Quem usa o HubSpot Marketing Hub?

O software de marketing completo do HubSpot é ideal para empresas em crescimento que desejam usar o marketing de entrada para aumentar o tráfego, converter leads e gerar ROI.

Conheça o HubSpot Marketing Hub

O software de marketing de entrada da HubSpot fornece inteligência comercial de autosserviço e geração de relatórios de análise de páginas Web para medir o sucesso do site e os esforços de marketing online. O HubSpot também ajuda a empresa a ser encontrada online, converte o tráfego do site em leads e clientes e é otimizado com base nos resultados. Solicite hoje uma avaliação GRATUITA para ver como a HubSpot pode ajudá-lo a gerar leads, vendas e monitorar o sucesso do negócio!

HubSpot Marketing Hub - Informação

HubSpot

http://www.hubspot.com/

Fundada em 2006

HubSpot Marketing Hub - Preços

O HubSpot Marketing Hub possui uma versão gratuita e oferece versão de teste grátis. Versão paga do HubSpot Marketing Hub a partir de US$ 50,00/mês.

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Preço inicial

US$ 50,00/mês

Versão gratuita

Sim

Teste grátis

Sim

Implantação

Nuvem, SaaS, web

Formação

Pessoalmente

Ao vivo online

Webinars

Documentos

Assistência

Horário comercial

Online

Recursos do HubSpot Marketing Hub

  • Biblioteca de imagens
  • Campanhas gota a gota
  • Conformidade com CAN SPAM
  • Conteúdo dinâmico
  • E-mail otimizados para celulares
  • E-mails acionados por eventos
  • Editor de e-mail de WYSIWYG
  • Gerenciamento de listas
  • Gestão de assinantes
  • Gestão de modelos
  • Pesquisas do cliente
  • Páginas de início/formulários web
  • Relatórios e análise de dados
  • Respondedores automáticos
  • Testes A/B

Ver lista completa de Ferramentas de Email Marketing

  • Análise de dados
  • Arrastar e soltar
  • Editor de formulários
  • Edição em tempo real
  • Gerenciamento de SEO
  • Modelos personalizáveis
  • Reativo
  • Testes A/B

Ver lista completa de Ferramentas de Landing Pages

  • Análise de concorrentes
  • Auditoria
  • Ferramentas de pesquisa de palavras chave
  • Gerenciamento de links
  • Gestão de conteúdo
  • Integração do Google Analytics
  • Localização
  • Painel
  • Palavras-chave móveis
  • Rastreamento de classificações
  • Rastreamento de palavras chave
  • Testes A/B

Ver lista completa de Ferramentas de SEO

  • Banco de dados de contatos
  • Captura de leads
  • Ferramentas de prospecção
  • Gestão do pipeline
  • Importação/exportação de dados
  • Integração de banco de dados de leads
  • Lead Nurturing
  • Lead Scoring
  • Segmentação de leads
  • Verificação/validação de leads

Ver lista completa de Software de Geração de Leads

  • Agendamento de postagens
  • Análise de dados
  • Filtragem por palavras chave
  • Gerenciamento de contatos
  • Gestão de conteúdo
  • Gestão de múltiplas contas
  • Publicação automática
  • Rastreamento de conversão
  • Segmentação do cliente

Ver lista completa de Software de Marketing de Redes Sociais

  • Análise de dados
  • Compartilhamento de arquivos
  • Edição de rich text WYSIWYG
  • Gestão de postagens
  • Moderação de comentários
  • Pesquisa
  • Publicações de grupo
  • Redação colaborativa

Ver lista completa de Software para Blog

HubSpot Marketing Hub - Alternativas

Mais alternativas ao HubSpot Marketing Hub

HubSpot Marketing Hub - Avaliações

Read all reviews

Overall rating

4,5/5

Average score

Praticidade 4,3
Atendimento ao cliente 4,4
Recursos 4,4
Relação qualidade/preço 4,2

Review software

Share your experiences with other software buyers.

Escreva uma avaliação!
Sean D.
Marketing Manager
Software, 51-200 funcionários
Usou o software por: 6 a 12 meses
  • Classificação geral
    5 /5
  • Praticidade
    5 /5
  • Recursos e funcionalidades
    4 /5
  • Atendimento ao cliente
    4 /5
  • Relação qualidade/preço
    4 /5
  • Probabilidade de recomendação
    8/10
  • Fonte da avaliação 
  • Avaliado em 02/08/2019

"A platform with a soul— HubSpot keeps marketing human with products built on best practices"

Comentários: HubSpot is the best tool to use when learning marketing automation. Our marketing team uses HubSpot Enterprise for emails, forms, landing pages, web chat, and social scheduling. Our biggest pain point has been our third-party integration with our CRM-- we use Microsoft Dynamics 365. The more tools/features you're able to use in HubSpot, the more convenient (and powerful) it becomes as you really can benefit from having "everything you need in one place". But as companies grow, it gets harder and harder to maintain that vision. I wish we could take advantage of all of the HubSpot Enterprise features we pay for but too many of our existing tools overlap with them and that's where the importance of reliable integrations come into play.

