--- description: Tudo sobre Amplitude: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários. Saiba mais! image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Amplitude - Preço, avaliações e classificação - Capterra Brasil 2026 --- Breadcrumb: [Home](/) > [Software de Gestão de Dados de Produtos](/directory/30599/product-data-management/software) > [Amplitude](/software/158741/amplitude) # Amplitude Canonical: https://www.capterra.com.br/software/158741/amplitude Página: 1 / 4\ Próximo: [Próxima página](https://www.capterra.com.br/software/158741/amplitude?page=2) > Solução de análise móvel e da internet baseada na nuvem que permite às empresas mapear a jornada dos usuários e ajudar na retenção de clientes. > > Conclusão: 67 usuários atribuíram a nota **4.6/5**. Melhor classificado para **Probabilidade de recomendação**. ----- ## Resumo ### Quem usa o Amplitude? Solução de análise móvel e na internet que permite que empresas de todos os tamanhos convertam e retenham clientes por meio de ferramentas como dados comportamentais, feedback, críticas e muito mais. ## Estatísticas e notas | Métrica | Classificação | Detalhes | | **Geral** | **4.6/5** | 67 Avaliações | | Praticidade | 4.1/5 | Com base em avaliações gerais | | Suporte ao cliente | 4.4/5 | Com base em avaliações gerais | | Relação qualidade/preço | 4.4/5 | Com base em avaliações gerais | | Recursos | 4.6/5 | Com base em avaliações gerais | | Porcentagem de recomendação | 90% | (9/10 Probabilidade de recomendação) | ## Sobre o fornecedor - **Empresa**: Amplitude - **Localização**: San Francisco, EUA - **Fundada**: 2012 ## Contexto comercial - **Preço inicial**: US$ 995,00 - **Modelo de preços**: (Versão gratuita disponível) - **Público-alvo**: Profissional autônomo, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+ - **Implantação e plataformas**: Nuvem, SaaS, baseado na web - **Idiomas**: inglês - **Países disponíveis**: Estados Unidos ## Recursos - A/B Testing - Análise de dados do site - Análise do funil de vendas - Análise por coorte - Gestão de campanhas - Monitoramento de tempo na página - Painel - Rastreamento da interação entre usuários - Rastreamento de conversão - Rastreamento de engajamento - Rastreamento de eventos no app - Rastreamento de retenções - Real-Time Reporting - Recomendações - Relatórios e análise de dados - Segmentação de clientes - Segmentação por comportamentos - Seguimento/Análise de uso - Visualização de dados ## Integrações (1 no total) - Segment ## Opções de suporte - Email/Help Desk - Base de conhecimento - Bate-papo ## Category - [Software de Gestão de Dados de Produtos](https://www.capterra.com.br/directory/30599/product-data-management/software) ## Categorias relacionadas - [Software de Gestão de Dados de Produtos](https://www.capterra.com.br/directory/30599/product-data-management/software) - [Software CDP (Plataforma de Gestão de Clientes)](https://www.capterra.com.br/directory/31334/customer-data-platform/software) - [Software de Análises para Celular](https://www.capterra.com.br/directory/30936/mobile-analytics/software) - [Software Web Analytics](https://www.capterra.com.br/directory/30073/web-analytics/software) - [Software de Análise de Produto](https://www.capterra.com.br/directory/32915/product-analytics/software) ## Alternativas 1. [Lucky Orange](https://www.capterra.com.br/software/150695/lucky-orange) — 4.7/5 (260 reviews) 2. [Google Analytics 360](https://www.capterra.com.br/software/177042/google-analytics) — 4.7/5 (8089 reviews) 3. [Mixpanel](https://www.capterra.com.br/software/158740/mixpanel) — 4.5/5 (145 reviews) 4. [Pendo](https://www.capterra.com.br/software/151951/pendo-platform) — 4.5/5 (238 reviews) 5. [Heap](https://www.capterra.com.br/software/147216/heap) — 4.5/5 (42 reviews) ## Avaliações ### "Great software for product and customer acquisition analysis" — 5.0/5 > **Jovan** | *3 de dezembro de 2019* | Software | Taxa de recomendação: 10.0/10 > > **Vantagens**: With Amplitude, you can really dig very deep into the data you need. With this tool, you can measure both product and marketing metrics which provides you a holistic overview of everything you really need. > > **Desvantagens**: Setting up events you want to track can be tough. The overall tool learning curve can take a lot of time. Sometimes problems can occur in UTM tagging. > > Now we are using one tool instead of three tools in combination