--- description: Tudo sobre Google Data Studio: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários. Saiba mais! image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Google Data Studio - Preço, avaliações e classificação - Capterra Brasil 2026 --- Breadcrumb: [Home](/) > [Ferramentas de BI](/directory/23/business-intelligence/software) > [Google Data Studio](/software/190616/data-studio) # Google Data Studio Canonical: https://www.capterra.com.br/software/190616/data-studio Página: 1 / 15\ Próximo: [Próxima página](https://www.capterra.com.br/software/190616/data-studio?page=2) > Ajuda as empresas a entender os dados com painéis e relatórios. > > Conclusão: 335 usuários atribuíram a nota **4.5/5**. Melhor classificado para **Probabilidade de recomendação**. ----- ## Estatísticas e notas | Métrica | Classificação | Detalhes | | **Geral** | **4.5/5** | 335 Avaliações | | Praticidade | 4.1/5 | Com base em avaliações gerais | | Suporte ao cliente | 3.7/5 | Com base em avaliações gerais | | Relação qualidade/preço | 4.7/5 | Com base em avaliações gerais | | Recursos | 4.3/5 | Com base em avaliações gerais | | Porcentagem de recomendação | 90% | (9/10 Probabilidade de recomendação) | ## Sobre o fornecedor - **Empresa**: Google ## Contexto comercial - **Modelo de preços**: (Versão gratuita disponível) - **Público-alvo**: Profissional autônomo, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+ - **Implantação e plataformas**: Nuvem, SaaS, baseado na web - **Idiomas**: inglês - **Países disponíveis**: Estados Unidos ## Recursos - Análise de dados visual - Arrastar e soltar - Conectores de dados - Criação de painel - Ferramentas de colaboração - Geração pontual de relatórios - Gestão de dados - Modelos personalizáveis - Monitoramento do KPI - Múltiplas fontes de dados - Painel - Painel personalizável - Pesquisa e filtro - Real-Time Analytics - Real-Time Reporting - Relatórios e análise de dados - Relatórios e estatística - Relatórios personalizáveis - Visualização de dados ## Integrações (8 no total) - Google Ads - Google Analytics 360 - Google Campaign Manager 360 - Google Cloud SQL - Google Sheets - MySQL - PostgreSQL - YouTube ## Opções de suporte - Email/Help Desk - Base de conhecimento ## Category - [Ferramentas de BI](https://www.capterra.com.br/directory/23/business-intelligence/software) ## Categorias relacionadas - [Ferramentas de BI](https://www.capterra.com.br/directory/23/business-intelligence/software) - [Ferramentas de Visualização de Dados](https://www.capterra.com.br/directory/30696/data-visualization/software) - [Ferramentas de Relatórios](https://www.capterra.com.br/directory/30053/reporting/software) - [Software de Dashboards](https://www.capterra.com.br/directory/30839/dashboard/software) - [Software de Estatística](https://www.capterra.com.br/directory/30752/statistical-analysis/software) ## Alternativas 1. [Microsoft Power BI](https://www.capterra.com.br/software/176586/power-bi) — 4.6/5 (1871 reviews) 2. [Tableau](https://www.capterra.com.br/software/77260/tableau) — 4.6/5 (2348 reviews) 3. [Google Analytics 360](https://www.capterra.com.br/software/177042/google-analytics) — 4.7/5 (8089 reviews) 4. [Looker](https://www.capterra.com.br/software/169053/looker) — 4.5/5 (282 reviews) 5. [Canva](https://www.capterra.com.br/software/168956/canva) — 4.7/5 (13247 reviews) ## Avaliações ### "Data studio, a must for marketing entrepreneurs and small businesses" — 4.0/5 > **Roger** | *26 de dezembro de 2025* | Publicidade e marketing | Taxa de recomendação: 7.0/10 > > **Vantagens**: It is very helpful when it comes to give proof to my clients it is very useful. I like the possibility to give them data visualization at real time > > **Desvantagens**: Leaning is not too easy, it takes time and there is no enough templates to start and understand how to use the tool Also the live option to share would be great to be more accessible > > I must say thay it us very useful and I love discover it, because other tools are quite expensive. I love using it and I recommend to my colleagues ----- ### "Simple tool for building and sharing dashboards" — 4.0/5 > **Victor** | *11 de março de 2026* | Transporte rodoviário e ferroviário | Taxa de recomendação: 8.0/10 > > **Vantagens**: I like how easy it is to