Vantagens: HubSpot has allowed us to streamline our marketing efforts so we can focus on what really matters. With We've been able to automates so many mundane processes that we used to do manually thanks to HubSpot workflows. HubSpot's ease of use also makes training and transferring ownership/management of the tool more efficient. What I liked:
• Simple, intuitive fool-proof interface
• Great support and learning resources
• HubSpot Academy makes it easy to learn marketing automation
• Workflows look like they were designed by a kindergartener-- I love how simple they are to understand and build

Desvantagens: Six months into using HubSpot we outgrew the "honeymoon phase" as we started running into limitations with the platform, mostly involving integrations with other tools we use. At the end of the day, HubSpot is phenomenal at what it does but has real limits to it's function and flexibility-- it doesn't scale comfortably to larger enterprise companies/databases. If HubSpot fits within the scope of your company's marketing needs, it's a delight to use. HubSpot is built by marketers for marketers and it's run by a very human company that injects soul and purpose into it's products. Improvements I'd like to see:
• Better CRM function-- it was too limited for us to use
• Greater flexibility with reporting custom dashboards
• Ability to use spend/budget data from LinkedIn Ads connection
• Ability to A/B test automated emails without workaround

  • Fonte da avaliação 
  • Avaliado em 02/08/2019
Md masoom R.
Sr Executive Sales and Research
Seguros, 501-1.000 funcionários
Usou o software por: Mais de dois anos
  • Classificação geral
    4 /5
  • Praticidade
    5 /5
  • Recursos e funcionalidades
    4 /5
  • Atendimento ao cliente
    4 /5
  • Relação qualidade/preço
    4 /5
  • Probabilidade de recomendação
    9/10
  • Fonte da avaliação 
  • Avaliado em 11/06/2019

"Great Marketing Automation Platform."

Comentários: Overall my experience with HubSpot is amazing. I am using it on a daily basis and found it very helpful for my work. I am using it for campaign creation, campaign management, bulk emails sending to customers and new prospects, tracking emails, bounce rates, open rate, click rates which is a very amazing feature and accurate. I love the way I can manage all data and information which in it and fetching reports and creating dashboards is very easy and very informative in it.

Vantagens: I like HubSpot easy to use user interface and powerful marketing automation feature the most. I love HubSpot mobile app which is very easy to use and effective, because of this now anyone can access their HubSpot account from anywhere easily with their mobile app and on the other hand I like their dashboard reports and email tracking system too.

Desvantagens: There is one thing that I dislike about it and want to highlight it which is HubSpot is a little bit expensive but I can say also that this platform is worth to spend.

  • Fonte da avaliação 
  • Avaliado em 11/06/2019
Norma C.
Customer Relations Director
Indústria têxtil, 501-1.000 funcionários
Usou o software por: 6 a 12 meses
  • Classificação geral
    4 /5
  • Praticidade
    5 /5
  • Recursos e funcionalidades
    4 /5
  • Atendimento ao cliente
    3 /5
  • Relação qualidade/preço
    5 /5
  • Probabilidade de recomendação
    7/10
  • Fonte da avaliação 
  • Avaliado em 17/10/2020

"Small to Mid Sized Business use"

Comentários: Overall, its a pretty good experience, everything is extremely streamline, although I hope more features will be added in the future. I would continue using this just for like newer customers and keep older customers on our old system only because the migration is very time consuming. Each customer would have to be recreated due to the lack of migration tools.

Vantagens: Great for small/startup or mid sized businesses to help their sales force track their sales data with many features for goals and customer data all in an easy to view window. Its pretty easy to setup companies and contacts with a ton of fields that you can customize. The file organization for each customer is easy to use and very self-explanatory. The software overall isn't overcomplicated and most of it is pretty self-explanatory. The emailing system is an excellent feature for making sure you have a record of all conversation with a customer.

