--- description: Tudo sobre Wati: preço, alternativas, vantagens e desvantagens, funcionalidades e avaliações de outros usuários. Saiba mais! image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Wati - Preço, avaliações e classificação - Capterra Brasil 2026 --- Breadcrumb: [Home](/) > [Ferramentas de Engajamento com Cliente](/directory/30906/customer-engagement/software) > [Wati](/software/204314/wati) # Wati Canonical: https://www.capterra.com.br/software/204314/wati Página: 1 / 10\ Próximo: [Próxima página](https://www.capterra.com.br/software/204314/wati?page=2) > Solução de API do WhatsApp de ponta a ponta, desenvolvida para pequenas e médias empresas para vendas, marketing e suporte ao cliente eficientes. > > Conclusão: 207 usuários atribuíram a nota **4.6/5**. Melhor classificado para **Probabilidade de recomendação**. ----- ## Resumo ### Quem usa o Wati? Empresas que desejam atender seus clientes pelo WhatsApp ou enviar notificações para seus clientes pelo WhatsApp. O principal alvo são as empresas B2C. ## Estatísticas e notas | Métrica | Classificação | Detalhes | | **Geral** | **4.6/5** | 207 Avaliações | | Praticidade | 4.6/5 | Com base em avaliações gerais | | Suporte ao cliente | 4.2/5 | Com base em avaliações gerais | | Relação qualidade/preço | 4.3/5 | Com base em avaliações gerais | | Recursos | 4.5/5 | Com base em avaliações gerais | | Porcentagem de recomendação | 80% | (8/10 Probabilidade de recomendação) | ## Sobre o fornecedor - **Empresa**: Wati - **Fundada**: 1998 ## Contexto comercial - **Preço inicial**: US$ 59,00 - **Modelo de preços**: (Teste grátis) - **Público-alvo**: 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+ - **Implantação e plataformas**: Nuvem, SaaS, baseado na web, Mac (desktop), Windows (desktop), Linux (desktop), Chromebook (desktop), Android (celular), iPhone (celular), iPad (tablet) - **Idiomas**: chinês, chinês tradicional, espanhol, hindi, inglês, português, português, português, árabe - **Países disponíveis**: Afeganistão, Albânia, Alemanha, Andorra, Angola, Anguila, Antígua e Barbuda, Argentina, Argélia, Armênia, Aruba, Arábia Saudita, Austrália, Azerbaijão, Bahamas, Bangladesh, Barbados, Barein, Belize, Benin e mais 208 ## Recursos - AI Copilot - API - Arrastar e soltar - Automação de marketing - Autoresponders - Banco de dados do cliente - Bate-papo ao vivo - Bate-papo com o consumidor em tempo real - Bate-papo/Mensagens instantâneas - Bot pré-configurado - CRM - Chatbot - Desenvolvimento sem códigos - Gerenciamento de contatos - Gestão da comunicação - Gestão de experiência do cliente - Gestão de leads - Gestão de modelos - Inteligência artificial e aprendizado de máquina - Mensagens de texto em massa - Painel - Painel de atividades - Processamento de linguagem natural - Rastreamento de interações - Relatórios e análise de dados - Respostas automáticas - Segmentação - Suporte do cliente ## Integrações (10 no total) - Google Sheets - HubSpot Content Hub - Klaviyo - Pabbly Connect - Shopify - WhatsApp - WooCommerce - Zapier - Zoho CRM Plus - Zoho Flow ## Opções de suporte - Email/Help Desk - FAQs/Fórum - Base de conhecimento - Suporte por telefone - Assistência 24/7 - Bate-papo ## Category - [Ferramentas de Engajamento com Cliente](https://www.capterra.com.br/directory/30906/customer-engagement/software) ## Categorias relacionadas - [Ferramentas de Engajamento com Cliente](https://www.capterra.com.br/directory/30906/customer-engagement/software) - [Plataforma de SMS em Massa](https://www.capterra.com.br/directory/30842/sms-marketing/software) - [Software para Chatbots](https://www.capterra.com.br/directory/32448/chatbot/software) - [Ferramentas de CRM Social](https://www.capterra.com.br/directory/31584/social-crm-tools/software) - [Software de Mobile Marketing](https://www.capterra.com.br/directory/31308/mobile-marketing/software) ## Alternativas 1. [Viber](https://www.capterra.com.br/software/180348/viber) — 4.4/5 (4064 reviews) 2. [Slack](https://www.capterra.com.br/software/135003/slack) — 4.7/5 (24218 reviews) 3. [Text Request](https://www.capterra.com.br/software/167015/text-request) — 4.6/5 (1193 reviews) 4. [LiveAgent](https://www.capterra.com.br/software/102188/liveagent) — 4.7/5 (1789 reviews) 5. [LiveChat](https://www.capterra.com.br/software/62194/livechat) — 4.6/5 (1728 reviews) ## Avaliações ### "Partner from Brazil, I use and recommend" — 5.0/5 > **Bruno** | *21 de abril de 2025* | Serviços e tecnologia da informação | Taxa de recomendação: 10.0/10 > > **Vantagens**: Debureaucratization of the hiring process. Software intent and easy to understand. API with a complete and accessible documentation. > > **Desvantagens**: Chatbot builder a little outdated compared to those available on the market. Native external integrations or via HTTP Request, little exploited. > > I had a great experience, today I am a partner of Wati and I have more than 5 accounts of my customers connected to Wati. I feel very satisfied. ----- ### "Best Whatsapp Automation Tool" — 5.0/5 > **Yashraj** | *26 de dezembro de 2025* | Mobiliário | Taxa de recomendação: 10.0/10 > > **Vantagens**: I like the most about WATI is customer support and chatbot. Its really helpful for me. Chatbot setup and implementation is very easy at WATI. I loved