---
description: Tudo sobre Google Alerts: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários. Saiba mais!
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title: Google Alerts - Preço, avaliações e classificação - Capterra Brasil 2026
---

Breadcrumb: [Home](/) > [Sistemas de Inteligência Competitiva](/directory/30539/competitive-intelligence/software) > [Google Alerts](/software/202337/google-alerts)

# Google Alerts

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> Solução de inteligência competitiva baseada na nuvem que permite às empresas receber alertas por meio de notificações em caso de alterações de conteúdo.
> 
> Conclusão: 315 usuários atribuíram a nota **4.7/5**. Melhor classificado para **Probabilidade de recomendação**.

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## Resumo

### Quem usa o Google Alerts?

Solução de inteligência competitiva que ajuda empresas de todos os tamanhos a receber alertas ou notificações em caso de alterações em várias páginas ou plataformas da internet com base em itens de pesquisa.

## Estatísticas e notas

| Métrica | Classificação | Detalhes |
| **Geral** | **4.7/5** | 315 Avaliações |
| Praticidade | 4.7/5 | Com base em avaliações gerais |
| Suporte ao cliente | 4.4/5 | Com base em avaliações gerais |
| Relação qualidade/preço | 4.7/5 | Com base em avaliações gerais |
| Recursos | 4.5/5 | Com base em avaliações gerais |
| Porcentagem de recomendação | 90% | (9/10 Probabilidade de recomendação) |

## Sobre o fornecedor

- **Empresa**: Google

## Contexto comercial

- **Modelo de preços**:  (Versão gratuita disponível)
- **Público-alvo**: Profissional autônomo, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+
- **Implantação e plataformas**: Nuvem, SaaS, baseado na web
- **Idiomas**: alemão, chinês, chinês tradicional, coreano, dinamarquês, espanhol, finlandês, francês, hebraico, holandês, húngaro, indonésio, inglês, italiano, japonês, norueguês, polonês, português, russo, sueco, tailandês, tcheco, turco, ucraniano
- **Países disponíveis**: Alemanha, Austrália, Brasil, Canadá, China, Estados Unidos, Japão, México, Reino Unido, Índia

## Recursos

- Alertas/notificações
- Monitoramento
- Monitoramento de sites
- Pesquisa e filtro
- Rastreamento de palavras chave

## Opções de suporte

- Email/Help Desk
- Base de conhecimento

## Category

- [Sistemas de Inteligência Competitiva](https://www.capterra.com.br/directory/30539/competitive-intelligence/software)

## Categorias relacionadas

- [Sistemas de Inteligência Competitiva](https://www.capterra.com.br/directory/30539/competitive-intelligence/software)
- [Programas de Monitoramento de Sites](https://www.capterra.com.br/directory/10021/website-monitoring/software)

## Alternativas

1. [Site24x7](https://www.capterra.com.br/software/168192/site24x7) — 4.7/5 (344 reviews)
2. [Lucky Orange](https://www.capterra.com.br/software/150695/lucky-orange) — 4.7/5 (260 reviews)
3. [ManageEngine Applications Manager](https://www.capterra.com.br/software/172323/manageengine-applications-manager) — 4.6/5 (256 reviews)
4. [Oh Dear](https://www.capterra.com.br/software/190028/oh-dear) — 4.9/5 (72 reviews)
5. [SiteGuru](https://www.capterra.com.br/software/160464/siteguru) — 4.8/5 (177 reviews)

## Avaliações

### "Helpful Tool for monitoring your industry and your business name" — 5.0/5

> **Mindy** | *21 de janeiro de 2026* | Museus e instituições | Taxa de recomendação: 10.0/10
> 
> **Vantagens**: I had to look up how to use a Boolean search to figure this out, but I get an incredible amount of well-screened information about my industry from the alerts I have selected.
> 
> **Desvantagens**: I had to learn to hone my requests to get the requests that best fit my interest. Now I have standing alerts that I am very happy with.
> 
> I get regular emails that identify which search terms were used, and they come highlighted in the subject so I can decide whether to click through. Love it\!

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### "Simple way to keep track of general topics" — 4.0/5

> **Kaleena** | *21 de janeiro de 2026* | Seguros | Taxa de recomendação: 8.0/10
> 
> **Vantagens**: Google Alerts is the perfect platform to quickly and easily monitor specific information with just a few keywords. For me, they help with general awareness of news I’m interested in or topics I want to stay in the know on, as well as the latest updates on competitors. Setting up Google Alerts is highly intuitive.
> 
> **Desvantagens**: With Google Alerts, you’re not always sure the alerts you’re receiving are coming from reliable sources—which is highly important if you want real news or general data—and sometimes results can be delayed, overwhelming, or non-existent). Too broad of search words result in too many responses, many of which most likely won’t pertain to what you’re hoping to capture for data.
> 
> I like Google Alerts as a light way to keep track of information I want to have a pulse on. I know to always check sources and be cautious of what information is being netted. I also wish more social media tags would pop up but that could also add to the unnecessary “noise” instead of true feedback on alert parameters.

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### "Awesome - save time" — 3.0/5

> **Avaliador Verificado** | *15 de novembro de 2022* | Varejistas | Taxa de recomendação: 7.0/10
> 
> **Vantagens**: What I like most about this program is the time it takes to collect all the posts on a topic (of interest to me).
> 
> **Desvantagens**: The accuracy of the results is not as it should be, as sometimes the results are far from (the designated topic).
> 
> Nice and satisfying, I check my email daily, to give ample time to catch up on all the latest on topics of interest.

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### "Good little tool for alerts on terms" — 4.0/5

> **Luke** | *25 de novembro de 2025* | Publicidade e marketing | Taxa de recomendação: 9.0/10
> 
> **Vantagens**: Simple tool, always worked efficiently, delivers prompt email alerts realted to what I have set up. Handy little tool from Gogole.
> 
> **Desvantagens**: It has got some fringe terms or gone a bit off on a tangent and the email digests can be a little messy or hard work to wade through if you set. a lo tof alerts up.
> 
> Simple, set up in the background and forget about it for the most part. No need to mess about too much with it, just does its thing.

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### "A great tool to keep up with new mentions of brands or your online persona." — 5.0/5

> **Avaliador Verificado** | *27 de dezembro de 2025* | Fabricação de alimentos | Taxa de recomendação: 10.0/10
> 
> **Vantagens**: I have set this up for both personal and business notifications. It has been a great addition to our mention monitoring software to see when we are appearing for new search engine results.
> 
> **Desvantagens**: It could use some additional options for fine tuning the results that are given. Considering that this is a free service provided the interface is not that bad. But a few negative or filter options would be nice.
> 
> Google Alerts has been reliable on many fronts and continues to be a tool in my arsenal for understanding new mentions.

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## Links

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