Desvantagens: So depending on the complexity of the business, the lack of features may be an issue, the software is pretty streamline right now just due to the limited amount of features available. I would've liked to see a few more options for file organization and customer organization. The email system as mentioned in the pro section is very useful in keeping track of conversations but it can only be applied to one customer at a time. It would be nice to be able to tell the software where you would like to store the messages. Another feature would be integration. There aren't a lot of options of integrating with custom CRM/ERP software right now, there are only 3 integration options available. So this is great for any company starting from scratch but alot of migration work for companies that have already established a system.

  • Fonte da avaliação 
  • Avaliado em 17/10/2020
Beatriz R.
Bachelor of Education
Usou o software por: 6 a 12 meses
  • Classificação geral
    3 /5
  • Praticidade
    2 /5
  • Recursos e funcionalidades
    4 /5
  • Atendimento ao cliente
    4 /5
  • Relação qualidade/preço
    2 /5
  • Probabilidade de recomendação
    7/10
  • Fonte da avaliação 
  • Avaliado em 17/04/2018

"With HubSpot I simplified my marketing strategy and unified my team, tools and data in one place!"

Comentários: Answering some messages, sending welcome messages, or being able to send certain emails can be very time consuming and tiring if done manually. In fact, in cases where the volume of users is too large, it could be impossible. The best solution to these problems is using HubSpot

Vantagens: With the automation of marketing, we rely on the behavior to customize emails, content and offers.
Automate email campaigns to help our prospects move through the funnel and generate more qualified sales opportunities.
It also creates extraordinary emails without having to modify codes. You choose between a dozen activations, conditions and actions to send the appropriate emails to the right sales opportunities at the right time. But the best thing of all is that each workflow that it generates can be linked to a clear objective, so that we will always know if our emails work correctly. Also, because workflows are part of the fully integrated marketing platform, it also has the tools to grow and replenish our database as contacts leave the list naturally over time.

Desvantagens: The marketing aumatixación can become a complex process apart from the economic expense generated by its use. Also when there are so many tools we run the risk of focusing on paying attention to one and leaving out many automated marketing opportunities and we would be paying for functions that we do not use.
In addition, all the tools for automated marketing have their fundamental basis in the segmentation of leads, and their function is to gather information about these users in order to deliver certain content.
And the problem with this is that often this information is not always accurate enough and could lead us to deliver content to unsuitable people at the wrong time and, then, not get anything to help us, or the client in his decision-making or the brand in its growth.

Resposta dos fornecedores

por HubSpot em 18/04/2018

Hello Beatriz!

Thank you for taking the time to write this thorough review - we really appreciate your feedback!

I am really glad to hear that the platform has been helpful in unifying your marketing team's strategy, tools, and data in one place! It sounds like you are making great use of the Workflows tool to do business easier and faster!

As far as room for improvement - I'd love to dig in deeper to some of the specific issues you have been facing. Specifically, when you speak about your feeling that you may prioritizing certain tools within HubSpot while neglecting other ones - do you find this is something that happens often? Do you need to remind yourself to invest time in the other tools? Would it be helpful if HubSpot reminded you periodically about the other tools at your disposal or would this prove to be more annoying than helpful?

If you would like to continue the conversation, feel free to email me and we can keep talking!

Thank you again,
Carl

  • Fonte da avaliação 
  • Avaliado em 17/04/2018
Hale S.
Growth Marketing Manager
Software, 11-50 funcionários
Usou o software por: Mais de um ano
  • Classificação geral
    5 /5
  • Praticidade
    4 /5
  • Recursos e funcionalidades
    4 /5
  • Atendimento ao cliente
    5 /5
  • Relação qualidade/preço
    4 /5
  • Probabilidade de recomendação
    8/10
  • Fonte da avaliação 
  • Avaliado em 22/07/2020

"Everything under one roof.... and amazing customer support."

Vantagens: Hubspot is pretty easy to set up and offers a view across your entire organization from Marketing to Sales to Customer Success.
Before switching to Hubspot we were using tons of different tools that weren't integrated which causes things to fall between the cracks. The best thing about Hubspot is having everything right in one place. Also, Hubspot's customer support is really amazing. You can get someone on the phone in minutes which is so important when you are trying to deliver things under a deadline.

Desvantagens: I feel that Hubspot's Landing Page builder is not as good as they claim for people without web design skills.
If you are a web designer with knowledge of html & css you will probably like it, but if you don't have those skills you will be limited with what you can do with their landing page builder.
Hubspot claims that it is a drag and drop builder, but that's not really the case.
We eventually stopped using Hubspot's Landing Page Builder and switched to Unbounce for landing pages which is much easier.

  • Fonte da avaliação 
  • Avaliado em 22/07/2020