it. And Its integration with google sheet is plus. > > **Desvantagens**: Its server issue, most of the time its shows timeout or no conversation found. It is very disappointing for me. > > My Overall experience with WATI is good. Its very useful but a little bit costly but its giving a lot of features that will enhance your business. ----- ### "A Must-Have Tool for WhatsApp Automation and Customer Engagement" — 5.0/5 > **Jaime Andrés** | *7 de julho de 2025* | Publicidade e marketing | Taxa de recomendação: 10.0/10 > > **Vantagens**: WATI has been incredibly versatile and reliable for all our WhatsApp-based projects. What stands out most is how easy it is to set up powerful workflows without needing to code. It allows us to automate everything from user registration to prize redemptions, while still keeping the tone very human and personalized. The broadcast tools and analytics are also very useful for campaign tracking. > > **Desvantagens**: There were some minor learning curves at the beginning when setting up more complex logic paths in the flows. Also, some advanced customization options could be more flexible, but overall, nothing that impacted performance or delivery. > > Our overall experience with WATI has been excellent. It’s become a core tool in the way we run promotional and loyalty programs. The platform is stable, user-friendly, and always improving. Their support team has been quick and helpful whenever we’ve had questions. For a growing company like ours, WATI has helped us scale faster and serve our clients better. ----- ### "Poor Support and Technical Issues" — 1.0/5 > **Ramon** | *28 de agosto de 2026* | Hotelaria | Taxa de recomendação: 0.0/10 > > **Vantagens**: What I liked most about WATI was the fresh and modern interface, the easy and straightforward setup, and the mobile app, which made it convenient for our team to manage customer conversations while on the go. From a usability and design perspective, WATI is actually very user-friendly. > > **Desvantagens**: What I didn’t like most was the lack of proper personal customer support when we experienced technical issues. Since day one, we had problems with the WhatsApp calling functionality — clients could call us, but we often could not hear them and had to call them back. We reported the problem several times, but mostly received automated/AI-style responses instead of effective technical assistance. I was also disappointed with the refund policy. Even though the calling functionality did not work properly for us, our refund request was declined. We also still had around USD 50 in unused conversation credits, which WATI would not refund. > > Overall, my experience with WATI was disappointing. I initially really liked the platform because it has a fresh and modern look, is easy to set up, and the mobile app is convenient for daily operations. Unfortunately, since day one we experienced problems with the WhatsApp calling functionality. When clients called us, we often could not hear them, so we had to call them back. We reported the issue several times, but instead of receiving proper technical assistance, we mostly received automated/AI-style replies and the problem was never properly resolved. What disappointed me most was the lack of personal support when something actually went wrong. We eventually decided to stop using the service and requested a refund, which was declined. We also still had approximately USD 50 in unused conversation credits, but this balance was not refunded either. The platform itself has potential and is user-friendly, but based on our experience with the technical issues, support and refund handling, I cannot recommend WATI. ----- ### "Strong platform for managing WhatsApp sales and customer enquiries" — 5.0/5 > **Karim** | *1 de setembro de 2026* | Mobiliário | Taxa de recomendação: 9.0/10 > > **Vantagens**: Wati has helped us centralize our WhatsApp customer communication and manage enquiries more systematically. The shared team inbox, automation rules, contact management, routing, and AI capabilities are particularly useful. It gives us much better visibility over conversations and makes it easier to structure handovers, ownership, and follow-ups across the team. > > **Desvantagens**: Some of the setup and automation configuration can take time to understand, especially when combining AI agents, routing rules, permissions, and multiple channels. A simpler and more intuitive setup flow would make onboarding easier. > > Overall, our experience has been positive. Wati has become an important part of how we manage customer conversations and sales enquiries. Once properly configured, it provides strong control over team communication, automation, customer routing, and AI-assisted responses. We are still refining our workflows, but the platform has already helped us create a more structured and scalable customer communication process. ----- Página: 1 / 10\ Próximo: [Próxima página](https://www.capterra.com.br/software/204314/wati?page=2) ## Links - [Ver em Capterra](https://www.capterra.com.br/software/204314/wati) ## Esta página está disponível nos seguintes idiomas | Localidade | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | pt | | | pt-PT | | ----- ## Dados estruturados