---
description: Tudo sobre Papirfly: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários. Saiba mais!
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title: Papirfly - Preço, avaliações e classificação - Capterra Brasil 2026
---

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# Papirfly

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> Seu parceiro de longo prazo para marketing e gestão da marca. Estabeleça fluxos de trabalho contínuos com o pacote de produtos inovadores da BrandMaster.
> 
> Conclusão: 20 usuários atribuíram a nota **4.7/5**. Melhor classificado para **Probabilidade de recomendação**.

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## Resumo

### Quem usa o Papirfly?

Criado para empresas e marcas que precisam centralizar o marketing, a estratégia e o conteúdo da marca, e descentralizar a execução local. Os aplicativos são escalonáveis para empresas de todos os portes.

## Estatísticas e notas

| Métrica | Classificação | Detalhes |
| **Geral** | **4.7/5** | 20 Avaliações |
| Praticidade | 4.8/5 | Com base em avaliações gerais |
| Suporte ao cliente | 4.7/5 | Com base em avaliações gerais |
| Relação qualidade/preço | 4.8/5 | Com base em avaliações gerais |
| Recursos | 4.8/5 | Com base em avaliações gerais |
| Porcentagem de recomendação | 90% | (9/10 Probabilidade de recomendação) |

## Sobre o fornecedor

- **Empresa**: Papirfly
- **Localização**: Oslo, Noruega
- **Fundada**: 1998

## Contexto comercial

- **Público-alvo**: 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+
- **Implantação e plataformas**: Nuvem, SaaS, baseado na web
- **Idiomas**: alemão, espanhol, inglês, norueguês, português, sueco
- **Países disponíveis**: Alemanha, Bélgica, Canadá, Estados Unidos, Noruega, Países Baixos, Reino Unido, Suécia, Suíça, Áustria

## Recursos

- Categorização de recursos
- Controle de versões
- Controle do processo de aprovação
- Controles/permissões de acesso
- Diretrizes de marca
- Gerenciamento de metadados
- Gestão de ativos digitais
- Gestão de campanhas
- Gestão de conteúdo
- Gestão de mudanças
- Gestão do fluxo de trabalho
- Imagem de marca personalizável
- Marcação
- Modelos personalizáveis
- Orçamentos/Previsões
- Pesquisa e filtro
- Planejamento de atividades
- Planejamento estratégico
- ROI Tracking
- Relatórios e análise de dados

## Integrações (13 no total)

- Adobe Creative Cloud
- Adobe InDesign
- Adobe Photoshop
- Drupal
- Dynamics 365 Business Central
- Grassfish IXM platform
- Microsoft PowerPoint
- Microsoft Word
- Templafy
- Ungapped
- Wistia
- WordPress
- inriver PIM

## Opções de suporte

- Email/Help Desk
- FAQs/Fórum
- Base de conhecimento
- Suporte por telefone
- Bate-papo

## Category

- [Software de Gestão de Marca](https://www.capterra.com.br/directory/30531/brand-management/software)

## Categorias relacionadas

- [Software de Gestão de Marca](https://www.capterra.com.br/directory/30531/brand-management/software)
- [Software MRM](https://www.capterra.com.br/directory/31020/mrm/software)
- [Software de Gestão de Conteúdos Empresariais](https://www.capterra.com.br/directory/31079/enterprise-content-management/software)
- [Software de Employee Advocacy](https://www.capterra.com.br/directory/33035/employee-advocacy/software)
- [Software de Gestão de Ativos](https://www.capterra.com.br/directory/30203/digital-asset-management/software)

## Alternativas

1. [Canva](https://www.capterra.com.br/software/168956/canva) — 4.7/5 (13266 reviews)
2. [Google Workspace](https://www.capterra.com.br/software/168389/google-workspace) — 4.7/5 (17519 reviews)
3. [OneDrive](https://www.capterra.com.br/software/161304/onedrive) — 4.5/5 (12662 reviews)
4. [Kontainer](https://www.capterra.com.br/software/143730/kontainer) — 4.6/5 (287 reviews)
5. [Canto](https://www.capterra.com.br/software/32191/canto) — 4.5/5 (682 reviews)

## Avaliações

### "BMW Northern Europe" — 5.0/5

> **Daniel** | *26 de abril de 2021* | Automotivo | Taxa de recomendação: 9.0/10
> 
> **Vantagens**: The staff and their ability to response to challenges.&#10;The DAM and sharing features are the real gems, making it easy to share content with users and non-users.
> 
> **Desvantagens**: The planning functionalities need improvement and further integration into the CMS.
> 
> Very good, pragmatic and open to develop and tailor the product.