build dashboards and visualize data. The interface is simple and you can connect many different data sources like Google Analytics or spreadsheets. It is very useful to share reports with a team and keep everyone aligned on the same data. > > **Desvantagens**: Sometimes the performance can be slow when working with large datasets. Some advanced data transformations are also limited compared to more technical tools. It can require some workarounds depending on the data source. > > Overall I had a good experience using Google Data Studio. It is a great tool for creating dashboards and sharing insights with a team. It is easy to learn and works well for regular reporting and simple analytics. ----- ### "A viable option for business intelligence automation when your software budget is near zero" — 3.0/5 > **Virgil** | *4 de fevereiro de 2021* | Gestão de organizações sem fins lucrativos | Taxa de recomendação: 8.0/10 > > **Vantagens**: It seems that every third party SaaS that collects data online has native synchronization support for Google sheets. And this is how Google Data Studio makes itself the best option for non profits and small businesses in need of automated business intelligence. On top of the plug'n'play integration experience, data studio has a unique approach to interactive chart and dashboard design that lets you position elements as if you were working in Adobe Photoshop. You can add shapes, layer elements on top of each other, add text or objects anywhere. This means you can produce the most beautiful and intuitive dashboards and reports ever (or the least if you're more of a Picasso). > > **Desvantagens**: It really is the poor man's business intelligence automation tool. Some key setbacks for data scientists is that data studio can only do 1 type of join/blend (outter left) and when using blended data to create calculated fields it really feel more like art than science, and not always working out. There is also no way to create unions across all data sources or make a file directory a data source. All this means that you really need to do a lot of data prep in Google sheets and find a way to do some automatic data blending in Google sheets as well in some cases. This will keep the complexity of your needs in Data Studio minimal, which seems to work best. > > Overall, after coming to terms with the constraints of DS as a business intelligence automation tool we were a le to design great products for our teams that wouldn't have been possible otherwise. Being able to automate analysis because of the ubiquity of Google sheets connectors made this an incredible free option for a non profit organization. ----- ### "Amazing SEM reporting tool at no cost" — 5.0/5 > **Erin** | *16 de abril de 2025* | Publicidade e marketing | Taxa de recomendação: 10.0/10 > > **Vantagens**: I like that you can easily create customised, interactive and professional looking reports for clients at no cost\! I know that perhaps at some stage I may have to page storage costs, but I went from paying almost $99 for a third-party platform to help me create client reports for SEM and SEO, to paying nothing with Google Looker Studio (formerly Google Data Studio) -- creating reports that can show the same thing. > > **Desvantagens**: It was perhaps a little bit tricky to figure out some functions initially, but a bit of Googling and exploring was all it took to remedy. ----- ### "Google Data Studio -" — 4.0/5 > **Willem** | *25 de novembro de 2025* | Hospitais e Saúde | Taxa de recomendação: 7.0/10 > > **Vantagens**: Google Data Studio is easy to use with a lot of supporting documents. There is alot of self-paced learning, loads on youtubeb.. > > **Desvantagens**: etl is not great compared to the others. It tends to expect the data to be near perfect. easy to fix but not as easy as some others > > Great for the team. They learnt this easily. The results were what we expected in a very short time. ----- Página: 1 / 15\ Próximo: [Próxima página](https://www.capterra.com.br/software/190616/data-studio?page=2) ## Links - [Ver em Capterra](https://www.capterra.com.br/software/190616/data-studio) ## Esta página está disponível nos seguintes idiomas | Localidade | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Dados estruturados