorporação - Inteligência artificial e aprendizado de máquina - Marketing por e-mail - Para o setor de seguro - Para organizações e equipes de vendas - Pesquisa e filtro - Programa de fidelidade - Questionários e feedback - Rastreamento de clientes - Rastreamento de conversão - Rastreamento de engajamento - Rastreamento de interações - Relatórios de vendas - Relatórios e análise de dados - Roteamento automático - Sales Planning ... e mais 70 recursos ## Integrações (70 no total) - 2iNova Practice Management Software - ActiveCampaign - Avaya Experience Platform - Bedrock Data - Box - Docusign - Dropbox Business - Eventbrite - GetResponse - Gmail - GoTo Meeting - Google Ads - Google Analytics 360 - Google Calendar - Google Drive ... e mais 55 integrações ## Opções de suporte - Email/Help Desk - FAQs/Fórum - Base de conhecimento - Suporte por telefone - Assistência 24/7 - Bate-papo ## Category - [Sistemas CRM](https://www.capterra.com.br/directory/2/customer-relationship-management/software) ## Categorias relacionadas - [Software de Assistente de Vendas com IA](https://www.capterra.com.br/directory/34135/ai-sales-assistant/software) - [Sistemas CRM](https://www.capterra.com.br/directory/2/customer-relationship-management/software) - [Software de CRM Financeiro](https://www.capterra.com.br/directory/30562/financial-crm/software) - [Software CRM para Construção](https://www.capterra.com.br/directory/30657/construction-crm/software) - [Software de Experiência do Cliente](https://www.capterra.com.br/directory/30671/customer-experience/software) ## Alternativas 1. [HubSpot CRM](https://www.capterra.com.br/software/152373/hubspot-crm) — 4.5/5 (4468 reviews) 2. [Bigin by Zoho CRM](https://www.capterra.com.br/software/204998/bigin-by-zoho-crm) — 4.7/5 (738 reviews) 3. [Salesforce Sales Cloud](https://www.capterra.com.br/software/61368/salesforce) — 4.4/5 (18790 reviews) 4. [Dynamics 365](https://www.capterra.com.br/software/157279/dynamics-365) — 4.4/5 (5833 reviews) 5. [Pipedrive](https://www.capterra.com.br/software/132666/pipedrive) — 4.5/5 (3056 reviews) ## Avaliações ### "Good features and plataform integration with free version." — 5.0/5 > **Avaliador Verificado** | *30 de março de 2021* | Formação profissional e coaching | Taxa de recomendação: 7.0/10 > > **Vantagens**: The integration with Zoho platform. Zoho has several products like free e-mail that can be connected with the CRM, so at glance, it seems to be quite interesting idea to work under an unique umbrella avoiding comp ability issues and the need of APIs or other kind of integrators > > **Desvantagens**: Likewise, other CRMs in the paid version the initial value doesn't sound fair, I would appreciate having the option to rise payment by level of utilization. In special when you are starting a business the little steps would help. > > Although the integrations with large Zoho is a must. The interface and concepts are a little different from other CRMs causing a logger learning curve than other competitor ----- ### "One of the best CRMs out there" — 5.0/5 > **Ron** | *30 de julho de 2025* | Serviços financeiros | Taxa de recomendação: 10.0/10 > > **Vantagens**: The amount of functionality retained in the mobile app is amazing. It is by far the most useful mobile app out of the many CRMs I have tried. Also the product is extremely customizable - I find it to be a perfect fit for my business and my sales process. > > **Desvantagens**: There weren't many things I didn't like about Zoho. There is a substantial learning curve, due to the depth of customization and features available. > > I had used Zoho in the past, and so it was a very easy decision with my newest venture. It fits my needs perfectly and does an incredible job of helping me manage my business and sell. ----- ### "Strong CRM to support a growing company\!" — 4.0/5 > **Avaliador Verificado** | *16 de janeiro de 2026* | Seguros | Taxa de recomendação: 8.0/10 > > **Vantagens**: I love that there is a free version for us to use while we are at a stage of growth where we are evolving from spreadsheets (free, but messy) and to a real platform that can support us\! > > **Desvantagens**: I wish I could load update information fields for contacts or accounts as I am uploading. Legit the only challenge I've run into thus far in using this platform. I've used several other CRMs in my career and Zoho is the most intuitive. > > Does what we need it to do, super easy to onboard any new team members, and I haven't had to use customer support\! While the team at Zoho is likely awesome, especially given the product quality, I've been sufficiently satisfied since joining\! ----- ### "Unbeatable Value and Deep Customization, but Expect a Setup Curve" — 5.0/5 > **Sourav** | *3 de junho de 2026* | Publicidade e marketing | Taxa de recomendação: 9.0/10 > > **Vantagens**: The Value for Money is exceptional, especially if you utilize the broader Zoho ecosystem. Contact Management is incredibly robust, making it easy to track the entire lifecycle of a lead centrally. The Workflow Management tools are highly customizable—you can automate almost any repetitive task if you take the time to map it out. Additionally, the native Email integration works seamlessly to keep all client communications logged in one place. > > **Desvantagens**: The platform's overall Design can feel a bit dated and cluttered compared to more modern CRMs. Because of its depth, Ease of Use takes a hit initially; there is a undeniably steep learning curve. Customer Support can also be inconsistent and sometimes slow to resolve deeper technical issues unless you pay for premium support tier > > Once properly configured, it’s an incredibly powerful engine for managing data and automating workflows. It requires a significant upfront investment in setup time and training, but it pays off by providing enterprise-level capabilities at a fraction of the cost of its competitors. ----- ### "Worst Customer Service; Rep \[sensitive content hidden\] unhelpful" — 1.0/5 > **Joseph** | *11 de fevereiro de 2026* | Formação profissional e coaching | Taxa de recomendação: 0.0/10 > > **Desvantagens**: We have used Zoho services operationally, but our experience with Zoho’s billing and account management has been unacceptable. For more than two months, Zoho was unable to correct billing issues on its own systems after transitioning our account from annual to monthly billing. During that time, Zoho repeatedly threatened service suspension despite being unable to provide a functioning invoice or payment method. When a usable invoice and payment link were finally provided late on a Friday afternoon, Zoho suspended our services less than 48 hours later for “non-payment,” without prior notice that immediate payment was required and without allowing any reasonable payment window (e.g., net 7). This occurred despite Zoho being fully aware that the delay was caused entirely by its own billing failures. Requests for accommodation, escalation, or direct communication were denied. Services were effectively held until payment was made the same day. The product may be viable, but Zoho’s billing controls, escalation process, and customer accountability are deeply flawed. Business customers should carefully consider the operational risk created by these practices. ----- Página: 1 / 281\ Próximo: [Próxima página](https://www.capterra.com.br/software/155928/zoho-crm?page=2) ## Links - [Ver em Capterra](https://www.capterra.com.br/software/155928/zoho-crm) ## Esta página está disponível nos seguintes idiomas | Localidade | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pl | | | pt | | | pt-PT | | | sv | | | tr | | ----- ## Dados estruturados