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### "My experience with papirfly" — 5.0/5

> **Gedion** | *12 de março de 2025* | Produção audivisual | Taxa de recomendação: 9.0/10
> 
> **Vantagens**: The most remarkable thing about Papirfly is effectiveness of the product's customer services. They are very responsive and professionalisation.
> 
> **Desvantagens**: Pros of the software are more than cons. I like the product
> 
> It's more than 2 years since we started implementation of the product in our organisation. The software has enabled us to achieve so much in short period of time.

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### "Consistent on-brand output for people without designer background" — 5.0/5

> **Michal** | *27 de novembro de 2024* | Telecomunicações | Taxa de recomendação: 3.0/10
> 
> **Vantagens**: The simple interface makes it really easy to design, approve and export professional grade visuals even for people without a designer background
> 
> **Desvantagens**: Downloading the exported visuals could be simpler
> 
> As a communications professional working in a corporation I’m often approached by people who need a visual created. Papirfly saves me a lot of time because I can simply point them to the tool where they can create professional looking graphics on their own

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### "Perfect Fit" — 5.0/5

> **Gabriel** | *17 de agosto de 2020* | Ócio, viagens e turismo | Taxa de recomendação: 10.0/10
> 
> **Vantagens**: Brandmaster has multiple functionalities that appealed to our needs. Being a cloud-based template tool, it allowed us to centralise our templates offers and make sure there isn't any outdated version being used. We can also adapt the already existing templates whenever we have a new visual style update.  The templates can be configured with very specific restrictions and liberties to the users, meaning we can be sure that every asset exported with Brandmaster will follow perfectly our brand's visual identity and accessibility standards, whilst still giving our end-users creative freedom. This provided autonomy to the teams who use the tool reduced immensely the time spent with process such as approval, localisation and delivery.
> 
> **Desvantagens**: It takes some time to learn all the tricks of building more advanced templates, but all the investment in learning each tool's functionalities has payed off.
> 
> We have been able to hugely decrease the creative team’s time spent scaling visual assets to different markets. It also has allowed the social media team to be more responsive to current trending topics, yet staying on-brand. We have directed a big part of our production to BrandMaster templates, which makes it possible for each one of our 10 markets to localise and download their desired version without any back and forth with the design team.&#10;We have maximised the potential use of our assets by including BrandMaster’s varied possibilities into the design process. Previously, we would work until having a final design for an asset, whilst now we can offer different background variations, text placement options, adding or removing elements from the design and even different colour schemes - all from the same template.&#10;Also, the Covid-19 pandemic had a great impact on the travel industry and HolidayPirates had to adopt the reduced time work scheme very rapidly and extensively in the first months of the crisis. Having a wide range of visual templates for social media in BrandMaster made it possible for us to keep delivering beautiful, visually unified and fresh content to our followers, even with a reduced team. That would have been a much bigger issue if we hadn’t had BrandMaster fully implemented.

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### "Manage multiple brands with ease" — 5.0/5

> **Martyn** | *12 de fevereiro de 2021* | Publicidade e marketing | Taxa de recomendação: 10.0/10
> 
> **Vantagens**: The CMS functionality makes it incredibly easy to build a home for your brand, using the library of widgets our superusers can easily customise and update the Brand Portal.&#10;&#10;The ability to house multiple brands has been key for us - Enabling individual brands and local markets to have access to a personalised brand hub, but still enabling our centralised marketing function to have access and search across all sub-brands is incredibly powerful.
> 
> **Desvantagens**: Nothing so far, we are looking forward to expanding our use case across the other available modules.

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## Links

- [Ver em Capterra](https://www.capterra.com.br/software/179514/papirfly)

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