---
description: Tudo sobre Platformly: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários. Saiba mais!
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title: Platformly - Preço, avaliações e classificação - Capterra Brasil 2026
---

Breadcrumb: [Home](/) > [Ferramentas de Automação de Marketing](/directory/6/marketing-automation/software) > [Platformly](/software/180095/platformly)

# Platformly

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> Ferramenta inteligente de automação de marketing que permite o crescimento dos negócios on-line por meio da participação do público em vários canais.
> 
> Conclusão: 87 usuários atribuíram a nota **4.8/5**. Melhor classificado para **Probabilidade de recomendação**.

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## Resumo

### Quem usa o Platformly?

Solução de automação de marketing para profissionais de marketing em crescimento, proprietários de SMBs e SaaS (software como serviço), com recursos como painéis em tempo real, gestão de crescimento, interações de rastreamento, interações de usuários e muito mais.

## Estatísticas e notas

| Métrica | Classificação | Detalhes |
| **Geral** | **4.8/5** | 87 Avaliações |
| Praticidade | 4.3/5 | Com base em avaliações gerais |
| Suporte ao cliente | 4.8/5 | Com base em avaliações gerais |
| Relação qualidade/preço | 4.8/5 | Com base em avaliações gerais |
| Recursos | 4.6/5 | Com base em avaliações gerais |
| Porcentagem de recomendação | 90% | (9/10 Probabilidade de recomendação) |

## Sobre o fornecedor

- **Empresa**: Platformly
- **Fundada**: 2017

## Contexto comercial

- **Preço inicial**: US$ 19,00
- **Modelo de preços**:  (Teste grátis)
- **Público-alvo**: Profissional autônomo, 2–10, 11–50, 51–200, 201–500
- **Implantação e plataformas**: Nuvem, SaaS, baseado na web
- **Idiomas**: inglês
- **Países disponíveis**: Estados Unidos

## Recursos

- A/B Testing
- Automação de marketing
- Ações ativadas por eventos
- CAN-SPAM Compliance
- CRM
- Campanhas gota a gota
- Campos personalizáveis
- Editor de WYSIWYG
- Gerenciamento de contatos
- Gestão de assinantes
- Gestão de campanhas
- Gestão de leads
- Gestão de modelos
- Marketing de multicanal
- Marketing por e-mail
- Marketing social
- Mobile Optimization
- Páginas de início/formulários web
- Qualificação de leads
- ROI Tracking
- Rastreamento de visitantes do site
- Relatórios e análise de dados
- Segmentação

## Opções de suporte

- Bate-papo

## Category

- [Ferramentas de Automação de Marketing](https://www.capterra.com.br/directory/6/marketing-automation/software)

## Categorias relacionadas

- [Ferramentas de Automação de Marketing](https://www.capterra.com.br/directory/6/marketing-automation/software)
- [Ferramentas de Email Marketing](https://www.capterra.com.br/directory/30013/email-marketing/software)
- [Software de Captação de Leads](https://www.capterra.com.br/directory/31017/lead-capture/software)

## Alternativas

1. [HubSpot Marketing Hub](https://www.capterra.com.br/software/171840/hubspot-marketing) — 4.5/5 (6220 reviews)
2. [EngageBay CRM](https://www.capterra.com.br/software/178819/engagebay-marketing) — 4.7/5 (907 reviews)
3. [Omnisend](https://www.capterra.com.br/software/153508/omnisend) — 4.7/5 (836 reviews)
4. [Salesforce Marketing Cloud](https://www.capterra.com.br/software/7723/salesforce-marketing-cloud) — 4.2/5 (526 reviews)
5. [Freshsales](https://www.capterra.com.br/software/155563/freshsales) — 4.5/5 (621 reviews)

## Avaliações

### "Robust Email Marketing Automation" — 5.0/5

> **Terry** | *28 de outubro de 2019* | Editoras | Taxa de recomendação: 8.0/10
> 
> **Vantagens**: I really enjoy the email marketing automation that this tool provides. I am an advanced email marketing user and this tool is perfect for my needs. The event tracking is also really good and last but not least I love the clear dashboard I get with ply.
> 
> **Desvantagens**: I would like to see a more polished user interface. The tool is fast and easy to use but I would like to see a better internal design.

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### "Awesome marketing automation tool" — 5.0/5

> **Tatiana** | *7 de novembro de 2019* | Publicidade e marketing | Taxa de recomendação: 10.0/10
> 
> **Vantagens**: I love Platformly's advanced segmentation possibility, the topnotch automation, and even the email builder. The system is so simple to use: from the moment you log in the first time, you feel comfortable with it's UI like you were using it all your life. 

One more feature that I was very excited to discover: Platformly has the link tracking. You can create the links in Tracking with all UTM data, and then just choose to include these links in your email - is that simple\!

Also if you don't need advanced CRM it will work like a charm. With Platformly you can add custom fields to your contacts, score them while they "travel" trough you funnel
> 
> **Desvantagens**: I only have one request that I am missing in the Platformly, its to be able to compare numbers while creating email automation. 

For example: if the x \> y send A campaign, if x \< y then send B campaign.

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### "many features - steep learning curve" — 4.0/5

> **olivier** | *28 de outubro de 2019* | Gestão da educação | Taxa de recomendação: 6.0/10
> 
> **Vantagens**: many features
almost everything can be done
pricing
> 
> **Desvantagens**: it is a steep learning curve. You need a lot of time to find out how the different functionalitites work. 
The support needs some time to figure out why something does not work or how you could solve it.

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### "Great product, great service, great pricing and great development." — 5.0/5

> **Kyle** | *28 de outubro de 2019* | Software | Taxa de recomendação: 9.0/10
> 
> **Vantagens**: - Powerful builders for forms, landing pages \& email campaigns
- High email deliverability
- Great service from the team
- Quick development of new features
- All-in-one with advanced reports
- Many native integrations to improve the automations
> 
> **Desvantagens**: - Some of the templates look outdated
- Needs more templates for form builder, landing page builder \& email campaigns
- Back-end UI could look a little smoother
- Only allows "text" custom fields
- Since it is a "newer" product, many 3rd party services have not integrated with them yet
> 
> I'm setting it up for donor and advocacy campaigns. This'll allow us to give our donors and followers a customized experience to draw them into our work.

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### "Great email marketing software\!" — 5.0/5

> **Pablo** | *11 de novembro de 2019* | Gestão da educação | Taxa de recomendação: 10.0/10
> 
> **Vantagens**: Every feature, events, link tracking, sales report, price, great app
> 
> **Desvantagens**: at the beginning were few bugs but support is great, and they are on top of everything.
> 
> Before use platformly I have been using active campgain, infusiosoft and aweber and all I can tell this app is very and more powerful than their competition and all at a good price.

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## Links

- [Ver em Capterra](https://www.capterra.com.br/software/180095/platformly)

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