Awario

Online media monitoring that grabs the most

Comentários: The service was a lifesaver during covid. This meant we could better understand our environment and listed to public feedback promptly.

Vantagens:

Flawless experience, great value. We currently use this to monitor brand mentions and respond promptly on the web. This is also a great tool for monitoring the general industry.

Desvantagens:

Awario does monitor pressreader.com for newspaper mentions, however it would be good if it could also monitor offline media clippings e.g. radio, tv.

Great Social Listening Tool

Vantagens:

I have used expensive listening tools and yes there are advantages to the big bucks you spend but Awario is perfect for me & my team. Setting up the queries could not be easier you do not have to be able to program specific mentions but can set up with ease. The team at Awario is extremely helpful is refining your queries if you are having difficulty getting to adequate mentions.

Desvantagens:

There are limits on the filters and the amount of information reported back in reports but if you are just looking for basics this is the perfect program.

LIES In their pricing description page ! Unlimited keywords is far from true

Vantagens:

happy befire i noticed that i couldnt use the software as expected and then they refused the refund even after i proved that they lied about it !

Desvantagens:

LIES In their pricing description page ! Unlimited keywords is far from true

If it's out there...Awario will find it!

Comentários: Overall, I'm really enjoying Awario. It finds the keywords that i'm looking for without me having to break a sweat. I love that the blog is useful and teaches us how to use the interface to greater and greater effect each week.

Vantagens:

I love how I can set Awario to look for the things that I'm after, and then leave it. The automation on this product is great because I can set email alerts for the specific key words that have been used in my favourite social media platforms and then spend 2 minutes each day reviewing them on email. This saves me a ton of time and allows me to focus on the areas of my business that matter. I love how I can have numerous alerts set up and change and track them. I love how I can eliminate the chatter from the social media platforms that I don't enjoy and get rid of them.

Desvantagens:

To really get it working for me, I need to spend some time learning how to use the interface optimally. I don't always have time to do this.

Easy To Use and feature Rich Social Listening Tool

Comentários: Very good, use it every day to monitor our brand as well as dozens of specific seacrhes across the web.

Vantagens:

Not only can you monitor your brand and specific search terms across the web but they also have a lead generation tool to help you land customers who are talking about specific topics using their lead monitoring tool. It is also laid out in a very user friendly dashboard that makes it easy to understand.

Desvantagens:

Your first searches may not bring back the results you want. You really need to learn how to use the search tool and boolean searches to get what you need, so there is a learning curve on how to use the tool.