for the same thing. ----- ### "Best-in-class for Product Analytics" — 5.0/5 > **Avaliador Verificado** | *20 de dezembro de 2023* | Internet | Taxa de recomendação: 10.0/10 > > **Vantagens**: - Really powerful analytics visualizations: you can analyze your data in many different ways and do it fast - Tons of advanced features: configuration, data ingestion and so on. - Customer-focus: constantly listening to what the market needs and delivering - Innovation: they are always ahead of the competition and launch the best features - Great support team from past experiences > > **Desvantagens**: - It is pretty pricey, specially if your business is low-margin and high traffic - The tool requires some learning effort. Is not very complicated, but you need to dedicate a bit to the basics. Some things could also be more intuitive. > > A couple of years ago our company BrainTesting launched a psychological evaluation platform, offering as a first product a renewed IQ test. I knew firsthand of the power of Amplitude and needed to understand why very few users where buying our product. In a breeze, we installed it in our landing website https://www.brain-testing.org and also on our application and pinpointed where the conversion issues were occuring. We could exactly tell which stages of the funnel where working and what users were doing. We started with the Free product and I must say it is incredible the level of value they offer for free. Some advanced features are not available, yet it is so much nevertheless that you can do. If things go better, we will definitely upgrade soon. After the initial analytical success, we have continued building analysis on Amplitude. First we prepared different analysis of how users behaved in our website. Second we analyzed in heavier detail how everything in the app went. Another great thing is how you can easily organize everything in order to be able to find it. Of course, there is work on your side first. Lastly, we created dashboards where we tracked how the main KPIs of those analysis are doing daily. Now we are focusing on diving deep into customer segments and how we can best tackle each experience. We look forward to continue having Amplitude as our analytical go-to partner. ----- ### "Good free plan but not many features." — 3.0/5 > **Avaliador Verificado** | *2 de abril de 2018* | Software | Taxa de recomendação: 5.0/10 > > **Vantagens**: It is free the use and has a nice dashboard that is customizable. It has user profiles like Mixpanel but they are much harder to access as there is no searchable list of user profiles. Also has a real time stream of events. > > **Desvantagens**: It has no where near the features of others like Mixpanel. Doesn't have an iOS app or any API to access your analytics data. Also there is no prebuilt dashboard like Flurry where you can get a general overview instead you have to create your own dashboards/charts. I will probably go with Flurry for free analytics for my next project and if you are looking for something better Mixpanel is probably the best out there but it is very expensive. > > Cheap analytics with a good set of features. ----- ### "Wonderful for Product Analytics" — 5.0/5 > **Kaustubh** | *11 de fevereiro de 2023* | E-Learning | Taxa de recomendação: 10.0/10 > > **Vantagens**: - Very quick data visualization capabilities DIY- Extremely simple setup- Different options for different use-cases (Eg: Engagement, Monetization, Retention) > > **Desvantagens**: - Limitation in "join" functionalities to group multiple events > > Exceptionally amazing. ----- ### "Amplitude is a must have for marketers and product managers." — 4.0/5 > **Ankan** | *6 de outubro de 2023* | Produção audivisual | Taxa de recomendação: 9.0/10 > > **Vantagens**: Funnels and data visualization. Also the integrations with other platforms like Rudderstack, Braze, etc. > > **Desvantagens**: Speed of page loads. The report building workflow is cumbersome. > > Overall a satisfied user. Just wish it was faster. ----- Página: 1 / 4\ Próximo: [Próxima página](https://www.capterra.com.br/software/158741/amplitude?page=2) ## Links - [Ver em Capterra](https://www.capterra.com.br/software/158741/amplitude) ## Esta página está disponível nos seguintes idiomas | Localidade | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ko | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Dados estruturados